Tesla Model 3 Resets Expectations For Upcoming Rivals

Blue Tesla Model 3

MAR 24 2018 BY EVANNEX 47


Looking at the recent roundup of press surrounding Tesla‘s Model 3, it’s clear that the car is making waves. Miles Branman writes (via Digital Trends), “The most exciting vehicle on the market isn’t a million-dollar supercar, a broad-shouldered truck, or a seven-passenger SUV. No, the car the world can’t wait to drive is an all-electric sedan from a startup automaker called Tesla.”


*This article comes to us courtesy of Evannex (which also makes aftermarket Tesla accessories). Authored by Matt Pressman. The opinions expressed in these articles are not necessarily our own at InsideEVs.

Above: Tesla’s Model 3 (Instagram: sf_values)

Like many, he’s stunned by the Model 3’s spartan interior. Branman reports, “No automotive experience prepares you for the Tesla’s reductionist approach to interior design… At first, this all feels too refined, too minimalist. Just an hour later, though, we can’t fathom why other cars have so many screens, dials, and physical controls.”

What about Tesla’s Autopilot? Branman says, “it is brilliant… [and] abundantly clear that this is the most sophisticated driver aid of any vehicle class. Rain or shine, day or night, the system finds lane markings, notes the speed and position of surrounding vehicles, and moves you along in the safest, most efficient way possible.”

Above: A look inside the Tesla Model 3 (Instagram: bens_tesla)

How about performance? Branman says it “feels quicker” than the company’s spec sheet. And he notes, “The low center of gravity lends itself to impressive cornering stability and even a hint of manageable over-steer when prodded. Combined with a variable-ratio steering rack that has three selectable levels of resistance, the Model 3 is a silent but serious thrill ride.”

Are there downsides to consider with Tesla’s Model 3? Branman notes, “Arguments against the Model 3 are few and feeble…. The lack of Apple CarPlay and Android Auto is a bummer, but with Tesla’s over-the-air updates, it’s only a matter of time before the Model 3 has a workable solution. Perhaps the biggest issue is supply for all this Model 3 demand… Thankfully, we can assure you this one is worth the wait.”

Above: Miles Branman reviews the Tesla Model 3 (Youtube: Digital Trends)

At the end of the day, does the Model 3 live up to the hype? Branman concludes, “The Tesla Model 3 exceeds every expectation we’ve thrown its way – as both an attainable EV and luxury sport sedan. The conveniences, ride quality, and performance luxury buyers expect are further enhanced by the Model 3’s class-leading driving aids and infotainment. Tesla may be experiencing the growing pains most mainstream automakers have long overcome, but the tech startup has much to teach the automotive industry about how to build a compelling product.”


Source: Digital Trends 

*Editor’s Note: EVANNEX, which also sells aftermarket gear for Teslas, has kindly allowed us to share some of its content with our readers. Our thanks go out to EVANNEX, Check out the site here.

33 photos
2. Tesla Model 3
Range: 310 miles; 136/123 mpg-e. Still maintaining a long waiting list as production ramps up slowly, the new compact Tesla Model 3 sedan is a smaller and cheaper, but no less stylish, alternative, to the fledgling automaker’s popular Model S. This estimate is for a Model 3 with the “optional” (at $9,000) long-range battery, which is as of this writing still the only configuration available. The standard battery, which is expected to become available later in 2018, is estimated to run for 220 miles on a charge. Tesla Model 3 charge port (U.S.) Tesla Model 3 front seats Tesla Model 3 at Atascadero, CA Supercharging station (via Mark F!) Tesla Model 3 Tesla Model 3 The Tesla Model 3 is not hiding anymore! Tesla Model 3 (Image Credit: Tom Moloughney/InsideEVs) Tesla Model 3 Inside the Tesla Model 3 Tesla Model 3 rear seats Tesla Model 3 Road Trip arrives in Tallahassee Tesla Model 3 charges in Tallahassee, trunk open.

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47 Comments on "Tesla Model 3 Resets Expectations For Upcoming Rivals"

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It definitely exceeds the price expectations @$50K+. Hopefully they do eventually build the much promised $35K version. Unlikely for 2018, but hopefully in 2019?

