Video: Chevy Volt Range Extender Saves You From Walking Across a Scorching Hot Desert Full of Snakes

FEB 11 2014 BY ERIC LOVEDAY 46

What does a burning desert, snakes and brussel sprouts have in common?

Tastes Like Brussel Sprouts

Tastes Like Brussel Sprouts

They’re all things most of us would like to avoid if possible.

The Chevy Volt can save us from encountering a walk across a burning desert full of snakes, but brussel sprouts?  We’re not sure any vehicle can save you from eating those brussel sprouts, which apparently taste like snakes.

Thanks to is range-extending engine, the Chevy Volt won’t leave you stranded in the middle of a scorching hot desert.

Well done this time Chevrolet!!!

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46 Comments on "Video: Chevy Volt Range Extender Saves You From Walking Across a Scorching Hot Desert Full of Snakes"

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Dr. Kenneth Noisewater

No, they taste like chicken!

Still, cute ad, I didn’t know they actually MADE those for the Volt..

To anyone that doesn’t come here with a troll agenda, I think the ad’s point is simple:

After the full EV miles are used up, the absolute worst thing that can happen is the Volt (in a cool graphical way) seamlessly converts over to gas extended mode for a no-worries road trip with your best little buddy.

What could be wrong with that?

Why did you reply to the good Dr. here complaining about trolls? He is hardly trolling…

Right… so will a $12k Nissan Versa, or a $300 old jalopy, or most any ICE. Sooo unusual to be able to drive hundreds of miles on gas while emitting all sorts of noxious fumes.

Yes, but it is an important message for Joe Public because so often they hear the Chevy Volt as being an electric car with a 38 mile range… and not realizing that it is capable of more.

This of course was because so many right-wing news outlets intentionally put this message out exactly to leave this impression on their viewers/listeners.

If you are going to cast aspersions please back it up with fact.

That is probably because the Volt often is wrongly labeled an electric car when in reality it’s a plug-in hybrid.
If it was called for what it is people would know what it is since it’s not hard to understand that a hybrid includes an ICE.

But it’s more status and prestige in being an electric car so no wonder the Volt has tried to impersonate one.

Wrong. It’s an electric vehicle for 38 miles, and a hybrid after that.

I actually approve of calling it an electric car, for the most part. The main reason being that Toyota spent the last 14 years drilling it into people that hybrids don’t have to be plugged in, that they run on gas. So we really have to set the Volt apart from the Prius.

Of course, regular hybrids run on gas.

If you add a plug, so it can also run on electricity too (which Toyota also did, more recently), it becomes a plug-in hybrid, aka PHV or, somewhat redundantly, PHEV.

It’s actually comical to see GM first trying to market the Volt as an EV (which it is not), all while dismissing actual EVs (coining and even trademarking “range anxiety”), only to later make a commercial trying to emphasize the Volt actually has an ICE too…

[This also tells me how committed GM is to EVs. Spark owners rejoice…]

There’s still a difference you’re missing. The Volt is a BEV for 38 miles. Say it’s not all you want, but it still is. On the other hand, a car like the PiP is not EV for any amount of miles if you push the accelerator.

I don’t see anything comical in marketing the Volt’s strengths over BEVs or HEVs. You get the benefits of both in 1 car.

Regarding range anxiety, do you think it doesn’t exist?

Why would GM advertising it’s Volt make you think GM is less committed? If they weren’t committed wouldn’t there be no ads?

I agree with everything you said, with a sad caveat that cold temperatures and a poor decision by GM causes those first 38 miles to be partially gas at times. Sadly the car is capable of not using gas in cold weather, but GM just thought passengers would want to use it to warm the car quicker when under 15F.

I wonder if anyone has tried using their Volt in sub 15 degree weather w/out gas?

In sub 15F degree, you would hope you have an “gas heater”.

