2023 GMC Hummer EV Racks Up Over 90,000 Reservations

The number includes both pickup and SUV versions of the GMC Hummer EV.

2022 GMC Hummer EV Edition 1 Pickup in Production, Ready for Customer Deliveries

Andrei Nedelea

By: Andrei Nedelea

Sep 15, 2022 at 12:36pm ET

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Back at the beginning of summer we reported that General Motors was experiencing difficulties ramping up GMC Hummer EV production and that they were being manufactured at a rate of just 12 per day, even lower than rival startup Rivian. And we haven’t heard anything since, although we imagine things have improved given that GMC apparently has some 90,000 orders for the new electric Hummer that it needs to fulfil.

The information was confirmed by GMC’s director of marketing, Rich Latek, who spoke to AutoBlog at the Detroit Auto Show. That’s a solid number and it shows there really is interest in the Hummer EV, even if many have criticized it for being too big, too expensive and not being especially good at being a work truck.

As per an older report, GMC had some 80,000 orders in July, so the number has gone up by around 10,000 orders since.

Gallery: 2022 GMC Hummer EV First Drive

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2022-GMC-HUMMER-EV-IRST-DRIVE-301

Latek added more context to the number saying that the number of orders that GMC has received for the vehicles has been growing from month to month and that the number referred to both the pickup and the SUV body variant. He went on to say that people are not only putting their name down for one of these vehicles, but most (around 90 percent according to the GM exec) are actually going through with the purchase.

GMC hasn’t even started manufacturing the Hummer EV SUV body style and it’s set to commence production in the first quarter of next year. The pickup that is already in production and has started reaching customers has been fairly well received, but it has been marred by an ongoing recall to fix faulty battery connectors that interestingly was initiated by dealers, not the National Highway Traffic Safety Administration (NHTSA).