Trio Of BMW i8 Commercials

MAY 31 2014 BY ELECTRICCARSTV 4

“Even the creation of the BMW i8 is outstanding. It was designed and developed from scratch. The result: a plug-in hybrid with sporty performance and the consumption of a compact car.”

“The commercial “Genesis” describes the journey from the first vision through several phases of development to its realisation. A journey from the impossible to the possible that focuses 100% on the power and beauty of the BMW i8. The American actor Michael Pitt brings the TVC to life.”

“Even the creation of the BMW i8 is outstanding. It was designed and developed from scratch. The result: a plug-in hybrid with sporty performance and the consumption of a compact car.”

“The commercial “Attitude” visualises the fact that the BMW i8 is not just a fantasy, but reality. Not just a concept car, but a plug-in hybrid fit for the road. Incontrovertible proof of BMW’s technological leadership and optimistic, smart, self-confident attitude. The British actress Mickey Sumner features in the TVC.”

“Even the creation of the BMW i8 is outstanding. It was designed and developed from scratch. The result: a plug-in hybrid with sporty performance and the consumption of a compact car.”

“The commercial “Powerful Idea” expresses the compelling power of the right idea — a power that is fuelled by passion and joy, and enables the possible to forge ahead. The British actor Sam Hazeldine is the embodiment and voice of this powerful idea.”

Categories: BMW, Videos

Tags: , , ,

Leave a Reply

4 Comments on "Trio Of BMW i8 Commercials"

avatar
newest oldest most voted
Open-Mind
Guest
Open-Mind

A little too artsy-fartsy IMHO.

pjwood
Guest
pjwood

The ads sell the car. Let’s see how much BMW sells the ads.

Alaa
Guest
Alaa

I am so happy that BMW will foot the bill of advertising for electric cars. The other day Fiat begged the public not to buy the e500 because they lose money on every car they sell. With these adds how much is BMW losing?

Just_chris
Guest
Just_chris

Fantastic to see, we now have a desirable Porsche and BMW under 100g/co2/km on the road. Throw in the plugin SUV’s on the horizon, Tesla S, all the electric hatchbacks (i-meiv, i3, Leaf, Zoe, etc), the volt, the fords, BYD, Volvo, even the Pip and it looks like we have a revolution on our hands….. the adverts are a bit cheesy though