Volt has a “gas heater” that happens to provide electricity to the car…

I don’t think you need the gas engine to provide heat under 15F. Why? Because I can remote start while plugged in below zero temperatures, and my car gets nice and toasty without the engine ever coming on (Engine assisted heating set to disabled while plugged in).

Now, that’ll use a lot of battery energy. But if I have a 6 mile commute, I don’t really care. I’d rather have that option (maybe via a prompt? LIke Fuel and engine maintenance modes) than having to burn gas when I have plenty of battery remaining.

You’re confusing “is” with “operates as / acts like”. Not the same things.

During the day, most of the time, I don’t smoke. That doesn’t mean I’m a non-smoker.

The Volt can OPERATE as an EV or a hybrid.
At all times though, its drivetrain consists of both electric and gas components; it IS a plug-in hybrid, regardless of how it’s used at any specific time.

Btw, of course GM should advertise the Volt’s advantages over both EVs and hybrids. It made its own job difficult by painting the Volt as an EV in the first place though; not wise IMHO, as the apparent need for this ad demonstrates.

Maybe the irony is lost on you, but GM even combined “Volt = EV” and “EV = bad” in the same spot.
See also Assaf’s take on this below.

I think you are being way too nit picky. Using your analogy, not all cars use electricity all the time, but sometimes they do to power the lights, start the engine, run the wipers, etc. Therefore all cars are hybrids. See where semantics can take you. I think GM promoting the Volt as an EV first, and a hybrid second is completely honest.

But io, you’re arguing symantecs. Unless you’re claiming that the people who own an EV without a gas engine do not have a second car to use when they don’t have enough range, the practical outcome and use patterns are the same.

With the ironic difference that people often travel MORE on electricity in a Volt than EV’s without gasoline range extenders, due to range anxiety and fear of running out of power.

Yeah, I’ve got nothing against the Volt, really. This is just a terrible ad. I showed it to my wife without any prompting, and she came away with the exact same impression.

I trust the other commenters that this is better than previous Volt ads; if so, that explains a lot 😉

“Unless you’re claiming that the people who own an EV without a gas engine do not have a second car to use when they don’t have enough range, the practical outcome and use patterns are the same.”

I’m sorry, but this does not in itself make the Volt more or less of an EV. You are now talking about the degree of electrification of a “fleet” or family of cars.

I drive a Leaf and an Insight. Does that make my Leaf a hybrid?

Brian: You need to refer back to the original point. If you argue the Volt is inferior to the Leaf because the Leaf is all electric, but yet you also have and need a gas vehicle to supplement it, then my point stands.

People who need another gas vehicle in addition to an EV, but then knock down the Volt because it has a gas engine, are being penny-wise pound-foolish with their rationale of putting down the Volt.

I did not see that comment. In fact, I don’t see where anybody made the claim that the Volt is inferior to the Leaf because of its gasoline engine. Maybe I’m missing it in this sea of comments…

Well said.

Since Prius has tainted the word “hybrid”. Volt can’t use the same “dirty” term.

“I actually approve of calling it an electric car, for the most part. The main reason being that Toyota spent the last 14 years drilling it into people that hybrids don’t have to be plugged in, that they run on gas. So we really have to set the Volt apart from the Prius.”

Stop it with your reason. You don’t sound anything like a zealot. What’s wrong with ‘ya?

People will need to learn the difference between HEVs, BEVs, and PHEVs. I think most people that actually care about how much gas they buy, have made an effort. But there are also a lot of people, who complain about gas prices, and have no plans of buying a more efficient car.

Hmmmm, how am I averaging 832 MPG then in a gasser? Logic would tell you… “there’s a hell of a lot of EV’in goin’ on around here!”

You know, it can (and has been) explained too many times and you will never understand. So, I’ll save my breath.

You will believe what you will, no matter what anyone else does…..it’s called a “closed mind.” And, you are fully entitled to it.

Cheers!

Spark EV buyers had better not be frightened of snakes then.

