Volkswagen Launches e-Golf With Price of 34,900 Euros in Germany – Undercuts BMW i3 by 50 Euros

FEB 14 2014 BY ERIC LOVEDAY 54

Volkswagen e-Golf Hits the Stage in LA

Volkswagen e-Golf Hits the Stage in LA

If the BMW i3 was priced below expectations in Germany, then the Volkswagen e-Golf is priced at expectations.

VW e-Golf Makes US Debut At Los Angeles Auto Show

VW e-Golf Makes US Debut At Los Angeles Auto Show

Separated by a mere 50 Euros ($68.45 USD), Germany buyers will certainly not be swayed by price when choosing between the VW e-Golf and BMW i3.

Pricing for the e-Golf is now officially set at 34,900 Euros ($47,782 USD) in Germany.  Meanwhile, the BMW i3 has a base MSRP of 34,950 Euros ($47,850 USD) in Germany.

While we know the specs for the i3, the attributes for the e-Golf are just now coming out.  Among the numerous details released on the e-Golf are these vital specs:

  • 24.2 kWh lithium-ion battery
  • 8-year / 160,000 km battery warranty
  • Range of up to 190 km NEDC (~80 +/- 3 miles on EPA cycle)
  • 12.7 kWh per 100 km
  • 115 hp electric motor
  • 270 Nm torque (199 pound-feet)
  • 0 to 62 mph in 10.4 seconds
  • 0 to 60 km/h in 4.2 second
  • Top speed of  87 mph
  • 30 day free ICE rental per year for first 3 years of ownership in Germany

Appropriately, Volkswagen says that, dependent on driving conditions, range is from 130 km to 190 km (80.8 to 118 miles).  Again, this is an NEDC figure.

As for availability, Germans can order a VW e-Golf starting today.

The question now becomes, which vehicle, the BMW i3 or VW e-Golf, will outsell the other?

No Compromises on Storage Space

No Compromises on Storage Space

e-Golf Interior

e-Golf Interior

Volkswagen e-Golf launch press release posted below in its entirety:

Das e-Auto. The new e-Golf is here

– Volkswagen bestseller is now also available as all-electric car
– Extremely efficient, consuming 12.7 kWh, equating to just €3.28 per 100 km
– Range of up to 190 km
– Handling and ride of the Golf coupled with extensive range of standard features
– 8-year or 160,000-km guarantee on the battery

Das e-Auto. The new e-Golf is here.enlargeThe Golf is the most successful European car of all time. In launching the new e-Golf *, Volkswagen is now bringing the bestseller onto the market as a full production electric vehicle as well. The especially agile and efficient compact car supplements the highly economic fleet of 3 Euro vehicles and boasts an extensive range of standard features. The e-Golf can be immediately recognised by its signature LED headlights and is available from €34,900.

In launching the e-Golf, Volkswagen is bringing its second electric vehicle onto the market inside six months. The agile and efficient e-Golf impresses with best-in-class qualities from the off, leading the way with low power consumption of 12.7 kWh/100 km. In addition to the environmental aspect, the practically silent and thus gliding e-Golf is also very inexpensive to run, as power costs are just €3.28 per 100 kilometres. Thanks to a particularly innovative overall technological system, improved aerodynamics (cw=0,281) and perfected rolling resistance, the new, all-electric Volkswagen is over 15 per cent more energy-efficient than the best steel-built direct competitor. Joining the e-up! ** and eco-up! ***, the e-Golf thus extends the Volkswagen brand’s fleet of highly efficient 3 Euro vehicles.

The e-Golf is ‘Das e-Auto’ – it has the same handling, comfortable ride and generous amount of space that has seen the Golf so appreciated for decades by over 30 million car buyers. The e-Golf is in addition fitted with a very good range of standard features, including four doors, the high-end ‘Discover Pro’ radio/navigation system, heated windscreen, automatic climate control, parking heater and ventilation, leather steering wheel, aerodynamically optimised ‘Astana’ alloy wheels and, being used for the first time by Volkswagen, full LED headlights. Another especially economic and likewise standard feature are the LED daytime running lights, which by virtue of their signature C-shaped format immediately identify the e-Golf as a Volkswagen electric vehicle.

