Higher Highs Incoming: All-time U.S. Plug-In Vehicles Sales Graphed

JUL 6 2017 BY MARK KANE 17

The growth of U.S. plug-in electric car sales in June slightly decelerated from earlier norms in 2017 (but still up 16% year-over-year), however we are optimistic about future monthly results because of new models hitting the market, and also the planned deeper roll-out of the models already introduced.

In total, 17,182 plug-in cars were delivered (with some degree of estimation) – see full report here.

Sales in the first half of the year stand at ~89,282 (up 38% year-over-year), while since December 2010, total US sales now exceed 650,00.

Two new heavyweight contenders continued to sell well – the Chevrolet Bolt EV set a new 2017 high with over 1,600 sales, while the Toyota Prius Prime still took 18% of total Prius family sales (with over 1,600 sales as well), despite having little-to-no inventory allocation still in the US; basically, every Prime shipped to the US by Toyota sold, on average, in just 7.5 days in June.

With the Tesla Model 3 arriving on July 28th, and a plan to build ~20,000+ in December, a month that we already know is the pinnacle for yearly plug-in sales, we figure we will have to blow the top off the sales chart very shortly.

Chevrolet Bolt EV sales in U.S. – June 2017

Toyota Prius Prime sales in U.S. – June 2017

After six months, Tesla Model S is the best selling electric car in the U.S., followed by Chevrolet Volt and Toyota Prius Prime:

U.S. Plug-In Car Sales – June 2017

And here is all time Top 10 chart, which in the near future should change a lot (because of newcomers – the Chevrolet Bolt EV and Tesla Model 3)…the VW e-Golf and Fiat 500e days are numbered.

U.S. Plug-In Car Sales – June 2017

Categories: Sales


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17 Comments on "Higher Highs Incoming: All-time U.S. Plug-In Vehicles Sales Graphed"

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Used EVs are starting to penetrate, which will help. I saw my first Fiat 500e in Pennsylvania yesterday.

Very true. A local fiat dealer in Dallas is selling/servicing 500es.

And the chevy dealer I traded my spark EV into sold the car in just 2 days! Apparantly multiple people contacted them about it. So they’re looking into stocking used Spark EVs now on.

It is easy to try out an EV as a commuter car if it will cost you less than 10k!

It is definitely a limited use compliance car due to lack of fast-charging & limited range. But the Fiat 500e is a really cute little EV that makes a great commuter car. Nice to see more people around the country getting to enjoy it!

Obama supported renewables and Musk blazed the trail in electric vehicles. 1% of all cars sold in the US are electrics prices, distance and number of charging stations will get electric vehicles to 5% in 5 years despite Trumps ignorance.

I believe we are at 1.3% for June and have been over 1% all of 2017. With auto sales projected to continue declining and unmet demand for Ioniq, Pacifica, Prime, and TM3 we could exceed 2% in December.

California is at about. 5% now with the 10 county Bay Area at 10%.

I hope that GM, BMW and Nissan have enough profit margin built in, (or the cost to build each unit drops enough), so that when the tax credit gets cut in half next year their MSRP’s will be reduced commensurately.
I don’t think the Tesla III will be affected as much due to the huge demand for it.
Until the MSRP of the Volt and Bolt drops, GM just isn’t going to sell that many of them.
Nissan will have a nice surge if they have a 60 kWh pack immediately, but if the larger pack is still a few months down the road, they might not have a great month until the larger pack arrives in large numbers.

That’s better than I thought California seems to always lean the nation compared to the backward Illinois. Illinois wonders why people leave it’s because we have an idiot as Govenor. Wish there were two Jerry Brown’s.

It’s another 2% if you add in regular hybrids (I know I know…get over it). About 3.2% total give or take. I was going to break it out to just ‘cars’ but then got lazy. Wonder if anyone has that number. In other words percent of auto sales includes pickup trucks which dominate the market of top vehicles sold and then SUVs. Yes there are now a couple hybrid/plug in SUVs but mostly not. Ford Fusion is a huge selling vehicle and now fully 1/3 of Fusions are either hybrid or PHEV seemingly out of nowhere. If we restrict to just ‘cars’ I wonder what the market share of cars overall is for hybrids/PHEV/BEV.

For me, the most interesting question is if and when we’ll hit a dramatic tipping point/knee in the curve. The answer to that is largely gated by market psychology. BEVs are already good enough that there could/should be millions of them on the road in the US, serving as the non-primary car in households with convenient charging, i.e. a garage with an outlet. Price has slowed things down a bit, to be sure, but I’m convinced that the biggest hurdle BEVs face in the us is perception. Far too many consumers who could afford one and would greatly benefit from buying one STILL think they’re underpowered or don’t even know they exist.

I think the most likely scenario is that with the advent of the Big Three 200+ mile, “affordable” cars (T3, L2, Bolt), sales will rise, more customers will sell friends on the “radical” idea of an EV, and eventually, perhaps in a year or two, perceptions will change and sales will really take off. That’s when we’ll see how well the car companies, dealers, consumers, etc. all handle one heck of a disruption to the car business.

I can’t wait to see it unfold.

I agree! That’s why all of us EVangelists must refrain from our devolved bickering over bev/phev and teslafanboyism to send a clear proplug message to anyone who will listen. Idling at 1% of sales with all the incentives is pathetic and we should take our fair share of the responsiblity.

Don’t forget subsidies and requirements. Those will help.

To the author of this article, your writing is top notch as always, but I have a minor critique of your graphs. Doing graphs and stacking by month makes it difficult to see the progression over time from year to year because you essentially have to scan from left to right over the reds, grays, purples, blues, etc. A non-stacked graph starting at December 2010 at the left and June 2017 at the right would be much easier to read.

Thanks. Maybe next time.

2014 and 2015 were surely two “stuck in neutral” years. Glad we are past that.

Yeah, a lot of Osborne effect as people looked forward to models.

We still have that going on with the Model 3 on the horizon. But things are getting better. All of the Teslas are great cars. GM is doing great with the Bolt and the Volt. The rest of the industry needs to get on board!

Fiat Chrysler has the Pacifica PHEV and that’s about it.

Ford’s PHEV conversions are no longer acceptable with better options.

Nissan’s LEAF was revolutionary upon release but has stagnated.

VW released cars that were 2 to 4 years behind the market upon their release.

Toyota far behind due to their fuel cell delusion.

We didn’t really break out of the sales funk until mid-2016 (only a year ago). Nice to see the numbers picking up now.

Certainly Leaf 2.0 (assuming it is aggressively priced) + Bolt in 50 states + model 3 should really start moving the needle. But, until someone offers a viable PHEV/BEV in the red hot compact CUV (Rav4 / CRV sized) market I think the market will be mainly EV + Tesla fans and limited to relatively low growth. Perhaps Model Y will be it but I suspect the price point needs to be closer to the $25K-35K heart of the market. I know PHEV/BEV have lower operating costs in most areas but people are generally bad at math and look mainly at the monthly payment.