BMW Trademarks i9 For U.S.


After years of debate and speculation, will the BMW i9 finally see the light of day?

Over the past few years, the debate about the potential BMW i9 model has been growing steadily. Reports went from announcing it as a sure thing, all the way to the vehicle being canceled altogether. However, as reported by Autoguide, it seems that BMW is once again serious with the i9 – somewhere down the line, at least. The Bavarian carmaker has reapplied for the i9 trademark in the United States. Whether this means a possible BMW i9 is coming, or the car maker is simply holding onto its trademark rights, still remains to be seen.

BMW first applied for the i9 trademark back in 2012, where it was only valid until July 31, 2018, so this could be the main reason why the i9 nameplate was once secured. With a planned 25 strong model range of electrified vehicles planned by 2025 – of which 12 will be fully electric – the i9 once again seems like a possibility. While currently there’s really no substantial evidence that the vehicle could be either a high-performance machine or a large SUV, we can only speculate about its future.

On the other hand, BMW is revealing several new concepts and production models in the following years. The iNEXT project is slated to be revealed next month. It will be followed by the BMW iX3 and the i4 four-door coupe (this could potentially be impressive) in 2021. The German carmaker also has the second-generation of their highly praised BMW i8 hybrid high-performance vehicle slated for the next few years, alongside several potential plug-in hybrids. While the future for the i9 is still unclear, even if it develops into a production model, it certainly won’t be seen on the streets before 2025, that’s for sure.

Source: BMW Blog

Categories: BMW


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26 Comments on "BMW Trademarks i9 For U.S."

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IF it comes with a carbon-fiber body it will have a serious performance and efficiency advantage in the market. Carbon-Fiber really helps the Power to Weight ratio.

all I want is a goddamn 430i. Pull out the expensive, hard-to-maintain ICE, put in a BEV powertrain.

I don’t understand why this is so difficult.

There will be no 430i (or any 3, 4, 5 fully electric) for a long time if ever.

It’s difficult for BMW to give up the lucrative ICE business. Once they produce an attractive, all electric car, very few people will want to buy any other BMW model. has an article about the 3-series BEV already being tested today, so for SURE there will be, why do you lie? Also, BMW are upgrading ALL their production lines to enable ALL drive trains on all models.

Lie? That’s a little extreme, support it with some evidence.

Post the link to this article. The only thing I found was “New Vehicle Tech: It’s Electric” and it does not say anything about BMW testing a 3-series BEV.

Google can be your best friend:
The plug-in-hybrid 330e is expected to see upgrades that will improve upon the current model’s paltry 14-mile all-electric EPA driving range. Additionally, BMW is expected to introduce a fully electric version of the new 3-series. The model will be aimed directly at the Tesla Model 3, and it should have more than 200 miles of range.

Yeah, that’s a hybrid and not a BEV.

There is another article on insideevs today about a BEV 3-series. I was wrong, the 3 series fully electric BMW is in the works. Go BMW.

25 models electrified, so it’s clearly not just mild-hybrid. Now you could it doesn’t says the 3 series, but then again, how many models in the BMW line up 🙂

It’s coming… not fast enough, but it’s coming.

Yup, it seems to be coming. Competition is good for consumers, hope that BMW BEV lives up to its name.

Are you saying EV’s are more expensive to produce then? Why would BMW not be able to make the same lucrative market out of EV’s? They are a car manufacturer, not an engine seller. It doesn’t matter what they put under the bonnet as long as they can make a profit on each car they sell.

I believe BMW has higher margins on ICE. There is some profit to be made on automotive parts, BMW genuine car parts sell at a premium. Electric cars have fewer parts.

Pressure from BMW dealers might be a factor as the dealers count on after-sale maintenance revenue.

So you are saying EV’s are more expensive to make then. Isn’t one of the advantages touted for EV is that they are simpler and cheaper to manufacture? Ergo gross margins will be higher.

Spare parts and maintenance will still be needed with EV’s (as Tesla are finding out to their detriment), perhaps not as much on the drivetrain, but just as much elsewhere. Dealers don’t make money on oil changes, they make money on upselling other maintenance “issues” which will still be present in EV’s.

