Bianchi has long been a popular name in the world of cycling, primarily because of its massive success in racing. Apart, of course, from its high-end race-derived road and mountain bikes, Bianchi also has a lineup of city-focused bikes with an emphasis on practicality and versatility. This has been amplified by the integration of an electric motor, particularly with the e-Omnia range of city bikes.

For the 2023 model year, the Bianchi e-Omnia lineup of e-bikes has been released in a variety of new colorways. The Italian bicycle brand enlisted the help of Nico Rosberg, former Formula 1 racing driver, and eco-entrepreneur, to promote the refreshed e-Omnia lineup.

In a recent article by acclaimed cycling publication Bike Rumor, Rosberg stated, “We have to change the way we move, the way we live,” he said. “I believe in a greener world of e-mobility, and that eBikes are part of the solution. That’s why I choose Bianchi e-Omnia.”

Bianchi Teams Up With Nico Rosberg To Launch New Colors For The E-Omnia

The Bianchi e-Omnia model range is made up of two models—the C-Type and T-Type—each with their own use cases in mind. For starters, the T-Type is more dynamic, and designed to take riders further thanks to efficient ergonomics and premium components. It’s offered in either a step-through or step-over frame. Furthermore, the T-Type can be purchased with a dual-battery option that promises a range of up to 121 miles on a single charge. It retails for $4,550 USD.

Meanwhile, the C-Type is a much more approachable option thanks to its step-through frame, allowing shorter riders to swing their leg through the frame for more stability while mounting and dismounting. It’s also offered with a dual battery option, and provides a range of around 88 miles on a single charge. It’s slightly more affordable than the T-Type, retailing for $4,200 USD.

“Bianchi Celeste is my favorite because it reminds me of the color of my helmet the year of my Formula 1 title. Gray combined with anthracite speaks to me of technology and dynamism, while Brown-Bronze expresses a sense of calm and elegance,” says Nico Rosberg.

The new colors of the 2023 Bianchi e-Omnia range consist of Iron Gray, Brown-Bronze, and the iconic Bianchi Celeste. Both the C-Type and T-Type are equipped with a front suspension fork, a front and rear LED lighting system, and a rear rack integrated into the frame. The new bikes are already available for order, with shipping expected to commence in the spring of 2023.

Bianchi Teams Up With Nico Rosberg To Launch New Colors For The E-Omnia
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