US Launch of BMW i3 Pushed Back to Second Quarter of 2014


BMW i3

BMW i3

Today’s BMW i3 pricing announcement was pleasantly surprising news, but here’s the bad news:

“It will arrive in US showrooms in the second quarter of 2014.”

That’s a delay…a looooooooong delay.

Four months ago, we’d been told by BMW that the first consumer examples of the i3 would slowly trickle into the US before the end of 2013, meaning at least a few would have arrived here probably in December.  BMW did say that inventory levels would be low until early 2014, but still the on-sale date had previously been late-2013.

Now, the on-sale date is “second quarter of 2014.”  For those tracking it, the second quarter of 2014 officially runs from April 1 to June 30.

Unless BMW has changed its mind, we believe all of the first examples of the i3 headed to the US will come equipped with the $4,000 (est.) range extender option.

Final Bits of Camo to be Stripped Away on Friday

Final Bits of Camo to be Stripped Away on Friday

News of this delay likely won’t go over well, especially for those coming off BMW ActiveE leases ahead of the i3’s now-pushed-back launched.  Perhaps BMW will kindly extend those leases until the i3 finally arrives.

While we try to figure out why the US launch of the i3 has been delayed, we’ll leave you with this somewhat uplifting information:

“The BMW i3 will make its world debut at three simultaneous events in New York, London and Beijing on Monday, July 29.”

So, we’ll finally get to see the “real deal” next Monday.

Categories: BMW


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8 Comments on "US Launch of BMW i3 Pushed Back to Second Quarter of 2014"

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This 4-6-month slip was the ONLY thing that caught my eye in that press release.

So basically this car is still a year away. I’m sure Nissan, Tesla, and GM will appreciate the continuing head-start.

Nothing solid that we are willing to go to press on, but I am understanding from the scuttlebutt that the loose Q2 ETA to be a soft target of late April now.

Thanks @Jay.

Any estimates of what production numbers we’ll see during i3’s first year? It will be interesting to see what production rates can be achieve with a largely carbon-fiber structure. Anticipating it may be a year before we see monthly production numbers above 100?

Hey Spec
Is that you from ABG?
This is a friendly place…ABG is tooo crowded. Can’t get a word in edgewise.
Usually when I go there I just look for posts from the “Old ones”
you know who I mean.

LOL looks like Dan F has already arrived

We welcome everyone here and the discussion is mostly on the friendly side of the fence…Though that Jay Cole guy gets nutty sometimes 🙂 j/k

good keep pushing it back no one wants this piece of shit

Thanks EV for your fruitful contribution…

The good thing of the delay is that apparantly the demand in Europe is way higher than expected. And that in a very difficult economic climate in the Eurozone!
I’m very curious what demand will be at the price as laid out today.