Ford's Hybrid Sales Are Booming

The Ford Maverick and F-150 hybrids helped drive record electrified vehicle sales for the automaker in the first half of 2025.

Ford Maverick Hybrid

Photo by: Jeff Perez / Motor1

Tim Levin

By: Tim Levin

Jul 1, 2025 at 4:19pm ET

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Ford posted record electrified vehicle sales in the first half of 2025.
Its electric vehicle sales sagged, but hybrids picked up the slack.
Hybrids are more popular than ever in the U.S.

It's boom time for hybrids in America. For proof, look no further than the Ford Motor Company. On Tuesday, the automaker said it posted record electrified vehicle sales in the first half of 2025, and its hybrids led the charge.

Ford officials reported a record 156,059 electrified vehicle sales in the first six months of the year. Hybrid sales jumped by 27% year-over-year to over 117,000. Models like the F-150 Hybrid and Maverick Hybrid drove the gains, Ford says.

It was a similar story over at Hyundai and Kia. On Tuesday, the Korean brands said their EV sales fell slightly in the first half of the year, but their increasingly popular hybrids and plug-in hybrids picked up the slack. Overall, electrified vehicle sales rose by 20% this year so far.

The sales figures confirm a broader trend that's emerged in the last couple of years: after stagnating for years, hybrids are having a moment.

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Hybrids have been around since the turn of the 21st century, when Honda introduced the Insight and Toyota rolled out the Prius. Until recently, their market share stalled at around 2% of the U.S. car market.

Since 2020, however, sales have exploded. In the first quarter of 2025, hybrids made up around 12% of new car sales. When you add plug-in hybrids into the mix too—hybrids with more electric range and the ability to charge at home—market share hit roughly 14% in Q1.

Hybrid sales have been growing faster than sales of pure EVs as many Americans look for cars that save them money on gas but lack the hassle and high price of fully electric cars. That trend shows up in Ford's numbers too.

Ford F-150 Lightning, Mustang Mach-E

Sales of Ford's EVs, the F-150 Lightning and Mustang Mach-E, have fallen this year.

Photo by: InsideEVs

The company's EV sales are looking weaker than they did last year, falling 31% in the second quarter and 11.8% year to date. Sales of the Mustang Mach-E crossover, F-150 Lightning pickup and E-Transit van have all dropped this year. From January through June, Ford sold just under 39,000 EVs, as compared with just over 44,000 during the same period last year.

Slowing momentum in the EV market at large—thanks to hesitancy around price and charging infrastructure—may be partially to blame. Crosstown rival General Motors doubled its EV sales this year through the introduction of several new models. But Ford is taking a slower approach to EVs and still has the same three models on sale that it did last year.

A recall and stop-sale order on the Mach-E was also weighed down sales, a Ford official told InsideEVs.

"The change in our electric sales is due to a lack of saleable stock," the spokesperson said. "Our dealers can’t sell what they don’t have. We had two main issues: the changeover to [the 2025 model year] for the Mustang Mach-E and F-150 Lightning, and the recall on the Mach-E. We expect the flow of Mustang Mach-E inventory released for sale to increase across July."

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Here's hoping, because electric and hybrid sales together could be a strong trend for Ford.

Contact the author: Tim.Levin@InsideEVs.com

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