This ad is the final proof they should fire their entire Volt marketing team.

The script makes no sense, not even as nonsense, and the target audience is practically nobody (unless their main goal is to poach potential Leaf customers).

Let’s summarize the main message:

– Volt is electric
– Electric is apparently bad (hey, no upside mentioned till the closing seconds)
– 5-year-old kids know that EV batteries run out, but they think gas is Forever
– If you work *really* hard with your Volt, you might need to fill up less on gas
– Some dads have a *really* bad sense of humor besides being bad actors

Well, it is certainly better than some of the previous commercials. At least it does convey to the public that you can, in fact, drive across the desert in a Volt. Many people hear that the Volt can do 38 miles, and don’t realize that it can run on gas too. I know, as I’ve encountered this conversation numerous times when talking to people about my Volt.

If Nissan was tailoring its commercials to match every idiotic thing people say about EVs, the Leaf wouldn’t even make it to 2014.

An apologetic commercial is like throwing good money to make your product look worse. And this one is as apologetic as they come.

Most dads have a really bad sense of humour. It’s part of the job.

+1

(and proud of it 😉 )

Of course, This will also save your from walking across a scortching hot desert full of snakes:

http://www.teslamotors.com/supercharger/yuma

If Chevy left it in Park, and didn’t advertise, they could come back in 1-2 years claiming highest AER among PHEVs (OK, iAztek), or poke fun in any number of ways, at cars that use an engine like a bad habit.

The olympics ad campaign is a good sign.

This add is a good sign that at least GM is trying to sell the car…..but I agree w/ Assaf. It isn’t a very good commercial.

I love it and right to the point actually. We want cars to be as much ev as possible, but not cars that have less range then the ones we had before. That is a lesson GM clearly understands.

Yup, sell EVs to people who think EVs are a dangerous joke. Yet another smooth marketing move, Chevy.

btw, if this is supposed to be an Olympics commercial, I haven’t seen it on TV during the Olympics yet, and I’ve seen like 20 ICE Chevy commercials, and a couple of Nissan Leaf ones (no ICE Nissan ads that I recall).

You’d think if they were willing to spend the money on the commercial they would at least make a decent one.

Hey.. Brussels sprouts are serious guys!

http://www.youtube.com/watch?v=IJGIMd3_LfY&t=2m3s

Well, all those people who often have to deal with a “Scorching Hot Desert Full of Snakes” better take heed. Fortunately, that is not a problem I have to deal with. Ever.

I like the ad. It gets the message across, it is cute and it touts the Volts strong points. Is it a great ad? No, but compared to the other Volt ads this is pretty good.
38 miles all electric, then drive all day with gas.

Just to nitpick 🙂 Even when you are in RE mode, sometimes the gas engine shuts off (and not just when you are stopped).

kdawg, I thought about adding an asterisk, but figured that since the genset can kick on in low temps and will shut off frequently when the car is stopped in CS mode it wasn’t worthwhile.
I think that is one of the problems with the public accepting the Volt, it breaks all the rules.

When will GM learn that Tesla doesn’t even do any ads and it gets all the free publicity it wants….

The whole PHEV/EREV debate surrounding the Volt is hilarious.

For me, it’s an EREV when talking to the general public (basically an EV with an onboard generator), and a PHEV when talking to my engineering peers (people who can understand and appreciate the subtleties).

At the end of the day, it’s a result of brilliant design and engineering which attempts to get the best out of both worlds for the typical use case, while working with today’s technology (batteries, “synergy drive” drivetrains, etc). The fact that the Volt and the Leaf are in the same ballpark for gallons of gas saved in the US is the proof-in-the-pudding. Nit-picking which has saved more or which is better for whom is just that – nitpicking.

EREVs, PHEVs, BEVs, we’re all trying to do the same thing – reduce dependence on oil and reduce emissions from transportation.

Can’t we all just get along? 😉