Netherlands Now #1 Market In Europe For Tesla Model S
Knocks Norway out of the top spot
The Netherlands just became the #1 market for Tesla Model S in all of Europe.
Sales of Tesla Model S in Europe are the highest right now in the Netherlands and Norway. After the first seven months of 2018, Netherlands is now #1 with 1,927 new registrations (up 122.5%), while Norway reports 1,853 (up 117.2%).
The next three countries not only import less Tesla Model S, but are experiencing decreasing demand, it seems:
- UK – 985 (down 23.9%)
- Germany – 907 (down 33.6%)
- Switzerland – 502 (down 18.0%)
Netherlands is now on the rising curve, because customers are experiencing a run for the expensive all-electric cars by the end of the year at lower taxes than in 2019. Jaguar I-PACE should peak in the Netherlands this year too.
- Current BEV BIK tax: 4% for full price
- From January 1, 2019: 4% tax will be applied only to the amount of up to €50,000. The amount above €50,000 will be taxed 22%
Overall, Tesla sales (S & X) are still the highest in Norway (over 4,000) compared to over 3,000 in the Netherlands.
Netherlands: 1,927 +122.5% y/y
Norway: 1,877 +106.3% y/y
I expect Netherlands to stay in front for the rest of the year as 2019 orders being brought forward before BIK tax increases (BEV >€50k) Jan 1 2019 pic.twitter.com/bHLVFhOIDE
— Matthias Schmidt (@auto_schmidt) August 21, 2018