With Smart Fortwo Electric Drive, Daimler Shoots to Top of Electric Vehicle Sales Chart in Germany

AUG 5 2013 BY ERIC LOVEDAY 7

In the first half of 2013, Daimler claims it dominated the German electric vehicle market by grabbing a 42% overall share.

Even More Electrified Daimlers

Even More Electrified Daimlers

The Smart Fortwo Electric Drive was king for Daimler with 983 units sold in the first six months of 2013.  In fact, sales of the electric Fortwo alone accounted for a 40% share of the German electric vehicle market in the first half of 2013.

For Smart, the 983 Fortwo electrics sold in the first half of 2013 represent an 80% increase compared to the same period in 2012.

With the Fortwo Electric Drive accounting for almost all of Daimler’s electric vehicle sales in Germany, only a few sales were likely tallied by the rest of Daimler’s electric lineup, which include the Mercedes-Benz SLS AMG Coupe Electric Drive and perhaps a few fleet sales of the B-Class Electric Drive.

Daimler doesn’t provide specific sales figures for its other electric offerings outside of the Fortwo Electric Drive, so we’re not completely sure where the remaining 2% of the German market share figure comes from.

Categories: Sales, Smart

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7 Comments on "With Smart Fortwo Electric Drive, Daimler Shoots to Top of Electric Vehicle Sales Chart in Germany"

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Spec

That little thing is Germany’s best-selling plug-in?

One can’t help but assume that some nationalism is involved.

Surya

You’d be amazed about how much German cars you see on German roads. They just prefer to buy German, it seems.

David Stone

same is true for all countries, for all products where there is a national manufacturer.

It goes further: BMW is headquartered in Munich – higher rate of BMWs.
Daimler is headquartered in Stuttgart – higher rate of Mercedes there.

But lots of people in Germany drive cars for non-german brands. And they are completely free to do so, unlike in South Korea, where anyone driving a foreign brand is more likely to be stopped by the police…

Large majority of imported cars in Korea are luxury high kW cars, which are more likely to speed, so they deserve to get more controlled.

David Stone

if it were for speeding, then they should be stopped AFTER speeding, not pulled over because the can.

EV

smart ED is amazing

James

For a nation bent on solar panels and sustainable energy,

you sure wouldn’t know it from 2,000 EVs sold in six months
and 40% of those being 2 seater urban commuters!

Perhaps their eyes will be opened when Tesla sales are
established there – and by “their” , I mean the German
consumer.

Nationalism runs high in Germany as does the love of
diesel engines. Cars like the Volvo V60 PHEV may open
some eyes. Euros love them some mechanical engineering
too, as in Swiss watches that are outdated, complex and
expensive – yet still mean “image” to some.

i3 could get a few thousand Germans to drop some coin
for an EV since it caters to their roads, villages and
new eco and congestion regulated laws. And, it’s
a German marque.

Germans see Ampera as too expensive and poo-poo
it as “American junk”. Hard to see how they can
glaze over the Model S – it’s just better than any
car made over there.