Jeep Avenger EV To Start At £36,500 In The UK

The Avenger was recently crowned European Car Of The Year.

By: Ben O'Hare

Jan 22, 2023 at 12:20pm ET

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Jeep's first all-electric vehicle, the Avenger, will start at £36,500 ($45,219) in the UK. Exclusive to Europe, the Avenger is powered by a 54 kWh battery pack and has a 248-mile WLTP range.

The Avenger won the prestigious European Car Of The Year award several weeks ago and is expected to go on sale in March. A small crossover, the Avenger shares a platform with the Peugeot e-2008 and Vauxhall/Opel Mokka Electric.

With 152 hp and a 9-second 0-60 mph time, the Avenger is rather underpowered when compared with rivals. However, it should do well in Europe where buyers typically prioritize style and practicality over performance.

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That said, Tesla's recent price cuts could make things difficult for the Avenger - and many other EV crossovers. In the UK, you can now get a Model Y for £44,990 ($55,626). Although still significantly more than the Avenger's base point, the Model Y offers much more standard equipment, a larger trunk, and better tech. It also has almost 40 more miles of WLTP range.

In the US, Jeep's first EV is expected to be a full-sized luxury SUV that will compete with the Rivian R1S. Reportedly due in 2025, the electric SUV is currently codenamed the Wagoneer S however the final production variant will have a more creative name.