Toyota And Ford Sink EV Sales Streak In October For US
What a difference a few months make.
In May and June of this year, plug-ins from Toyota and Ford where pushing the market to new all-time highs…now just a few months later, the duo is responsible for the end to a pretty impressive streak – 46 consecutive months of record EV sales in the US.
October was the first month US EV sales history (for this generation) that failed to be an improvement on the year prior.
The sales malaise for the Toyota Prius PHV can be explained by a poor allocation of inventory to America after a very hot late Spring/early Summer leaving almost nothing left to be bought; the same can’t be said however for the Ford Energi twins, who perhaps are just suffering from 2014 incentive lag.
While we still have to add in one more data point, the finally tally on October’s sales is about 9,600 EVs sold, off some 450 units from the 10,055 sold in October 2013.
Editor’s Note: despite accepting the $7,500 federal credit designed to encourage EV sales, Kia currently feels no responsibility to report monthly sales on the Soul EV – InsideEVs will estimate the sales result after we have had a chance to gather and assimilate the information that is available
Of the 21 electric vehicles on the market in America today, 7 of them make up 85% of the sales volume, here is how those top six did this month – with the YTD historical averages heading into October also noted:
- Nissan LEAF – 2,589 (2,424) +165
- Chevrolet Volt – 1,439 (1,615) -176
- Tesla Model S – 1,300* (1,222*) +78
- BMW i3 – 1,159 (621) +538
- Ford Fusion Energi – 686 (1,036) -350
- Ford C-Max Energi – 644 (721) -77
- Toyota Prius PHV – 479 (1,315) -836
So now that we have laid blame for the headline number…onto the good news.
The BMW i3, after an initial 3 months of fairly uninspired sales (all of which around 350 units) has now posted 3 months in a row north of 1,000 copies – the majority of which being the REx (or range extending) version of the car.
Separately, the high end spectrum of plug-ins continues to be very robust; the BMW i8 surprised everyone this month by sell 204 plug-in sports cars, while Tesla remained strong with an estimated 1,300 Model S sedans sold and the Porsche Panamera S e-Hybrid also logged about 100 copies.
Some Other Points Of Interest For October 2014:
Top Manufacturers Of Plug-In Vehicles:
- Nissan – 2,589
- General Motors – 1,649
- Ford – 1,516
- BMW – 1,363
- Tesla Motors – 1,300*
Pure Electric Car Market Share vs PHEV In October*
- BEV – 5,123 – 54%
- PHEV – 4430 – 46%
New Individual Yearly Highs Set In September (previous high in brackets):
- BMW i3 – 1,159 (Aug 1,025)
- Mercedes B-Class ED – 98 (Sep 65)
- BMW i8 – 204 (Sept 58)
- Volkswagen e-Golf – 1 (first month)