Kia Niro EV Pricing Announced For Norway

OCT 30 2018 BY MARK KANE 45

…but only 2,000 are to be delivered to Norway in 2019?

Kia announced in Norway that the upcoming e-Niro will start at 377,400 NOK (€39,590 / $44,940), which is not as affordable as one would’ve hoped.

Bjørn Nyland noted that the price difference to the Hyundai Kona Electric is about 12.5% higher and because both models are equipped with the same 64 kWh battery, all the difference needs to be assigned to the bigger size/roominess of the e-Niro and maybe some different standard equipment.

There is not much competition in the long-range segment, especially in the non-premium part of the market, which makes Kia’s pricing totally reasonable.

Apparently, Kia will be able to deliver only around 2,000 e-Niro to Norway in 2019, despite it being one of the prioritized markets (Norway, Netherlands, France and Sweden).

Kia e-Niro spec (64 kWh battery version):

  • 64 kWh battery – 301 miles (485 km) of WLTP range
  • 0-100 km/h (62 mph) in 7.8 seconds
  • 150 kW (204 hp) and 395 Nm of torque
  • fast charging at 100 kW: 0-80% in 54 minutes (0-50% in 30 minutes)
  • fast charging at 50 kW: 0-80% in 75 minutes
  • normal charging (on-board AC 7.2 kW) 0-100% in 9.5 hours (20 hours at 3.6 kW)

Kia e-Niro spec (39.2 kWh battery version):

  • 39.2 kWh battery – 194 miles (312 km) of WLTP range
  • 0-100 km/h (62 mph) in 9.8 seconds
  • 100 kW (136 hp) and 395 Nm of torque

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45 Comments on "Kia Niro EV Pricing Announced For Norway"

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Well, that’s what happens when every car they can produce will be ripped away by the EV hungry Norwegians

Norway only sells ~150k cars per year. Hopefully soon it will reach close to 100% of sales so that the rest of us can get some EVs 😉

only buys.

Don’t blame Norway for Kia’s crappy production rampup.

This is disappointing, both in the limited availability, as we won’t be seeing the Niro EV in Canada any time soon, and because that’s a pretty big price jump. Maybe Kia is betting on Norwegian demand and limited competition, hoping that Norwegian buyers will just suck up the price premium. That price jump compared to a Nissan Leaf would put the Niro EV well over $50K in Canada.

I don’t see how there’s such a premium compared to a Kona either. yes the Niro is bigger, but it has the same motor, battery, same number of parts. bigger just means a bit more metal, plastic and glass. same number of steps when manufacturing, so the price premium should be a few hundred Euros at most.

Selling 2000 cars with a premium price is no way near the cost Kia must have building these cars. They either need to handbuild every car (which they probably do if they make only 2000 cars for a whole year), or convert a current factoru line for this production.

See the bigger picture, there are other reasons we dont know behind delivering only 2000 cars a year.

Start at $49K USD for 64kWh battery? Then what’s the price for 39kWh battery? Considering it has less power than SparkEV, it’s pretty lousy.

That would be right around $45k USD for the 64kWh battery… if you’re doing a straight conversion from NOK to USD.

Do the quoted numbers include any VAT? I don’t think you can project these prices directly to what it would (will?) be in the U.S. Generally cars are cheaper in the U.S. for a whole lot of reasons. I would expect it to be kind of DOA if it is over $40k for 64 kWh mid level trim model here (maybe more for tricked out ones).

The Norwegian price does not include VAT (since there is no VAT on EVs in Norway). Cars and not to forget car parts are a lot cheaper in the US.. many car parts can cost 3-4 times as much. Even generic stuff like oil filters.. a quality name brand oil filter cost much less in the US, then a cheap no name filter in Norway. I think it has to do with more competition as a main rule, and also many low level jobs has lower pay in the US too. just to compare a cashier worker at McDonalds make about $21 an hour, and about $26 an hour in the weekends and evenings. The last time I was in the US, they made just shy of $9. If I know I have to change some expensive parts on my car (that is not easy parts, like brake parts, exhaust and stuff like that) I tend to do change it in Germany, Poland or wherever I plan to travel. Pays for the trip and then some. With the highly limited production of this car model, they will sell everything they make. If you order this car today, you have to… Read more »

God bless the Norwegians! Tesla needs to send the first Europe shipload of Model 3’s to Norway. Send them about 5,000 cars all at once and it’ll be the best selling car in Norway.

Back to the time when i eagerly awaited my Model S, i looked into the ships transporting the cars across the atlantic. They fit around 6000 cars each.

The challenge in Norway is the same as was experienced in US, logistics.
If 10-12.000 cars arrive in 14 days (or a month) there isnt enough car-carriers, SC’s and manpower to distribute them.

Would have been fun to see the volunteering if it happened though. TOCN (Tesla Owers Club Norway) has a pretty good members base.

Hyundai/Kia has a great chance to become Samsung of EVs. They have great products which can compete very well against Teslas. Samsung despite having not so great products in the early years, were able to become the leading smartphone company. They grabbed when the opportunity was presented in terms of smartphones instead of keep trying feature phones.

Hopefully with increasing demand across the countries, they open their eyes and make more models with good volume instead of making compliance cars.

Hyundai / Kia is Battery constrained,Hyundai has plans for its own in-house battery factory ,but it’s going to take time.

From Researcher “As Hyundai has secured its battery development capability through its own production line, there is a possibility that it will be applied from a new model with low battery capacity, such as a hydrogen electric car.”

From Hyundai official “We are in the process of constructing the battery line, but we do not plan to manufacture the finished battery directly,” a Hyundai Motor official said.

