Volkswagen I.D. To Initially Be Sold At A Loss Of $3,340?

Initially, only the mid-range version of the I.D. will be sold, but it's expected that each one will be sold at a loss

Volkswagen I.D. prototype in South Africa (source: Theo Calitz)

Mark Kane

By: Mark Kane

Apr 25, 2019 at 9:44am ET

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We are just days away from May 8 when Volkswagen will open the Volkswagen I.D. pre-order books for Europe. As more people are getting familiar with the offering, potentially we can see some leaks.

According to Auto Motor & Sport, the base version of the I.D. (the name is not yet confirmed) will not be available initially, but it's said that the price will be €29,990. It's not bad for a 48 kWh battery and 330 km (205 miles) of WLTP range. In France, including the €6,000 incentive, it should be available at some point in the future for €23,990.

The first I.D. on the market - the launch edition - will be the mid-range version with around a 62 kWh battery and 450 km (280 miles) of WLTP range. The price of this one is expected to easily be above €35,000 ($39,000). The public debut of the car is scheduled for September - Frankfurt Motor Show.

Volkswagen I.D.

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And the last one is top of the line version with probably an 80 kWh battery and range approaching 600 km (373 miles), but it will be available at a later stage (probably in 2020).

Sales at a loss?!

According to Auto Motor and Sport, at least in the first phase, Volkswagen does not plan to make money on EVs and expects to lose around €3,000 per each I.D. sold! If that's true, we assume it's related to low volume in the beginning.

Moreover, the lack of profits could last until 2025. Whether the loss will gradually decrease over six years to be able earn money on car production after that is still an open question.

What do you think?

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What to expect:

about 48 kWh battery (base), 62 kWh (mid-range), about 80 kWh (top version)
some 330 km (205 miles) of WLTP range (base)
some 450 km (280 miles) of WLTP range (mid-range)
up to 550 km (342 miles) of WLTP range (top version)
150 kW electric motor
top speed of 180 km/h (112 miles)
7.2 kW or 11 kW on-board chargers
125 kW DC fast charging capability
Price from around €30,000 in Europe

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Source: Auto Motor & Sport via automobile-propre.com

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