Not really. I’m expecting $70K for my 300 mile, AWD, AirSuspension, Autopilot/Autonomous T3 and always had that budget in mind.

Saw 30(?) T3’s on the SLC Tesla service lot. Just gorgeous. And the right size. Was driving a S90D for teh week and it’s a BIG car.

The hatcback on the S was really nice and I’ll miss it on the Model 3 as I don’t think they’ll add that upgrade until after 2019 when I expect to get my T3.

“Arguments against the Model 3 are few and feeble….”

The biggest argument against the Model 3 is you can’t easily buy one if you want one.

It’s somewhat impractical at this point for prospective BEV buyers to compare the Model 3 to other models IF they want to purchase in the next year or so.

IMO the Model 3 isn’t perfect (no battery heater, build quality issues, perhaps too minimalist interior) but other BEV manufacturers are all chasing Tesla when it comes to autopilot software and long distance DCFC infrastructure.

They are really starting to crank them out. Lot was filled with them in SLC. As many T3’s getting prepped for customers as S’s and X’x combined.

I am a Volt driver, but I have to admit that I am really watching the growth of 3 sales with a great deal of interest. I don’t think Tesla needs to hit it out of the park every month, a steady 25% to 35% growth in sales MoM will get them where they want to be soon enough. They are still making a nice profit on every S and X sold, so the 3 ramping up a bit slower than planned isn’t going to kill them. And it will allow them to use the full credit in the US for an additional quarter, which isn’t chump change.

” BEV manufacturers are all chasing Tesla when it comes to autopilot software ”

This connection is made again and again for no reason. Autonomous driving and BEV are completely orthogonal. Autonomous driving works just as well in an ICE car. If you want good systems, there are several available on the market.

Uber killed a pedestrian with its weak AP,now Tesla has fallen into an even worse category, driving all engineer straight into an abutment,Waymo and GM clearly lead in autonomy and Tesla is certainly in last place world wide.

If people didn’t click and read these stories, I’m sure insideevs wouldn’t run them. Since they run a lot of these stories, I can only assume that not everybody shares your opinion. I personally read EVENEX stories through the same lenses as reading promotional flyers or product catalogs, because it is clearly promotional content to drive eyes to their retail site. But if you had read some recent stories, they actually do try to produce unique content you won’t necessarily see elsewhere.

But I commend your decision to typically not read content that you aren’t interested in. That seems like a much more rational decision than people repeatedly reading stories about stuff that they clearly aren’t interested in.


I’ve not been a fan, myself, of the EVANNEX content. It’s always behind-the-times, of low quality, and generally not what I expect from insideevs.com. I put up with it by generally treating like the advertising it is and figure it’s just another annoyance that hopefully is keeping Steven, Mark and the rest of Inside EVS in business– it certainly cheapens their brand.

The majority of complaints I’ve seen so far about the Model 3 seem mostly to be around personal preferences. And that’s OK.

There is a reason why there are dozens of car makers around the world and hundreds and hundreds of different models of cars, each with multiple trim levels and options packages and color choices available. Not everybody’s personal preferences are the same, and we are going to have to see a whole bunch of companies build EV’s to appeal to all kinds of different personal preferences if EV’s are going to replace ICE cars.

The good news is that there doesn’t seem to be any wide-spread deal-killers that are constraining sales with buyers, even if not everybody is thrilled with every single feature. That’s all it takes for the Model 3 to be a sales success.

Just to get this off my chest, here are the things I don’t like about the Model 3:

It is rear wheel drive (available version).
It is not a hatchback.
The brake pedal won’t use regeneration.
It has a sun roof (available version).
Rear headroom is inadequate.
Its on-screen controls often require you to look away.

All matters of personal preference, but with all that in mind the gushing tone of the article rubs me the wrong way. This is not true of all EVANNEX articles, however.

What do you mean the brake pedal won’t use regeneration? I don’t think that is correct. You can set the regeneration to standard or low, same as other Tesla’s, but pressing the brake pedal certainly causes the car to regenerate. Being rear wheel drive the regeneration might not be as strong due to weight transferred to the front wheels, but it is still there.
As to onscreen controls, this is a problem with every touch screen, and every car now has one. The main thing to consider is how often do you really need to use the touch screen? I’d say from what I’ve seen, probably less often than you think.

