Volvo: First EV Will Have 250+ Mile Range, Price Of $40,000 Or Less

7 months ago by Mark Kane 39

Volvo Cars’ vision of an electric future

Volvo would like to introduce its first all-electric, series produced, electric car in 2019.

Volvo Concept 40.2 profile

However, the Swedish brand is also setting the bar high for its first EVs abilities, while maintaining relatively affordable price:

  • at least 250 miles (400 km)
  • price between $35,000 and $40,000

Lex Kerssemakers, CEO of Volvo Car USA said:

“That’s what I put in as the prerequisite for the United States. If I want to make a point in the United States, if I want to make volumes, that’s what I believe I need.”

“Why are people reluctant to buy a full electric car? It’s between the ears. It’s that they believe there’s not sufficient range.”

Still,ย we still don’t know whether Volvo will launch an all-new BEV model, or will offer all-electric version of existing model.

That said, if it comes in under $40k for 250 miles of real-world (EPA) miles we will be impressed regardless the platform.

source: Automotive News

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39 responses to "Volvo: First EV Will Have 250+ Mile Range, Price Of $40,000 Or Less"

  1. Alexander H. says:

    I would be very (happily) surprised if Volvo manages to bring a 250+ mile BEV to the US by 2019, for under $40,000. Their current products are very attractive.

    It just seems unlikely, given their current pricing on anything with a wheelbase that could hold the 60-70kWh battery.

    1. ijonjack says:

      The Side rear quarter looks Corny , Otherwise Nice!

  2. James says:

    Naturally, this is just talk from Volvo’s CEO.

    Volvo and others who build starter-level luxury
    cars, such as Lexus, Infinity, BMW, Mercedes, Genesis,Audi and Cadillac have to think out loud
    at this point in deference to the Tesla Model 3.

    They have to at least come up with a skeleton plan, however far these plans go as in hard technical work surely varies a lot per each
    manufacturer mentioned.

    Volvo is rich with Chinese money now and is on
    a roll as far as growth is concerned, which Volvo tends to do every time it goes bankrupt and is purchased by out outside company. This has happened more than once in the company’s history and each time they get a bump in profits and are able to buy themselves back from that investor.

    Sadly, Volvo has this pattern. They then spend
    8-10 years losing money and are bought out again to repeat the same cycle. Wash, rinse, repeat.

    I used to work for Volvo, and it was at the end of one of those cycles – after they had been bought out, then regained control of their own company only to be on the downslide
    thereafter.

    Flush with Chinese cash, Volvo has been able
    to afford to develop new models which have been well received by the press and public. Now is the time they can make up ground to their nearest worldwide competitors (Saab is
    no longer one , but new ones like Hyundai’s
    Genesis brand have appeared). Having the money to develop a sedan and wagon EV with 250 miles range would place them in entry-level Tesla
    territory – not losing ground to another new
    challenger in their market space.

    The 2019 or 2020 promise is the new “2016 or 2017” promise of a few years back. It always sounds exciting that a new wave of practical electric cars is just around the corner. Whether they are or not is only one level more likely than all those “we shall have a viable fuel cell alternative by 2025” or
    whatever flakey PR car companies come up with
    to get positive press.

    Wait and see (again) is the word. That has
    so much to do with whether Tesla succeeds in getting Model 3 out the door in a timely
    and successful manner. If they do, look for Volvo and those other companies to be forced
    to press forward with actual results in this
    area rather than these thoughts stated
    to the press about pie in the sky.

    Volvo would be a company with the most to gain
    from having an early competitor to Model 3 and Y. Whether they have the cajones to put the project in the pipeline now is the big question. Wait too long and you lose as Model 3 will be proving itself in the market with 100,000s of cars on the roads before the first proof of concept Volvo is out there.

    By then, Tesla comes out ahead as the proven
    specialist in premium EVs with a car that is reachable by the masses.

    1. Birger says:

      Volvo bankrupt? Are you sure you are not confusing your Swedish care makers?

      As far as I know Volvo has never been bankrupt. The closest they got was when Ford was bankrupt and saved by US subsidies.

      SAAB on the other hand is a different story.

      1. Rob Stark says:

        Ford has never ever been bankrupt.

