Nissan Cuts LEAF Price In Europe By €3,000 ($4,000 USD)
The price reductions just keep coming for Nissan’s LEAF around the world. Today, the Japanese automaker announced that their electric car would be reduced by €3,000 ($4,000 USD) throughout Europe.
Nissan says the move is “part of a global effort to make the LEAF more affordable in the pioneering electric vehicle’s three main markets of Japan, Europe and the United States.”]
Also this week, Nissan reduced the cost of the LEAF in its home market (Japan) by 280,000 JPY, or $3,100 USD. While earlier still in the US, the entry level 2013 S model LEAF was priced starting from $28,800, and available on a $199/month lease.
Taking into consideration for government subsidies and grants, the LEAF starts now at €25,990 ($34,600 USD) in France, and £23,490 ($37,200 USD) in the U.K.
Additionally, InsideEVs has learned that there is a new leasing program in the UK, with the base LEAF available from £239 per month ($379 USD).
Paul Willcox, senior vice president of Nissan Europe, delivered the official PR ‘talking head’ speech on the price changes:
“There is no doubt that Nissan LEAF is a revolution and existing customers are passionate in their belief that zero-emission mobility is not the future, but is here now.
Nissan’s objective for LEAF has always been to bring zero-emission mobility within reach of the mass-market. Our price reduction underlines that commitment and with no price premium even more motorists will become believers.”
While domestic LEAF battery production for Europe has already started at the Sunderland, UK plant, Nissan indicates that full assembly of the new 2013 LEAF will begin in the spring. New pricing is also expect at that time.