The electric engine delivers 85 kW / 115 PS and from a standing start develops maximum torque of 270 Nm. This deployment of power produces a superb driving performance: the e-Golf reaches a speed of 60 km/h within 4.2 seconds and after just 10.4 seconds the Volkswagen is up to 100 km/h. A fascinating factor here is the pull-away performance, which is extremely comfortable and totally free of any delay. Depending on the nature of the route, driving style and load, the range is between 130 and 190 kilometres. The new e-Golf is available in Germany now. Prices start from €34,900 (including the 8-year / 160,000-kilometre battery guarantee).

Under the slogan ‘electrified’, Volkswagen will be launching a series of e-mobility weeks in March on the site of Berlin’s former Tempelhof Airport. The Wolfsburg-based company will be offering selected industry guests a comprehensive and detailed overview of Volkswagen capabilities in the field of electrically powered motoring. From 14th – 16th March there will also be the opportunity for members of the public to avail themselves of the numerous facilities on offer, such as test driving vehicles fitted with the innovative engine systems. The e-mobility weeks will be rounded off with public concerts in the evening. For further details of the full programme and the bands performing, please see www.emobility.volkswagen.de.

* e-Golf power consumption in kWh/100 km: 12.7 (combined); CO2 emission in g/km: 0 (combined); efficiency class: A+

** e-up! power consumption in kWh/100km: 11.7 (combined); CO2 emission in g/km: 0 (combined); efficiency class: A+

*** eco-up! fuel consumption in natural gas (CNG) kg/100 km: 3.6 kg/100 km (urban) / 2.5 kg/100 km (extra urban) / 2.9 kg/100 km (combined), CO2 emission in g/km: 79 g/km (combined); efficiency class: A+

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54 Comments on "Volkswagen Launches e-Golf With Price of 34,900 Euros in Germany – Undercuts BMW i3 by 50 Euros"

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David Murray

What that instrument panel, I would feel like I’m driving a gasoline vehicle…

Mikael

That’s the whole idea… A conventional car, one of the worlds most sold models from one of the most trusted car manufactorers. It’s a great way to get conventional car buyers who wouldn’t set their foot in a, to an ICE car, inferier (in their uninformed opinion) electric car.

This one is really aiming for the bigger masses.

Dr. Kenneth Noisewater

Wow, that Golf’s 0-62 is really poor compared to the i3, or even the Volt.. And it can’t do an honest 100mph. What a joke.

Mark C

In the i3 video showing 0-100 kph and top speed test, the i3 made it to 152 kph before slowing down. That works out to approximately 95 mph.

Where in the US can a person legally drive 100 mph anyway? From my observation over the years, there aren’t a lot of people who can safely handle a vehicle at that speed and it gets far worse now since they can’t concentrate on driving because of their personal connectivity.

Dr. Kenneth Noisewater

Close enough to my house there’s stretches of 85MPH toll roads, and having another 5-10mph is good for overtaking.

Mikael

I’ll second that. 87 mph is normal cruising speed on the highway where I’m at. 100 mph should be achieved.

JolinarCZ

Legal speed limit on our highway is 130km/h (81mph). Not to mention German home market with many unlimited stretches.

Mint

I am continually baffled that these automakers keep making poorly performing EVs.

There’s decades of data about how much higher of the premium a car can fetch for being fast, and induction motors have very low material cost per kW. The Model S motor is what, 50kg of steel and copper? Most batteries can do 10C discharge for a few seconds, which would be >300hp for the eGolf’s battery.

