Tesla Shines In Global Plug-In Electric Car Sales Stats For July

AUG 31 2018 BY MARK KANE 62

Tesla becomes the biggest plug-in electric car manufacturer in the world

Global sales of plug-in electric cars grow consistently and July was not an exception.

In total, almost 145,000 were noted by EV Sales Blog, which is 62% more than a year ago.

See more our sales reports for July 2018 here.

The cumulative number for the year, after the first seven months, stands at nearly 906,000 (up 68% year-over-year) at 1.7% market share.

Global Plug-In Electric Car Sales In July 2018 (data source: EV Sales Blog)

Nissan LEAF is the top selling plug-in electric car so far this year with 49,419 copies tracked (including 7,636 in July), but a massive number of 14,600 Tesla Model 3 (41,240 YTD) doesn’t leave much chance for the LEAF to keep the #1 title after August.

The third best-selling model for the month was BYD Qin PHEV (4,068), but the 27,033 YTD seems now quite far from the leaders.

Because the BAIC EC-Series is undergoing some model changes (just 3 units in June and about 500 in July), it lost some traction from its earlier strong performances of 39,903 in five months.

World’s Top 10 Selling Plug-In Cars In July 2018 (data source: EV Sales Blog)

World’s Top Selling Plug-In Cars In July 2018 (source: EV Sales Blog)

Finally, the manufacturer stats brings us big changes on the top. Tesla set a new record of 20,576 sales (estimated), and took first place after the seven months of the year at 91,201.

BYD also set its own new record of 18,337, but it’s simply not enough to stop Tesla at its current momentum.

  • Tesla: 20,576 (91,201 YTD)
  • BYD: 18,337 (89,670 YTD)
  • BAIC: 6,120 (67,527 YTD)

World’s Top 10 Plug-In Car Manufacturers – July 2018 (data source: EV Sales Blog)

The Top 20 table shows us which manufacturers are most serious in the plug-in market today:

World’s Top Plug-In Car Manufacturers – July 2018 (data source: EV Sales Blog)

Our thanks to EV Sales Blog for tallying up and estimating the individual sales by OEM

Categories: BYD, Nissan, Sales, Tesla

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62 Comments on "Tesla Shines In Global Plug-In Electric Car Sales Stats For July"

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-Tesla’s build rate continuing to improve.
-Nissan may see a slowdown for the 2019 Leaf.
-BMW i3 out sells Bolt world wide.
-What’s a Chery eQ, thought that was a Chevy for a second.
-Where’s the Volt? Disappointed this attractive car isn’t selling much better.
-BMW 503e continues to surprise with good sales. We need a test drive.

Bolt EV would be an excellent EU car, not so popular in US. Unfortunately for Opel sale it won’t be as big as it could have been.

So true.

Pretty sure Chery is a Chinese company focusing on domestic sales

Right. It’s a Chinese made car, probably not sold outside China.

Chery is sold here in Brazil.

Electric’s too?

Chery is looking at selling an all electric SUV in Europe by 2020. The question is if the chinese are ready, they have prepared for the car “invasion” in Europe and the US for a while now and not been quite ready.

I can’t remember if it was Chery or Kandi that wanted to sell LSEVs in the US, one SUV-ish and one more like a regular moped car.

However, the fact that they are waiting and not just entering with a subpar product says something about their seriousness. I’m pretty sure when they do come they will offer something that makes sense for many people, probably by having a decent product sold at a price that makes it great value. Over the next five to ten years, who knows? They may well be competing not just on value, but on having the best products as well. Certainly their huge home market and preferential access to it hands them a major strategic advantage.

Do you mean Nissan may see a slowdown as buyers hold out for the 2019 64 KW Leaf? … or that you expect the slowdown to continue through the release of the 2019 64 KW Leaf?

Yes, it’s happened before. It should be expected. There should be a slowdown of 2018 model sales during the wait for the highly anticipated 2019 Active Cooled Battery version.

It will be interesting to see what that 2018 Leaf “slowdown” ends up looking like, when Nissan Motors starts to throw $2k factory cash back on the hood, of the remaining 2018’s, probably around the end of October.

A $30k MSRP 2018 Leaf S, will end up with an approximate $16k cost reductions, resulting from Fed($7.5k) / State ($2.5k +CVRP) rebates and manuf.($2k) – dealer($3-5k) incentives-discounts, before the T/T/L fees (+10%) are added to delivered out the door price.

A New 2018 Leaf S, will probably be well under $20k OTD, when delivered in some states.

And these statistics is what is driving the shorters crazy.

People short Tesla are happy the price is down, we are all pleased that Tesla is selling so many cars.

