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BMW Group Increased All-Electric Car Sales In Q1 2023 By 83%

Plug-in hybrid sales decreased, which indicates the future trend.

BMW iX
Mark Kane Mark Kane

The BMW Group reports 588,138 global vehicle sales during the first quarter of 2023, which is 1.5 percent less than a year ago. Nonetheless, the German manufacturer expects that in the full year of 2023, sales will increase slightly.

The overall sales in Q1 2023:

  • BMW: 517,957 (down 0.4%)
  • Mini: 68,541 (down 9.2%)
  • BMW Group Automotive: 588,138 (down 1.5%)

Meanwhile, plug-in electric car sales continue to increase - thanks to booming battery electric vehicle (BEV) sales but fading plug-in hybrid vehicle (PHEV) sales.

In Q1, the company sold 110,486 rechargeable cars. That's a 23 percent increase year-over-year and close to a 19 percent share out of the total volume.

The results could be better because BEVs were up 83 percent year-over-year and, with nearly 65,000 units, represent 11 percent of the total volume. However, PHEVs noted a 16 percent decrease, dragging the entire plug-in segment down.

BMW And Mini Global Plug-In Car Sales – Q1 2023

  • BEVs: 64,647 (up 83%) and 11.0% share
  • PHEVs: 45,839 (down 16%) and 7.8% share
  • Total plug-ins: 110,486 (up 23%) and 18.8% share

It's worth noting that BEV sales are expanding consistently at a pretty healthy rate:

On the other hand, PHEVs are in stagnation and fading:

For reference, in 2022, the BMW Group sold 433,795 plug-in electric cars (up 32 percent year-over-year), including 215,755 BEVs (up 108 percent year-over-year).

It's very important to note that just like in Q4, all-electric car sales doubled in 2022. Meanwhile, plug-in hybrids were below the 2021 level.

Plug-in car sales  in 2022:

  • BEVs: 215,755 (up 108%) and 9.0% share
  • PHEVs: 218,040 (down 3%) and 9.1% share
  • Total plug-ins: 433,795 (up 32%) and 18.1% share

Plug-in car sales by brand

If we get into the details, it turns out that the BMW brand sold 55,979 all-electric cars last quarter, while the remaining 8,668 units fall on the Mini brand.

BEV/PHEV sales in Q1:

  • BMW:
    BEVs: 55,979 (up 112.3% year-over-year)
    PHEVs: N/A
  • Mini:
    BEVs (fully-electric Cooper SE): 8,668
    PHEVs: N/A
  • BMW Group Automotive: 110,486 (up 23%)
    BEVs: 64,647 (up 83%)
    PHEVs: 45,839 (down 16%)
What do you think?

This year, BMW intends to introduce the fully-electric BMW i5 model, which before the end of the year, will be joined by the BMW iX2 and the fully-electric 5 Series Touring.

In the long term, BMW Group will sell more and more all-electric cars. The company announced that by 2024, at least one in five of the company’s new vehicles should have a fully-electric drivetrain. Here is the roadmap:

  • 2024: BEVs share - at least one in five (20%)
  • 2025: BEVs share - at least one in four (25%)
  • 2026: BEVs share - at least one in three (33%)
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