I’m beginning to think that automakers don’t want EVs to make their other cars look bad. If someone test drives an EV Golf that goes 0-62 in 6 seconds, then that buyer is not going to be very impressed with other models (even a GTI). Nissan mentioned how many people come in to check out the Leaf and buy other models.

Seems like Tesla really is the only automaker serious about EVs. Tarpenning gave a presentation about how he’s completely baffled about why everyone else is using permanent magnet motors. I don’t get it either.

Brian

Is it true that the batteries can handle 10C discharge? If so, the eGolf could get up to 242kW! That’d be incredible. That also means my Leaf could be juiced to 240kW. It seems that this would be a great opportunity for a “watt-rodder”

Mint

Not continuous, but for a 5s burst? Modern batteries can absolutely handle that.

But even a conservative 5C would be a world of difference for this slowpoke of an EV. 10.4s 0-62? What a joke.

pjwood

Thanks for putting it in terms of 10C, 24kwh battery discharge being capable of >300HP. That they win on torque is a given.

You’d have no trouble getting me to agree that manufacturers “don’t want EV’s to make their other cars look bad”.

Suprise Cat

Twice as powerfull electronics cost 5 times more.

JolinarCZ

really? where did you hear that?

Suprise Cat

The performance is not poor.

Anton Wahlman

Anything above 85 isn’t really useful. The acceleration seems acceptable, although not more. The problem is only one: The range.

offib

Sheesh! yeah, the LEAF’s cost was €35,000 in 2011, but this is a bit poor for VW. They know that they’ll have to catch up! I actually thought this was the Golf GTE. If this was the price of the plug-in GTI or Golf version of the Audi A3 e-tron Plug-in Hybrid, I would have accepted this. But this isn’t it. This is worrying. This is 2 steps back as it’ll put a mark on EVs in general and that it’s a Golf, it’ll get more attention!

Mikael

What’s the point? A VW generally costs more than a Nissan, maybe somewhere around 30% more expensive. The Leaf costs from just under €30k in Germany (€32,5k for the Acenta).
So “just” being 17% more expensive than the cheapest possible Leaf seems very competetive.

io

An extra 5k€ (before tax) isn’t not jump change. What does VW offers which is so much better?
Or, if all one is after is “German cachet”, why not go with the BMW?

Mikael

Before tax? Prices are always with tax included.
No, it’s not jump change… but if it was just about the price then there wouldn’t be a single Audi, BMW or VW sold in the world. Everyone would drive around in a Tata Nano.

Now you’re starting to ask more interesting questions. Why not go with the BMW? It will be interesting to see which will be the top selling EV in Germany, the i3, e-UP, Audi e-tron or the e-Golf. In 2014 it will be surely be a race between the i3 and e-UP since the other two won’t start deliver for at least a few months. (I’m not counting the Smart since I don’t really consider it a car…).

Rob H

European prices always include tax. The Golf is a desirable (if a bit boring) car while the Leaf has that bubble car design that doesn’t look serious and puts off a lot of people. I think it will sell. It does prove what a huge investment BMW made by building the i3 from scratch though and I think that will be rewarded in the long run.

Suprise Cat

The Leaf has much more equipment as standard. In the Golf you even need to pay extra for side airbags.

Brian

I know it’s impossible to fully predict price in the US based on price in Europe, but given that it is the same as an i3 in Germany, does this mean it will likely be the same price as an i3 in the US? If that’s the case, I am thoroughly disappointed. I really like this car for an EV. Sure its stats aren’t great, but I was hoping that would mean it would be more affordable.

I personally prefer the classic look of the interior to that of the Volt or i3. Just because it has an electric motor doesn’t mean the dash has to be a computer screen. It’s still a car, let it feel like one!

Assaf

The Golf has been pretty much the leading compact brand in Europe for about a generation. So in my books, VW coming out with a Golf BEV version is good news no matter what.

Assuming VW doesn’t try to hide it, it should sell in big numbers relative to the current EV market.