This conspiracy theory needs to die TBH. It’s far more likely there’s an issue with Battery supply, issues with range and time required to design and test models before release. Phased transitions are what we are going to see over the next few decades as tech matures and new models are released.

I’ve owned a string of BMWs and they were always expensive to maintain. Some had problems within 2 or 3 years after purchase. Then I got an i3 and it had 0 issues. Its first scheduled maintenance service was 18 months after purchase and it was just wipers, tires, and brakes check. No comparison to ICE.

Now I have two Teslas and everything is great so far.

I’m not suggesting that EVs do not require any maintenance or repairs. It’s just natural that having fewer parts, they are more reliable.

Do you own any BEVs?

What were the maintenance costs for out of interest? As you say BMW’s are notorious for their expensive maintenance.

Presumably you’re happy with the $500 yearly services, the 40,000km break fluid changes and the 80,000km coolant changes on your Teslas? (depending in which specific Teslas you have).

I agree, they will likely be more reliable than a directly comparable ICE vehicle, however from a service and maintenance point of view I doubt dealers are particularly worried about the maintenance part of their business, especially if Teslas service intervals/requirments are anything to go by.

And no I don’t have a BEV at the moment, as none available on the market suit my needs right now (I commute to work by train and do long distance driving in sub zero temperatures to locations with no/poor charging infrastructure for starters). I also do not own a BMW, in part because their service costs and reliability scores aren’t great.

I had a particularly troublesome 1993 325i, steering column and suspension issues right after the warranty expired. Cost me a good few thousand dollars to get the car running properly. My newer BMWs had consistent issues mostly with the front wheel alignment – perhaps it’s the way I drive. These issues happened within the warranty period and I didn’t have to pay a cent, it’s just that I had higher expectations of BMW.

As I mentioned, my i3 was a perfectly reliable car, no problems whatsoever. The only fault it had was its range of 90 miles – good enough to commute to work but terrible to go on any weekend field trip.

Now I own two Model 3s, early RWD and a recent AWD. The Tesla rep who delivered the AWD told me that there are no specific maintenance plans for Model 3, the car will inform me what needs to be done and when. Who knows, might turn out to be expensive in the long run, but so far no maintenance is required and I’ve experienced no problems.

So neither were drivetrain specific and could just as easily be a problem on an EV BMW. Basically dealers will always have a steady stream of maintenance and repairs to do no matter whether EV or ICE, or who pays for it (personally or manufacturer under warranty). It’s worth noting though that there do seem to be some fixed service intervals for the M3, at least in the owners manual. “Do not change or top up the Battery coolant or brake fluid. Tesla service technicians replace fluids at the regularly scheduled service intervals: • Brake fluid. Every 2 years or 25,000 miles (40,000 km), whichever comes first. • Battery coolant. Every 4 years or 50,000 miles (80,000 km), whichever comes first. ” page 118 They may well be covered by Tesla (as I believe leaf “service” visits are covered by Nissan), but they are still pieces of work picked up by dealers (or directly in Teslas case) who will be paid by someone. The people who may lose out however will be the independent mechanics that deal with engine issues that pop up further down the line. Most people don’t take a 10 year old car to a dealer… Read more »

A gold brick is simpler to make than a clay brick wall. But simpler is not necessarily cheaper.

They have trademarked i1-i9, and iX1-iX9.

They also trademarked X1 “0” – X9 “0” and so on…

In what way is this different from i8, there is no picture of doors, no details about seats.
On the other hand, we have already seen Tesla Roadster (next gen) and it will seat 4 (2 + 2) and go 1,000 km (620 miles) and will cost $200,000. Much better option than this BMW i9.

Chee-rist give it a rest lol

Why? He is just bringing up a point that Tesla Roadster might be very competitive in the performance car field.

Bless your heart.

LOL, the pic is obviously not by BMW.

seating 4 will instantly make it anything but a roadster

Wait, the proof of citizenship form?