The very special infographic provided to us by the KEEA shows a list of recently trademarked model names with an "e" prefix, clearly suggesting electrification:
eGV70 (compact SUV)
eGV80 (midsize SUV)
eGV90 (large SUV)
eG70 (compact sedan)
eG80 (midsize sedan)
eG90 (flagship sedan)
The eGV70 and eGV90 are all-new names.
The rumor is that the Genesis eG80 midsize SUV will be introduced this year, but initially only in a limited volume (around 5,000) in the South Korean market.
We must admit that we are not surprised about the plan - if it is true - as Hyundai Motor Group already develops an all-new Electric-Global Modular Platform (E-GMP) dedicated to electric cars and the Genesis brand is a perfect candidate to use it. Other luxury/premium brands are also switching to electric cars.
Our only reservation would be that "e" might still be just for "plug-in hybrids" or even worse... "hydrogen fuel cell".