Also, if the energy consumption estimates (12.7 KWh/100 km = about 5 miles/KWh) are realistic, then we might get a pleasant surprise from its EPA range estimate (~90 miles rather than ~80?), once VW submits it for testing here.

JolinarCZ

Nissan Leaf has 200km NEDC range while VW Golf only 190km. If we could linearly scale to EPA range, VW Golf would have exactly have 80 miles EPA.

Mikael

No… the price of the i3 in Germany is cheaper than anywhere else. So expect the e-Golf to be a few grands cheaper than the US i3 price when it arrives.
Generally you can take the same number as in euros. So €35k should translate to around $35k.

Jesse Gurr

When Ford introduced the Focus Electric in Germany, being built in Germany, they set the price at starting at about 39,990 Euros. That was when it was still $40K in the USA, so the prices might be similar.

krona2k

For a company that wants to be the leader in electric mobility they’re not doing very well. You could forgive lackluster specs if the price was low but not this.

DaveMart

Its just as well VW are mainly interested in PHEV, although the lack of compromise in accomodation occasioned by putting in a battery is good.

Michael Beinenson

The wv.de vehicle configurator shows a CCS fast charge option

DaveMart

That’s what just about everyone except Nissan and Mitsubishi are going for – including, remarkably, Renault.

arne-nl

That’s interesting. My Zoe only has a Mennekes type 2, ccs will not fit. Do you have a link for more information?

DaveMart

My apologies.
I have, of course, become confused.
I knew Renault have adopted a different standard to Nissan, and thought, wrongly, that their AC charging was tied in with CCS.
Here is a link which outlines who is with who in the whole sorry saga:
http://www.messe-sauber.de/doc/files/d4_2_13_busch_script.pdf

I hope you are still loving your Zoe!

JolinarCZ

How do you like Zoe? Hope it’s great car 🙂 It has the best AC charger in the industry, even better than Tesla 🙂

io

Peugeot Citroën and Kia might disagree with you too…

Basically, no French, Japanese nor Korean manufacturer has adopted CCS. Only BMW and VW so far, and if we count compliance cars, GM.

Mikael

Well… Peugeot and Citroën don’t have any EV’s yet so we will just have to wait and see what side they take. But it will probably be CCS.

Mr. M

EV from Peugeot/Citroen are: Peugeot iOn and Citroen C-Zero. They are the same as the iMiev, so the companies should be counted more on the ChadeMo side than CCS.

io

Lol, Mikael, companies which actually want EVs to succeed don’t bother with CCS.
Unlike other manufacturers, VW, BMW and Daimler have lobbied against tougher emission regulations and fuel economy standards in Europe, which tells me they’re more after performance or luxury vehicles than green ones.

Add to Mr M’s list above the Citroën Berlingo and Peugeot Partner.

pjwood

I think even if VW and BMW don’t want these cars to sell, it is good they’ve started walking down the slippery slope of “do it, or someone else will”. We still don’t know these cars will be regularly featured at dealers.

Stuart22

Yawn…..

Boris

German car manufacturers really have no reason to try to sell these EV’s. The biggest selling points of their cars are their 3 to 12 cylinder advanced gasoline and diesel engines,dual clutch transmission and whatever else, and they have an edge (whether real or percieved) in this type of technology. But if things go all electric, all of a sudden, they will be left with only their cool designs, but that’s it so it will be so much easier to compete in their territory…

Mr. M

Energy efficiency is worse than the Leaf. The Leaf has a smaller battery (24 kwh) and higher range (199 km necd) vs golf (24.2 kwh and 190 km). So the leaf should be rated at 12kwh/100 km. Thats 0.7 less than the golf. What are they talking about best in their class?

Martin Thomsen

It does not look like the e-golf comes with heat pump. That is bad in cold climates.