In Norway the list of «interested in reservation» went to 20.000 in hours. Then Hyundai stopped it.
Current reservations (numbers from summer) are around 7000.

IF Hyundai could deliver those 7000 cars (or the first number 20000 cars) in 2019, dont you think the would do it?

You think they say: «we can produce 50k cars a year, but we aint giving those demanding customers that pleasure. They even dont bargain the price! Lets give them 2000 cars just to be complete nutters»

Their goal is to deliver as many cars as possibel.

OMG!!! 🙁
Please tell me that the 45k includes VAT and in US it will actually be $36k!


I know….it’s Norway…they don’t have VAT on evs…so please someone just lie to me!

It will actually be $35k in the US, including VAT and delivery and before incentives. It will also be sold in all states and come with unicorn leather seats in the standard version.

Glad to hear it, now I’m happy!

Me too…

That would be veeery nice. Maybe for a base trim level model.

“which is not as affordable as one would’ve hoped.”

Given how quickly the Kona EV allotment sold out, Kia saw there was an opportunity to increase profitability on the model, and they will no doubt sell out their allotment in Norway just as quickly. In a country where the 4th most popular selling vehicle is the Model X, I doubt the Niro’s price point is something that Norwegians will bat an eyelash at.

Just another evidence that is a compliance car…

I wouldn’t be surprised if the car is above $40K in the US.

No wonder it is only allocated to sell as a compliance car. it is too expensive.

To comply with what Norwegian regulation?

This car is production constrained because their battery maker is production constrained.
Produced models are distributed over the most interesting markets for Kia.

Any cars that come to the USA are there for compliance reasons, because it is far more interesting and easier to sell those cars in Europe or at home.

I read “compliance car” as any vehicle that is manufactured without any mass market intent. At this point, CARB compliance isn’t that big of a deal. But what is a big deal is the fact that no automaker (other than Tesla) appears to be willing to annually manufacture more than 50K EVs globally.

on that topic, there will be 7-8 manufacturers reaching 100k plugin sales this year and 6-7 models reaching 50k. It’s not much but it’s improving.

Nine manufacturers have prodcued more than 50k EV *so far* this year.

Model3 Owned- Niro EV TBD -Past-500e and Spark EV,

Has to be <$40k in US to be competitive with its own PHEV let alone anything else. IIRC, there was mention it would be south of 40k by some official last month

The ICE Niro base is at $23,490 with 50mpg…..If the ev is anything above $40k is dead! DEAD!!!!

Dead as in long waiting lists waiting for the model to be less production constrained. Dead indeed….

Talking from US perspective, you will not going to find anyone that will prepay their fuel by paying the 5-10k difference. Screw that! I’m a big ev fan and even i won’t do that.

So, what’s the next car in the long list?

Kia needs to hurry the heck up and get this thing into mass production. And someone needs to use a cattle prod and keep prodding LG Chem and light a fire under their a$$es to ramp up battery production.
They will need at least 250,000 units per year of each model(Niro EV, Soul EV, Ioniq EV, and Kona EV) to satisfy global EV demand….

Way too close in price to Tesla M3 which has many more capabilities. Top version with 64 kWh battery needs to be under $40k. Charge times are long, and Electrify America charging prices make the PHEV version much more convenient and viable. Kia depreciates quickly, and EVs have historically been even worse. And, don’t forget the name, who wants a $40k Kia econobox?

” too close in price to Tesla M3″
For sure!
“Electrify America charging prices make the PHEV version much more convenient”
BS. Most will charge at home and only use EA on the road.
“…and EVs have historically been even worse”
More BS. EVs have an apparent high depreciation…just apparent. Take out the credits and you will notice the depreciation is less than in gassers.
“Kia econobox?”
That all you got?

Absent the credits and rebates few would have been sold in the first place.

So are we to pretend the credits are not given then? We are talking depreciation here not sales.
And don’t worry, soon enough Tesla will prove otherwise.

Model3 Owned- Niro EV TBD -Past-500e and Spark EV,

Can’t put our golden in our Model 3’s trunk with the beach wagon for trip to the beach and up the coast to LA. Model 3 is great for us, but for family to beach, need CUV.

Saying again — Kia needs the EV version to be 38k to be competitive to its PHEV

Considering Kia Soul EV+ with Sunroof package is just north $39,000.00
Niro EV having 240 mi range, this will be a very strong seller in Northern California.
$45,000 – $10,000 (fed & state program) = $35,000

I would like to buy one of these but I would not consider one for that much; I would go for the PHEV instead which with credit and rebate is cheaper than the hybrid and has no usability limitations. $25k net, great, $30k net, maybe, $35k net, definite no. Here in CA you must add another +/- 9% of the gross price on top of that for sales and use tax. Nissan offers 0% financing on Leaf purchases which is a great enticement.

Unless the law changes, and at the rate they are going, Hyundai/Kia (treated as one company?) are going will have tax credits for another 10 years or so. I suspect that EVs, except maybe Teslas, will have to get much cheaper to sell well in a post tax credit/rebate world. We’ll see in a year or so with GM.

That’s pretty much how i see it too. Will rather go for the Leaf if this comes in above 40k. Simply too much for a Kia.

$35k for a EV with a close to 300 mile range will sell very well in NorCal regardless of whether you think its too expensive for you. The only other option right now is a well over $50K Tesla 3 which still suffers from delivery problems and the Bolt which is a real econobox, with low rent interior and a soon to phase out federal rebate.

I’m impatiently waiting for it to show up on my local dealer lots.

Too expensive! Not on my shopping list any more!