The following is true of the Tesla Model S, and so far as I know, also the Model 3:

The Model S is set up for “one pedal” driving. If you take your foot fully off the “go pedal”, then regen is fully engaged. Pressing on the brake pedal does not increase (nor decrease) regen, it just adds in friction braking.

Some people prefer “one-pedal” driving; others prefer an EV which coasts unless you press on the brake pedal.

So far as I can see, this isn’t a matter of better or worse engineering; it is — as Nix said — a matter of personal preference.

More details on this subject can be found here:


Please stop with the “not a hatchback” complaints already. You may think that hatchbacks and small SUV’s are the hot things right now, but there’s a reason that most popular passenger cars ARE sedans (BMW 3 series, MB C-Class & E-Class, Audi A3 & A4, Nissan Ultima and Maxima and many more). Please, STOP WITH THE “NOT A HATCHBACK” COMPLAINTS.

But it’s not a hatchback, what is it that you don’t understand?

“…there’s a reason that most popular passenger cars ARE sedans…”

Indeed, and thanks for pointing that out.

It’s bizarre that so many people post comments claiming that the best-selling cars (not light trucks) are hatchbacks. That’s simply not so. Most or all of the best-selling cars in the U.S. are either only sedans, or have a sedan version:

2016 Best Selling Cars — Car & Driver
Cruze $17,850 171,552
Sonata $22,935 185,614
Elantra $17,985 188,763
Sentra $17,875 197,672
Malibu $22,555 205,117
Fusion $23,485 245,708
Altima $23,385 282,617
Accord $23,330 311,352
CRV $24,985 319,557
Civic $19,615 335,445
Corolla $19,395 346,999
Camry $24,885 355,204

Indeed. It has gotten better recently. Some years ago I planned on getting a hatchback but the only one I could find was a Honda, and no dealer I could find had it in stock.

I never claimed that what I preferred was popular.

One of my complaints is also that it is NOT A HATCHBACK.

That, and the lack of an instrument cluster is my turn off about the car.

My dream 3….
– All Wheel drive
– Long Range Battery
– Has INSTRUMENT CLUSTER like ‘S’ – it is so sweet
– Hatchback
… in that order and the first 3 are the most important to me but #3 has me considering not taking the car when my number comes up.

He said “not a hatchback” is his own personal preference so why all the fuss? If you like sedans better than buy one!

I love Teslas but the Tesla fanbois are really tiresome. I’m sick of their kneejerk reactions to even the slightest criticism of anything Tesla builds or does.

No car is perfect. Get that in your heads, people. I could write a long essay about all the things wrong with my gen2 Volt but I still believe it’s a great car. I’m sure if I owned a Model 3 it would be a lot shorter essay but there would still be plenty to nitpick.

“then buy one”

The brake pedal doesn’t need to “use regeneration” . . . regenerative braking occurs automatically when you take your foot off the accelerator. Feathering the accelerator smoothly varies the degree of retardation.

With Tesla’s minimalist approach there is no need for extra levers or buttons (or even the need to swap your foot to another pedal). After a day or so getting used to it, you’ll wonder why other cars (even some EVs) make everything so unnecessarily complex.

That is unfortunate. I used the “Drive it in Low for max re-gen” on my Volt and it was irritating, plus it lowered the amount of miles of AER I got.
I like to coast up to a stop and then braking gently if traffic allows it, and it frequently does. I get better AER if I coast, as opposed to using regen automatically. I tried feathering the accelerator but it still wasn’t as efficient as coasting. Regen isn’t much more than 60% efficient.
And the cool thing is that you don’t have to think about it, other than not doing it if there is someone behind you. It makes driving a bit less hectic.

I only drive my Volt in L but it took a while to relearn how to drive a car. Once you learn how it’s possible to slowly “coast” down to a stop, it just involves fine modulation of the accelerator pedal.

You wouldn’t want to coast to a stop in “D” out where I live. Best case scenario is some redneck would road rage on your arse. Worst case? Well, there’s lots of gun nuts out here who hate electric cars almost as much as they hate liberals and minorities.