DaveMart

Its an option, apparently:
‘The e-Golf offers the option of a newly developed, optional heat pump. Offered as an add-on module for the electric heating (high-voltage heater) and the electric air conditioning compressor, the heat pump utilizes both the heat from the ambient air and the heat given off by the drive system components. In this way the high-voltage heater’s consumption of electric power is significantly reduced. Through use of the heat pump the e-Golf’s range increases in winter by up to 20%.’

http://www.greencarcongress.com/2013/09/20130911-vw.html

Suprise Cat

And no heated seat or steering wheel (not even as option)…only some kind of infrared heater for the windshield.

Suprise Cat

Ah, heated seats are hidden in the winter package for 300 €.

ModernMarvelFan

As slow as the LEAF and WAY SLOWER than i3. With about the same range as LEAF but cost signficantly more than the LEAF. No thanks.

I would buy a LEAF instead if the performance is NOT concern and money is.

I would buy an i3 instead if the $100 is NOT an issue…

Most people would pay extra $100 for a BMW over a VW considering the extra performance.

Unless you have to have the VW looks…

veselin

+1

NewHippy

+1

cab

Seems like a direct competitor to the Focus Electric, but doesn’t appear to bring anything new to the table. Say what you will about the i3…at least BMW didn’t phone it in. In the VW camp, The Golf GTE seems to be the most interesting offering.

MR Ludite

German Auto manufacturers produce poor quality overpriced EV cars at their peril.
Just because they have the best technology in the engine and transmission market today does not mean that the buying public will continue to buy their products and not buy EV product.
TESLA has proven that an EV can be considered the best car in the world regardless of how it is powered.
Kodak had Electronic Cameras in the early 1980s but ignored these products because they OWNED the film business. Kodak is now history because they did not exploit their digital imaging products.

Tony Williams

First, let me say that all the big German auto manufacturers must have a 2015 model year CARB-ZEV compliant car, and VW has this perfectly timed for that. Anton hit the nail on the head with pricing above; they have to move a certain number of cars, like GM, Honda, Toyota, Fiat/Chrysler, Ford already do. They all subsidize the cars to ensure at least minimum sales, and extremely low production guarantees high per unit costs.

Sadly, this car is basically a 2011 LEAF:

1) 24.2 kWh lithium-ion battery pack – same

2) Real-world range of approximately 80 miles (118 NEDC) – same

3) 199 pound-feet of torque – slightly less

4) 0 to 62 mph in 10.4 seconds – slightly less

5) 87 mph top speed – somewhat less than 94mph LEAF

6) Four levels of regenerative braking: D1, D2, D3 and B – really like this if it is steering paddle controlled

7) Curb weight 3,090 pounds – 8% lighter than LEAF

8) 7.2 kW (30 amps) onboard charger – slightly faster than 6.6kW LEAF at 27.5 amps for 2013 and newer LEAF

9) CCS is standard in US – well, about 5 of these chargers exist in USA verses 550 CHAdeMO chargers for the LEAF

10) aerodynamics roughly equivalent

Mikael

More like a 2013-2014 Leaf. But the big difference is that the Leaf 2.0 will soon get here (this summer or next summer) and then the gap will increase again, especially if the Leaf will put in a 48 kWh battery as they have hinted.

Stuart22

11) Both are not going to win any trophies for looks. The VW is about as plain jane boring as it gets, while the LEAF does have some character albeit that of a sturgeon.

Mr. Singh Deol

VW e-Golf is winner… as it looks complete and neat car…!!!
Take it or leave it!!!

BMW i3 sorry to share reality from rear it looks UGLY!!! BMW start have yucky taste… anyways something’s get rotten after a while… yups!

Leaf – seems like some Alien kiddo draw the design after having ride in JUKE!!! Yucks … aagrrrh… Alien looking Ugliest car ever…!!!

VW e-GOLF knocks and rocks 🙂

And all the mathematicians freaks with numbers, range in kilometers, speed 0-60/0-100… top speed etc. etc. freaks don’t buy car!!!
Go take racing license or buy LADA if can’t buy LAMBO!!!