        Ford subsidies are no greater than VW,Toyota, Renault or any other large automaker get in subsidies.

        There are two American automakers that have never been bankrupt; Tesla and Ford.

      2. zzzzzzzzzz says:

        Volvo Cars had not reached formal bankruptcy maybe, but it run out of money and was sold and resold again just to save jobs. Last sale of Volvo Cars by Ford to Geely Automotive of China was just for $1.8 billion.

  3. Rich says:

    “If I want to make a point in the United States, if I want to make volumes, thatโ€™s what I believe I need.”

    1) At least 250 miles (400 km) – this should be EPA rated miles
    2) price between $35,000 and $40,000 – To state the obvious, $35k is a great target price.

    3) People in the USA prefer CUVs/SUVs. If Volvo wants to sell volume in the USA, then dump the Volvo Concept 40.2 profile and go back to the Concept 40.1 profile. Why try to push EVs into the smaller sedan segment with this 40.2 design. The Model 3 is going to be in full swing by 2019. Why not go straight at the SUV segment with the Concept 40.1 profile and beat the Model Y to market by a full 1+ year(s).

    1. Rob Stark says:

      Why push into the small sedan market with EVs ?

      Because sedans are much more aerodynamic than CUV/SUVs requiring less kWh to get to 250 AER. Less cost and less energy density required.

      If you make CUV/SUVs almost as aerodynamic as the sedans you kill much of the marginal “Utility” of the Utility Vehicle.

  4. Anon says:

    Who’s ‘Magic Batteries’ are they using for this thing?

    1. Another (Euro) industrial point of view says:

      I know, welcome back to real (industrial) life and I don’t want to hear a “but but gigafactory…”.

  5. Another (Euro) industrial point of view says:

    Geez, it seems that by 2020 roads will be flooded by vaporware Ev’s…

    1. DangerHV says:

      Well put! I think I’d rather be stuck in a vapor jam, than a traffic jam.

  6. ModernMarvelFan says:

    I assume it would be the safest BEV out there?

    Has any BEV out there that aced all IIHS crash tests yet?

    If not, I bet this Volt will be the first one!

    1. ModernMarvelFan says:

      “I bet this Volt will be the first one!”

      I bet this Volvo will be the first one.

      Volt is already an IIHS top pick.

      1. DonC says:

        Most likely the Bolt since it’s scheduled for testing later this year. The Model S may also be redesigned by the time this vehicle would come out.

        1. Rob Stark says:

          Model S is a Top Safety Pick but not a Top Safety Pick Plus.

          It does not have the required newest generation of adaptive headlights. Tesla says they are transitioning ASAP given their current contract with headlight supplier.

          Bolt does not have the required adaptive headlights either.

          1. ModernMarvelFan says:

            “Model S is a Top Safety Pick but not a Top Safety Pick Plus.”

            That is due to the fact that it only got an “acceptable” rate on the IIHS small overlap front offset crash test.

  7. Someone out there says:

    It better be if it’s supposed to be competitive.

  8. Volvo gets it.

    All the posters here panning Volvo’s range aspirations, keep in mind that this is a car that will be launching in a few years, and that with the XC90 T8 and S90 PHEVs, Volvo has plenty of battery experience. They probably have a very good idea of what production specs will be in 2-3 years (samples avail now).

    1. ijonjack says:

      Yea, In 2yrs 250miles per charge should be pretty normal if not entry level..

  9. Bill Howland says:

    More power to Volvo if they can do it. Basically they are saying they can make a nicer car than the BOLT ev for less money.

    It will be interesting to see how long their Chinese Masters tolerate this – that of losing money on every car. Unless they claim some breakthrough battery technology that slashes the price.

    But if they make it, at a $35,000 or not much more price, they’ll outsell everyone else.

  10. Klaus says:

    I’d love an AWD BEV CUV Volvo after my model 3 lease expires. But, there would need to be a high-speed charger network allowing for travel outside of just the coastal hotspots.

    My guess is that won’t be in place by 2019 or 2020, so Tesla will continue to be the best choice for those that travel.