I am one of those gun nuts, and I am considerate of the people around me so I don’t coast when there is traffic behind me. The former tends to lead a bit more situational awareness, which doesn’t hurt when your are behind the wheel. I live in Northern Virginia which has fairly heavy traffic loads, but there are still plenty of opportunities to coast. I see others doing it all the time, so I am not the only one. It makes for a relaxing drive.
But there are still plenty who brake hard at the stop light and then jack rabbit their way to the next light. There is room for all of us. Almost. 😉

Ambulator — Yup, those are all good examples of personal preferences where people will differ.

4 (maybe 5) of those are the exact kind of personal preference choices that ICE car buyers have faced for decades, and has led to car makers building such a wide variety of choices for consumers. And yet with all the ICE car choices, car buyers still find themselves having to buy cars that might not be an exact perfect match to their exact personal preferences. Tesla has no chance building on car that magically does what so many ICE cars do, and meet every single person’s every preferences.

It is like watching house hunters, and the never show the buyers perfect homes that meet every one of their desires.

The one item that is (almost) exclusively an electric vehicle issue, is the brakes. I think Tesla could mitigate that issue by offering an OTA update that allowed folks to set their regen level to allow one pedal driving like the i3

It sounds like a great car but it makes no difference if they cannot produce it in quantities, it’s really in the category of a concept car as you cannot buy it in a reasonable amount of time, by the time it’ available, new types of cars like fuel cells will be for sale.

FYI — This particular story actually has only about 50 words in it actually written by EVANEX. It is really almost entirely content from Digital Trends that has nothing to do with EVANEX. So if you don’t like the content, that is from Digital Trends, not EVANEX.

For those who expect a hatchback, just wait for 2-3 years and there will be a mid-period change to make Model-3 a hatchback. Because it already has a hatch design and the only issue is the sedan like door which can be changed to a bigger hatch like door.

Really the hatches are becoming popular as we can see in the sales of Nissan Leaf which is the ‘Defending Champion’ of the EV crown.

In another 10 days, we will get the see the sales of Model-3 and lets hope for the best.

Contraindications for Tesla Model 3:

First: There is lack of availability of Model 3 in general and moderately priced option combinations in particular. The Model 3 is in effect for now a $50K to $70K car. If you have paid the $1,000 deposit, at the current production rate you might get an expensively optioned Model 3 in the next year. You will probably wait much longer if you don’t want to spend so much.

Second: The assembly quality of the first Models 3 to be delivered has been criticized fairly hashly by more than one trade publication. Hopefully quality will improve.

Clearly there won’t be any sub-$40K model 3’s for a year or more, but let’s not go overboard on the high either. I’ve just been watching reviews for a while, so perhaps I’ve missed something, but I haven’t heard a price over $60K yet for any option package.

Those options aren’t available yet, but add AWD, and Performance, and Air Suspension, and easily over $70k.

Bill, if you don’t own and have a Model 3, you shouldn’t use auto trade magazine ratings of quality as they favor ICE car lobbys and they don’t own the cars either. Anyone placing a deposit can wait for the options they want to appear and then order – you don’t have to order the minute your configuration window opens- be patient.

To be frank, these Evanex articles go into my trash pile. Real news would be “evanex announces Tesla sucks”. Sorry, but these guys are totally in the tank for Tesla.

Instead of whining in public, why don’t you simply ignore the articles you don’t like or send feedback directly to the editors instead? Crave attention too much?

I like the full spectrum of articles presented here. I appreciate not going to several different places to get a good variety of ev-related news. But if I had issues, I’d take it up with direct feedback.

I would say, Tesla is modal for EV market, they are in luxury market, they began journey towards mass market and no other company has this much capacity to deliver with quality products and goo infrastructure. Look luxury companies they just started and they delivery start some time from 2019. If you think in that way Tesla is still in better position of current delivery.people has lots of expectations and from only from one company and that is the problem.

If the expectations have been “reset” to the following, then Tesla is killing it!

