Video: BMW Head of Sales Ian Robertson Discusses i3 Ahead of Unveiling


The official unveiling of the BMW i3 is now just moments away, but before that, we present an exclusive CNBC interview with Ian Robertson, BMW’s global head of sales.

Ian Robertson Discusses the i3

Ian Robertson Discusses the i3

Robertson discusses how BMW is breaking ground here with the i3.

Robertson says that the BMW i3 is a car designed with a purpose and that it will be sold in a unique way and supported unlike any other electric out there.

Roberston then goes on to talk about the recent BMW-Chargemaster deal.

There’s more to hear in this near 3-minute interview.  Enjoy, as we all get ready for the big reveal!

Source: CNBC

Categories: BMW, Videos


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2 Comments on "Video: BMW Head of Sales Ian Robertson Discusses i3 Ahead of Unveiling"

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Nice EV, looks very promising & practical with futuristic look.

Not sure about the charge master deal though cost wise

Well if this is for sale in the US, I’m not sure about certain things. And I automatically discounted Britian because of the Steering on the wrong side. ·Yeah, same problem here as on GreenCarReports. BMW is apparently only teasing at the moment…. They must think that it will help their Stock Price. (Heck it works for Elon). The Videos I’ve seen have European Tags but the inset shots are for an American Audience. And describing charging with that combo FrankenMenekes plug means that, sans adapter cords or jacks, I’m gathering the thing charges just fine in 3 hours at 11 amps, 380 volts, 3 phase 50 hz. Marvelous. Except most American Drivers wont want to have their electricians install autotransformers and phase converters in their garage. And forget Public Charging. Right now there is no where anywhere in the USA these things can be used (unless you stumble into a private garage modified as the above. Another thing: The Video of the HUGE HOME CHARGING STATION (which I assume is for USA eyes because of the colors of the wires in the cable) shows the ‘electrician’ (Has the Nissan dude grown a beard now?) improperly installing either 14/2 or… Read more »