Tesla Earns Top Honors In JD Power Premium EV Ownership Study
The study isn't actually about Tesla, but rather, EV ownership as a whole.
We've shared a multitude of JD Power surveys and studies with you, in addition to an article penned by a JD Power executive. If you've paid attention, you probably learned that Tesla's vehicles seem to either perform exceedingly well in such studies, or terribly.
This is because most of the data comes from customer surveys. Then, JD Power compares that data to data from owners of competing vehicles. In this case, when it comes to customer satisfaction, Tesla takes the top spots. However, JD Power has broken down the data into "Premium" and "Mass-market" categories. Regardless, two Tesla vehicles earned the top two scores overall.
According to JD Power's data, the Tesla Model S earned the highest score in the premium segment, at 798 out of a possible 1,000 points. It is closely followed by the Model 3, which received 790 points. The 3rd-place electric vehicle in the premium space just happens to be the Model Y, followed by the Audi e-tron in the fourth spot. It's important to note that the overall satisfaction score in the premium segment is 782.
Moving on to the mass-market segment, the Kia Niro EV takes the top spot, with an overall score of 782. In fact, nothing else really comes close to the Niro's score. In the 2-spot, we find the Chevrolet Bolt EV, scoring 745. The Hyundai Kona Electric lands in the third position, at 743. JD Power says overall satisfaction in the mass-market segment stands at 730.
The JD Power study's findings go beyond just ranking electric cars by their satisfaction. The publication also learned and shared a lot about EV adoption. For example:
"Among the early adopters who own an EV, 82% say they “definitely will” consider purchasing another in the future."
Source: J.D. Power
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