GM Needs Your Help Naming Its New E-Bike Brand

NOV 2 2018 BY MARK KANE 87

GM to enter the two-wheeler market and wants you to name the brand.

General Motors, the company that is engaged in several car brands (directly or through joint ventures) – Chevrolet, Buick, GMC, Cadillac, Holden, Baojun, Wuling and Jiefang brands – announced today that it’s preparing ebikes (electrically assisted bicycles).

The company is presenting two eBikes (one folding and one compact) and is launching a crowdsourcing campaign, seeking ideas from consumers around the globe on how to name the brand.

General Motors is building two eBikes which will be available for sale in 2019.
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General Motors is building two eBikes which will be available for sale in 2019. General Motors is building two eBikes which will be available for sale in 2019.

“Since committing to an all-electric future, General Motors is developing revolutionary, flexible electrification technologies that will enable our team to dream beyond the traditional vehicle and give our customers the freedom of movement that they seek. Today our team brought one of those dreams to life when we revealed two innovative, integrated and connected eBikes – one folding and one compact – without a brand. We want customers to be involved from the start, so we’re asking enthusiasts from around the globe to help name our eBike brand using”

The challenge, called, will run through November 26 (10 a.m. EST Monday, ) and the best-submitted ideas will be rewarded:

  • The challenge participant responsible for the selected eBike brand name will receive $10,000
  • nine other participants responsible for runner-up submissions will each receive $1,000

The winners will be announced in early 2019.

“Want in? Here’s what we’re looking for:
Simple, smart and bold concepts capable of bringing the eBike brand to life
Fun ideas capable of being understood around the world”

Hannah Parish, director of General Motors Urban Mobility Solutions said:

“As an avid cyclist and urban commuter, I know how great it feels to get where I’m going easily and to show up sweat-free. We blended electrification engineering know-how, design talents and automotive-grade testing with great minds from the bike industry to create our eBikes. Now we want to expand our thinking beyond the company walls and hear from people who like to move and have rad ideas.”

Categories: Bikes, Chevrolet

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87 Comments on "GM Needs Your Help Naming Its New E-Bike Brand"

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Has any vehicle manufacturer been successful with creating a electric bike brand?
So maybe LCB ‘Local Commute Bikes’ AKA ‘Lost Cause bikes’

What about “Greenwash bikes”?

How about “Not-A-Tesla Bikes”?

where is tesla’s bike?

I was thinking Saturn, Pontiac, or Oldsmobile. Too soon?

Not too soon. I was initially amused by your suggestion. Now I’m alternating between amusement and serious thought.

Do Not Read Between The Lines

Saton: yeah, sorry about that

How about the “EB1″…

“No Ignition Key Required “?

So basically, “NIKR” for short.

So GM wants to make eBikes but won’t even make a plug-in hybrid (much less a full-on BEV) SUV or crossover?

Certainly they can do both, but it seems like they have their priorities in the wrong order.

Crossover or SUV in the works — Buick Enspire.
I think it will be in China before the USA, but I am not sure.

I suggest they purchase the website

How much would you sell it to them for?

How about Greenwash Bicycles? Every car company on the planet has pulled this crap at one time or another…some multiple times.

Oops! I see somebody beat me too it. 🙂

I’m willing to accept a well engineered e-bike from GM without making demands that they eliminate gas powered vehicles or make more hybrids to my liking first. I’m not joining the negative attitudes here.

But I don’t care what they call it. I’ll go to whatever dealer carries them, probably the first day they’re in stock.

The folding model looks especially interesting, as it is very different from others in its class. I hope that they incorporate belt drive into the design by the time the are released for purchase. Belt drive is an especially huge win for folding bikes because they can more easily go places where chain oil and derailleur grease isn’t welcome.

GM might be going for the Asian market. I visited Beijing, China about 8 years ago, and there were electric bikes/scooters everywhere – the city infrastructure is very bicycle-friendly, and car-ownership is not as common as in the United States.

Back in the early 2000’s, Ford marketed their electric-assisted “Think” bike. Like many other ebikes of that time, it was powered by heavy sealed lead acid batteries. I think Ford’s ebike was designed by Giant – a very reputable global bicycle company. Unfortunately, that decade saw a flood of heavy, poorly-designed, unreliable electric bikes – a black eye for the entire industry.

Ford is now releasing an entirely new electric bike – the “GoBike” – powered by a 345 watt-hour Li-ion battery: On April 24, 2018, these ebikes were launched as part of a bike-sharing program in San Francisco.

They could integrate with their Maven ridesharing and compete with companies like Lime bike.

i was thinking something on the lines of goverment motors. trump bikes…. probably call it bama bike.

Do Not Read Between The Lines

VelocEpede: Find New Cycleways

Do Not Read Between The Lines

Chevrollet: we peddle so you don’t have to

Do Not Read Between The Lines

Vault: adding to GM’s electric vehicle naming confusion

That wins, better than mine!

Do Not Read Between The Lines

ZhongGuo: Yes, of course they’re made in China.

How about Don’t Buy Our SUVs to Make Room for Bikes Bicycles? Too long?

How about the jolt?

Saturn, wait, they used that one already.
Mars? Yes Mars. Before Elon grabs it.

If it’s made in Mexico it can be named the EV-Juan

The U-Pedal.

Don‘t they know what happens when they ask the internet?

It will be named „Bikey McBikeface“ for sure

Now GM is serious about going Electric!

The UGlae….its French ugly

TLTL or “Too Little Too Late”

How about GM name them Compliance Cycles?

Or maybe Missionary Bikes, because GM are taking it lying down.

Like taking a hop skip and jump to your destination or GMeskiper

Bolt EB?

I would go with Nero. He allegedly fiddled while Rome burned too.

How about the “EV-2”

What about ‘electron’ small and charged !

“You can’t buy this… Hammer time!”

Bikey McBikeface?

can I just submit a name? not interested in all this other stuff!

I would name the E-Bike – Trilone



The idea is to eliminate cost and reduce climate terrorism.

SUPER Dueper


ZEEM, the “Z” in the form of a lightning bolt symbol

Name it (URBAN BUZZ} by G.M.

Suggested Name: Lite Bike

Great idea…suggested name for the new bike…”Lite Bike”

GM Electric Glide or Electric Glide by GM

Early 2000’s found me traveling around Hollywood, auditioning acting roles on my electric bike. Loved it! Cheap travel/no parking charges/no gas price…only downside, lugging a rather heavy battery inside at my destination, to plug it in, for enough charge to get me back home! How have you addressed this problem over the last fifteen years? And how did my acting career go? Now living in Tucson, AZ hoping to win $10,000 from you!

I think it should be called the FETBOW. It looks like a sleek Bow and arrow.

how bout naming the bike “SPARKY”.

the GM “Celera”