No, overall EV numbers are still very low. People are shorting the stock because its finances are very precarious.

@REXisKing said: “BMW i3 out sells Bolt world wide”

I’m surprised Chevy Bolt not showing better sell numbers. It’s a good EV.

To Chevy’s credit they were aggressive getting the Volt & Bolt to market early ahead of most other EVs… my hope is the low Bolt numbers don’t slow down GMs EV development plans.

…I do know the Bolt unfortunately is still generally (there are exceptions) not getting much love by management & sales staff within the independent Chevy franchise dealer network. That certainly does not help Bolt. Hopefully that changes over time.

Also as more EA fast charge points get installed over next few years that should help Bolt.

Not sure EA will do much for Bolt… It has enough range to get from one charger to the next most of the time; my impression is that it’s mostly the slow charging speed that limits its usefulness for longer trips?

Yes, I have basically stopped using our Bolt for anything over non-overnight 200 miles there and back trips because of its hideously slow DCFC and the fact that the DCFC outside of Tesla’s excellent Supercharger network is a real hit and miss proposition.

How often do you go on such trips? Is it really not possible to charge at the destination, and maybe combine that with a shorter DCFC stop on the way home..? How long do you need to charge for a 300-mile roundtrip if you don’t charge at all at the destination? Ten minutes? Fifteen? Twenty?

I really think part of the problem is people not being willing to be slightly inconvenienced ever. EVs are better than ICE in a lot of ways, but not in every way. There are circumstances where you would spend a lot of time (super)charging with a Tesla, compared to filling up an ICE. It shouldn’t matter, because you should take breaks anyway – drivers need it even if the vehicle doesn’t. But apparently for some people it is just impossible to accept any tradeoff whatsoever.

Only if you’re towing, which the Bolt can’t legally do, or there isn’t any 50 kW infrastructure available do you have ANY reason to choose an ICE over your Bolt, even for 500 mile trips. Unless it’s really the painful seats that cause you to behave this way…

> not getting much love by management & sales staff within the independent Chevy franchise dealer networ

That’s it around here, where there are tons of EVs (Victoria, Canada). The Chevy dealers just don’t get it. One dealer was boasting they had the most EV sales in all of western canada. I asked how many he said about 30 or 40 last year. Meanwhile the local Nissan dealership is selling 45 Leafs a month.

Well, I think the Bolt is a bit of a niche offering: being significantly more expensive than Leaf and the likes, while still being mostly a commuter car…

Having said that, the i3 is an even more expensive commuter car. I’m sure GM could outsell it easily, if they were able to do so at a profit. (Or more willing to take the losses…)

The rumor of a better suspension and seats in the 2019 Bolt should help increase sales, if true.

It’s not true. We updated the post when GM reached out to us.


Like most EVs, the Bolt is “supply constrained” and Chevy is selling all that they make, they just don’t make that many because an annual output of 30-35K is all that is required to meet ZEV Compliance regulations.

Well if the 2019 60 kWh has no active thermal management then that will certainly not help Leaf sales.

AIUI Leaf is still production-constrained, at least in Europe? Then again, it’s possible that they are ramping production conservatively, in anticipation of demand shifting towards the upcoming version…

Both volt and bolt could sell very good if they were sold world wide and priced as competitively as they are in the u.s.

Chevy isn’t interested in selling large numbers of the Bolt, as it is only slightly profitable. The current numbers are what they want to sell.

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VW e-Golf sales in Europe in the first 7 months of 2018: 11,175.

How can VW be in the top 10 of car manufacturers?

Eletric: Golf-e, Up-e,
Plug-in electric: Golf GTE, Passat GTE,

The total doesn’t even come near the 48,000.

That chart must be a cockup. BMW numbers for any models don’t add up to 64K either. There’s no way BMW is ahead of Nissan

That’s not true. Even just the two BMW models present in the global top 20 already add up to >33,000 — add all the other PHEV models BMW offers, and I’m pretty sure this number is perfectly plausible.

BMW was 4th largest plugin manufacturer behind Tesla (3rd), BAIC (2nd) and BYD (1st) with twice the sales of Nissan. The strange thing here is rather that they are not more ahead of Nissan.

To be fair, their PHEVs are low-range alibi offerings, that will see much fewer electric driving than any BEV or more serious PHEV…

BMW sells a lot of lame European compliance cars….PHEVs with like a 10 mile electric range. :-/

Missing from the list? Ford, Chrysler. Guess we know where the priorities of traditional US manufacturers are (ICE).

My prediction is that Chrysler and Ford go BK within 10 years if gas prices spike significantly for several months or more for any reason like a war.

Legacy ICE = LICE and who wants that??😄

WOW! Tesla edged out BYD for first place globally? I didn’t expect that to happen!