False advertising of a $35k car.
Alpha-build cars delivered and called a launch.
Hand-built battery pack with poor QC.
Poor panel alignment and general build quality.
Charge for future fully autonomous driving which hardware can never really support.
Dangerous interface that requires driver-distracting menu-diving for simple functions.
Prohibitively expensive to repair out-of-warranty.
Last, but not least, Tesla’s patented never-ending delays and excuses. With the added kicker of threatening legal action to suppress news of AWD delays.

The only actual pluses I can think of for Tesla vs a Bolt or Leaf are looks (S and 3 only, the X is ugly) and Supercharging. And the surprise increases in Supercharing prices are reducing that value.

I don’t have a short position in their stock, but maybe a I should consider it!

“I don’t have a short position in their stock, but maybe a I should consider it!”

I certainly think you should. Shorting the best selling EV in the United States by a significant margin with no signs of doing anything but continuing to go up and up in sales, sounds like you would get just what you deserve….

Well said, CCIE, well said.

Tesla will go bankrupt in 2018. Mass M3 production will never happen. Reservation deposits will be lost. Musk and Tesla should face SEC charges.

Everyone wishes they had your Crystal Ball.

The only thing I keep saying is that Tesla will be just fine as long as the stock market keeps going up. In such cases they don’t need to make money.

As far as the SEC goes, don’t hold your breath.. If they didn’t worry about Bernie Madoff (as is MADEOFF with the money), until it was fed to them on a silver platter, they’re not going to do anything against Tesla – in fact Tesla is a Marvel of Honesty by comparison.

Actually, SEC didn’t go after Madoff even when he was fed to them on a silver platter (by Harry Markopolos).

Madoff’s fraud only came to light when the 2008 financial crisis triggered a flood of withdrawal requests that he couldn’t meet. He confessed to his sons, his sons called their lawyers and the lawyers immediately put them in touch with federal prosecutors and the SEC.

“Mass M3 production will never happen.”

It has already happened. It is already the best selling EV in the United States. Are you saying that there are no plug-in cars in the United States in mass production?

In fact, last month the Model 3 outsold approx 160 different ICE cars. I suppose none of those are in mass production either? Like the Audi A4 that sold 2,331units last month compared to the Model 3 selling roughly 2,485. Here is an interesting fact — the A4 is down 8.5% in sales year over year the same month that the Model 3 broke 2K units….

Sorry you are blind to reality and don’t know what simply things like mass production means. It really limits your options in life. Good luck with that.

Objective analysis of the ‘3’ is getting harder to find.

Even cars that I tend to like, such as the new Volt, I had to talk to a Prius Prime owner to find out that he REALLY wanted a VOLT but the New Volt is too narrow compared with the GEN 1 Volt, and that, since he bikes, the car was unusable to him.
Now I Never read that potentially deal breaking criticism in any review…

A car is alot of money. Prospective buyers want to know all the good and BAD things about the purchase since you are stuck with it for a long time afterwards.

Similarly to the ‘3’ article here – so MUSHY and GLOWING, it just cannot be objective. There are constructive criticisms that may be made of any car. Interestingly, the Prius PRIME owner just LOVED my BOLT ev since the rear entrance is high and his bikes would fit in it, but unfortunately he said its price is just a bit out of his range – especially compared to the STEAL he got the Prius for.

Your friend was mistaken, Thule makes roof racks for the gen2 Volt and there are also bike racks available for the rear of the car.

It took me 15 seconds to google them.

Or, if he wanted to put the bike inside the car, then just remove the wheels.

Something really doesn’t smell right about his excuse.

It’s one part review, and one part Tesla fan sounding clap trap. Buttons and dials are needed for tactile feel so you don’t have to take your eyes off the road. Adjusting your AC vents from a dash center screen will be distracting, and the instrument read out causes you to look down and to the right as you drive. Touch screens can be used to reduce clutter, and make infotainment input faster, but you need the basics at hand not on a submenu. I think it’s ok that Tesla has their own signature style, it doesn’t make it the best. The best thing Tesla does overall is the electric drivetrain, that is the only part major manufacturers need to catch up with.

“…a startup automaker called Tesla”

Tesla’s not a startup. They’ve been in business since 2003 and have been producing cars since 2008.

Besides that error, what a ridiculous fawning article.