  11. Ct200h says:

    There sure is a great selection of press release EV’s to choose from! Wow you can not have a real cool Audi press release car, not have a Ford press release EV, or you also have the choice of not having a VW long range EV press release car! And now we can add Volvo to the selection. I am choosing colors and options for my press release EV in preparation for not ordering it and not taking delivery of it followed by not driving it to work.
    The greatest thing about press release EV’s , no car note to pay!

    1. Get Real says:

      LMFAO Ct200h!

      You made my day.

    2. ffbj says:

      I’m waiting for the award first.
      ‘Best of Show’ of cars you can’t have.

    3. Pushmi-Pullyu says:

      ROTFLMAO!
      ๐Ÿ˜€ ๐Ÿ˜€ ๐Ÿ˜€

      Bravo, Ct200h! Well said.

  12. cab says:

    As much as I’d like to believe and AND as much as my wife likes her XC60, I just can’t see it happening any time soon. Honestly, I’d prefer they just introduce a plug-in hybrid SUV/CUV with 35-50 miles of EV range – essentially the CUV “Volt” that Volt owners have been requesting for 6 years.

    A 200 mile CUV introduced against the marginal DC fast charging network (for anyone NOT Tesla) is a non-starter unless we just resign ourselves to in town and suburban commuting. The irony being that SUVs an CUVs are great for long distance travel.

  13. Ct200h says:

    Very much agree , current tech for phev with about double the current range would do well. Increase the power of the on board charger for fast recharge at home would also be advised.

    Mfrs planning long range EV’s with no thought to dcfc infrastructure are kidding themselves.
    The lead Tesla has in this area ca not be overstated.

  14. Vexar says:

    My suspicion is high that the 250 miles will be NEDC-rated, not EPA rated. Why? European manufacturer, and I suspect the demise of EPA ratings to be imminent.

    1. Mikael says:

      NEDC is replaced this fall. So it will be realistic miles, not wishful.

      1. leafowner says:

        The NEDC is an absolute joke. I believe they must test going down hill with the wind to their backs….

  15. Chunkybuns says:

    “They’re boxy, but they’re good”

  16. leafowner says:

    Also – by 2019-20 a $40k price for 250 miles may be really pricey. IMHO – you will see prices drop quickly after the Model 3 launch as any competitor has to beat that price to sway someone away from the clear EV market leader, Tesla. Sorry but BMW and others have no aura above Tesla.

    1. Bojan says:

      Looking at it from another perspective, Model 3 was going to be the affordable electric car but now it’s likely going to end up being the most expensive of the lot, simply because (if it really does end up being that much more amazing than the rest) everybody else is going to offer discounts on their cars while Tesla will only sell highly optioned versions.

      35k Model 3 seems like a clear winner against a 37k Bolt. A 50k Model 3 vs a 30k Bolt, not as much. At least not for the people in the market for an affordable EV.

      1. leafowner says:

        I don’t think Tesla intends for the Model 3 to be a niche vehicle — and at 50k – their sales will be limited…..

        Musk already said average selling price will be about $42k — not too far from the Bolt (especially the not base Bolt) or the not-ready-yet base Volvo.

        Tesla is rapidly reducing costs — and they will be able to be the price leader if they wish.

        IMHO

  17. Terawatt says:

    Finally a Chinese EV for the West! I sure hope that’s WLTP range…

  18. Why Not? says:

    Let’s hope Volvo and all the other would-be contenders come through with their promises. There is enough room in the market for all of those cars to be successful.

  19. Koenigsegg says:

    Looks ugly. No one can seem to get it right like Tesla…. NO ONE.

  20. Pushmi-Pullyu says:

    A 250 mile BEV for only $40k, in a Volvo?

    Well good luck to them, but I’ll believe it when I see it. Much more likely that’s 250 miles on the inflated European driving cycle, which means sub-200 miles on the much more realistic EPA cycle.

    Also, let’s try to remember that the short history of mass produced EVs shows a tendency for range to drop and the price to rise as they approach production. Kudos to GM for bucking that trend with the Bolt EV, but one exception doesn’t invalidate the rule. Odds are that Volvo’s BEV will have a MSRP of more than $40k.

    But still, more long-range plug-in EVs for buyers to choose from is what the EV revolution needs, and needs badly. So in that spirit…

    Go Volvo!