Go Tesla!

@Pushmi-Pullyu said: “WOW! Tesla edged out BYD for first place globally? I didn’t expect that to happen!”

I’m also surprised by that.

Will be interesting to see what happens when Tesla turns on production in China. BYD has a much lower price point relative to Tesla so I’d imagine Tesla does not take much from BYD but then again in USA Model 3 is crossing over customers from much lower price point cars… so perhaps Tesla does take some BYD sales in China and inversely BYD may take away sales from Tesla in USA if BYD gets around to selling into USA market.

Ten years from now likely 3 EV car makers will own 80% of the global EV market share and EV will by then represent over 50% of all new car purchase.

Getting interesting.

There is no reason to think Ev sales will be concentrated to three manufacturers, while it is very likely that over 50% of new cars will have a plug.

@BroncoBet said: “There is no reason to think Ev sales will be concentrated to three manufacturers…”

Reason I think there will be high concentration ( 3 EV car makers will own 80%) is because the EV iteration cycle will be much higher for EVs than ICE… thus the capital outlay in R&D and infrastructure production upgrades will be much higher to keep up pace… not just hardware but also software.

Also, the standard iteration cycle of traditional car makers will not work to compete against a Tesla… it will be the inability of traditional car makers to switch over to a much more aggressive iteration cycle that will doom many of them EV wise… we already see that happening for example with Nissan.

The big difference will be if Tesla can be allowed to get the incentives that the chinese EVs get. BYDs plugins start between $35-50k and probably average their sales in the proximity of $45-50k with upgrades. That is pretty similar to the Model 3 (which now is in the ~$60k average bracket but is of course expected to drop down to ~$45-50k as volume grows and standard range + non PUP vehicles can be bought).

But then the government cuts that price into pieces with huge incentives, I’d be happy if the Model 3 gets them once they produce in China in a few years but don’t count on it.

And in both markets they will most likely add to the EV market, stealing from the ICE market rather than taking them from each other.

The Chery eQ is a Chinese EV. Fun fact: Chery was already selling the eQ in high numbers when the self declared leader in electromobility that does not defy the laws of physics decided to market their upcoming electric offerings under the new “eQ” brand. That’s how well they did their market research in Stuttgart. I mean, come one, if you do not want to bother with checking registered trademarks, at least check what the competition is already selling, in order to not come up with a similar sounding name by accident. Gives one the image of a copy cat, if that happens…

Hurry, sell as many as you can, cause them Germans are on the way

By Germans do you mean Hans and Franz?

Oh come on down-voter, my comment is pretty funny.

Some people don’t get sarcasm.

They been here for a while now…

Let us hope that this doesn’t turn into a hybrid story where Prius dominates all hybrid sales and then market saturates at around 5%.

We want choices and competitions.

I agree, but don’t think it will. Prius people bought for price of fuel not because it was a better car, car 2.0.

Environment and price of fuel.
There are more people concerned about environment that can afford new cars today compared to 10 years ago.
But of course – better car is the real sales driver.

Yes, I was willing to buy a Prius Prime Advanced, but those seats with no back support. This would have been at least a 12 year ownership period, I could not imagine 12 years on those seats.

I don’t know what happened to Toyota, they’ve dropped the ball off a cliff.
There’s almost a touch of punishment for Prius buyers in the design.

I then checked out the BMW i3 lease offer and it was real.
The seats were 1000% better then the Prius, the independent suspension was real, and then there the sheer power and smoothness of the electric drive motor.
BMW employed real BMW engineers to design their offering.

Tesla and BYD has 10% each of the global plugin-market. That is less dominant than Toyota, Volkswagen and GM on the ICE market which all have over 10% of that.

The plugin market is and will be a lot more diverse than the ICE market for a decade or two until the new dominants are crowned. Most of the big ones haven’t even awakened yet.

It’s not as if they are not awake, it’s just that that they chose to sleep.

You should only count fully electric cars in my opinion.

Trade Deficit Note: If we do a faster EV switch we FIX the Trade Deficit:


A big component of the deficit is the importation of oil.

I’ve been saying it for years but if Tesla can PROFITABLY build & sell that $35K base model, EVs are going to be past the tipping point.

But I’m still skeptical as to whether they can do it profitably. We might need a few more years of optimizations, improvements, etc. to get the costs down.

And Tesla is really running away with the EV market by being the only company that currently delivers a full ICE car replacement.

Tesla’s moment has come with taking the lead in both 2018-YTD and 2018-07. Hope this continues and other’s also increase their sales gradually.

Hope in 2018-08, the million mark in a year will be hit and this will be the 4th million for the World.