US Plug-In Sales Charted: Market Share Stable At 1.1% In August

SEP 7 2017 BY MARK KANE 27

U.S. Plug-In Car Sales – August 2017

August was another positive sales month for plug-ins in the U.S. (see full report here), showing moderate growth of 14% year-over-year and a market share of 1.1% – in line with the average for the past four months.


Chevrolet Bolt

In total, ~16,639 cars were sold and 52.6% of those were all-electric.

The share advantage of BEVs could increase in the near term thanks to three heavy weight contenders, Tesla Model 3, Chevrolet Bolt EV and the all-new Nissan LEAF (full details here) – of which, Nissan promises to sell in all 50 states by January.

Now we are anxiously awaiting September results, which we fully expect to  be the highest so far this year. And because overall new light vehicle sales are decreasing, there is also chance for an all-time record for plug-in market share.

The best selling plug-ins in August were Chevrolet Bolt EV with 2,107 (new high – and 6th month gain in a row) and the Tesla Model S (estimated at 2,150).

Toyota Prius Prime keeps strong at third with 1,820, and also logs a new record share of total Prius family sales at 19.1%.

Check out all the US data graphed below, as well as some break-out details on the big newcomers (Bolt EV and Prius Prime), as well as some “top 10″/market share data.

Editor’s note:  all the individual sales for every plug-in model sold in August (and all-time) can be found on our Monthly Plug-In Sales Scorecard.

U.S. Plug-In Car Sales – August 2017

U.S. Plug-In Car Sales – August 2017

Chevrolet Bolt EV sales in U.S. – August 2017

Toyota Prius Prime sales in U.S. – August 2017

U.S. Plug-In Car Sales – August 2017

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27 Comments on "US Plug-In Sales Charted: Market Share Stable At 1.1% In August"

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It’s a slow progress, but progress nonetheless. Looking forward to a hockey-stick change.

Compound growth is a beautiful thing. Watch out after 2-2.5% That’s your hockey stick.

This. The EV ‘S’ curve is soon.

Free chargers clogging charging infrastructure is the negative feedback that will limit EV sales.

The more EV they sell, especially Leaf/i3 and Maven Bolts, the more clogged the chargers are going to be. Since batteries are getting bigger while charger power is remaining the same for most parts, just a few dozen free charging EV in a city will make an hour wait every single time as San Diego has shown.

Even for Tesla that may require pay to charge going forward, there will be some who get free charging via their employer or some other “incentives”. In time, they will also be clogged with free chargers.

I’m not too hopeful of EV growth unless every EV can charge like SparkEV (15 min on average), currently the quickest charging EV in the world and will remain so. Unfortunately, new EV are getting slower in charging (in C rate), and will get even slower with bigger battery EV.

I hope they finish strong for the year. Certainly as Tesla gets nearer to some real production, numbers will rise into the Fall.

I, for one, do not care to read about the sales of PHEV gasburning compliance cars. If it burns gas, it sucks a$$.

There are many reasons we’ll continue to see PHEVs in the short-term, but it comes down to BEVs are currently not a solution for everyone. Charging infrastructure will need to improve, more BEV vehicles will appeal to more people and foot-dragging by the car companies will slow the inevitable BEV transformation.

The vast majority (>95%) of my miles in my C-Max Energi are on grid power. I’ve spent $33 on gas so far in 2017, and it’s my family’s only car. I’d like a BEV but so far I haven’t found one that gives our family what we want at an affordable price.

PHEVs are a huge step towards reducing emissions, and they seem to give a lot of people, me included, confidence that a BEV could work for them when it comes time for the next vehicle.

Where is the down vote button?

Oh well… I will have to settle with a:


“I, for one,”
Yes, you for one……

Wrong. My 4-yr-old ELR gets 80mpg. And I’m a gas guzzler compared to some Volt owners.

The main reason they sell evs with subsidies is climate change but only 1.1% believe.

Don’t even try providing gorr with information. He creates his own facts and hates EVs.

He’s just a troll. And a really bad one. Good trolls at least pretend to be informed.

He has been infecting autoblog for years and should be banned.

IT’S just a tax on petroleum. We can’t make plastic, tires and paint with just a plug.

I don’t know, apparently you can make something out of nothing.

XD +1

Yeah he excells at that.

What about the oil subsidies? I’ll happily advocate for eliminating EV subsidies if all the oil subsidies go away.

There’s a difference between belief and willingness to do anything about it. Most people are fairly self centered in their actions, so while they may believe something is a problem they’ll just buy an SUV anyway. I mean, the truth is a lot of people suck.

Tight race in the top 5, only 3000 units separates the #1 from #5.

If the price of the electric matches the price of the gas car of the same size then we might expect some significant growth, otherwise the hope is more people become ev enthusiasts.

I wonder if sales of the Bolt will stall, as people wait to see what the new Leaf offers.

Just bought a Prime, but I swear that’s my last petrol car ever.

Congrats! Plug in a Prime every day and you’ll be driving one of the most efficient cars on the road! In just a few years I bet you’ll kick the ICE habit completely.

Nothing wrong with a Prime. Very nice car and technology. Toyota has basically perfected the hybrid car. If everyone drove Primes we’d make a big petrol dent. Prius also is the vehicle that introduces a battery into the minds and vocabulary of the regular population. Something they don’t have to fear anymore.

Since 2012, EV growth has been sluggish.
2018 should be the year of that the EV announces that it has arrived.

It’s going to take a long time to replace all of those pure ICE cars.

I see the volt having one more generation. 120 miles AER 100 gas range. 50mpg on hybrid mode. Volt going back to bring a serial hybrid. Small gas tank, small engine will reduce the weight. Also a 5 seater.

An interesting spreadsheet I put together, comparing Bolt sales against number of states it’s sold in: