Tesla Wins AutoPacific’s 2016 “Highest Satisfaction Premium Brand” Award

JUN 9 2016 BY MARK KANE 6

2016 AutoPacific's Highest Satisfaction Premium Brand: Tesla

2016 AutoPacific’s Highest Satisfaction Premium Brand: Tesla

AutoPacific Vehicle Satisfaction Awards

AutoPacific Vehicle Satisfaction Awards

For the second year in a row Tesla Motors won the AutoPacific’s Vehicle Satisfaction Award as Highest Satisfaction Premium Brand.

“Tesla was new to the survey results in 2015 and won the top premium brand award by a considerable margin (23 points). They hold the top spot this year, though Cadillac has closed the gap considerably with the highly satisfying Escalade and increases in owner satisfaction across their lineup.”

Kia won the popular brand equivalent, while Ford Motor Company and Fiat Chrysler Automobiles didn’t win any awards this year.

We don’t see any other plug-ins on the list, besides the Kia Soul, which is available conventional and in all-electric versions.

More about the AutoPacific Vehicle Satisfaction Awards here:

“AutoPacific today announced its 20th annual Vehicle Satisfaction Awards (VSAs), identifying the most satisfying vehicles in the market. An industry benchmark for measuring how satisfied an owner is with his/her new vehicle, VSAs are based on survey responses from over 65,000 owners of new 2015 and 2016 model year cars and light trucks.

“This year marks the 20th anniversary of AutoPacific recognizing the most satisfying vehicles and providing consumers a way to streamline their search for the perfect vehicle,” says AutoPacific president George Peterson. AutoPacific’s Vehicle Satisfaction Awards objectively measure owner satisfaction with 50 separate attributes ranging from interior comfort and styling to fuel economy and performance. “VSAs look at the big picture, which includes owners’ experiences with their vehicle’s quality and safety, but also goes deeper into the heart of the ownership experience.”

2016 VEHICLE SATISFACTION AWARD WINNERSPresident’s Award (Highest VSA Score to Date): Cadillac Escalade
Most Satisfying Vehicle Overall: Cadillac Escalade
Highest Satisfaction Premium Brand: Tesla
Highest Satisfaction Popular Brand: Kia

PASSENGER CARS:

Luxury Car

Aspirational Luxury Car

Luxury Mid-Size Car

Large Car

Mid-Size Car

Premium Compact Car

Compact Car

Economy Car

Sports Car

Sporty Car

Mercedes-Benz S-Class

Volvo S60/V60

Nissan Maxima

Hyundai Azera

Kia Optima

Mercedes-Benz CLA

Kia Soul

Honda Fit

Chevrolet Corvette

Chevrolet Camaro

AutoPacific's 2016 passenger cars

AutoPacific’s 2016 passenger cars

LIGHT TRUCKS:

Light Duty Pickup

Heavy Duty Pickup

Compact Pickup

Luxury SUV

Large SUV

Mid-Size SUV

Premium Luxury Crossover SUV

Luxury Crossover SUV

Large Crossover SUV

Premium Mid-Size Crossover SUV

Mid-Size Crossover SUV

Compact Crossover SUV

Minivan

GMC Sierra 1500

GMC Sierra HD

Nissan Frontier

Cadillac Escalade

Chevrolet Suburban

Toyota 4Runner

Mercedes-Benz GLE

Lexus RX

GMC Acadia

Nissan Murano

Nissan Rogue

Hyundai Tucson

Kia Sedona

AutoPacific's 2016 light trucks

AutoPacific’s 2016 light trucks

Categories: Tesla

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6 Comments on "Tesla Wins AutoPacific’s 2016 “Highest Satisfaction Premium Brand” Award"

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In other words, the MB S-Class beat the Model-S in satisfaction.

No. Looks like GM had more wins (3) than either MB (2) or TMC (1). But it’s nice to see an American startup showing up on these awards. 🙂

Best In Class Vehicle Satisfaction – Luxury Car
Winner: Mercedes Benz S-Class

Not the Winner: Model S

Separate categories. Telsa was:
Highest Satisfaction Premium Brand: Tesla

Unfortunately, you can’t drive a Brand.

You can own and drive a vehicle though.

Tesla’s only model surveyed was not rated at the top of it class.

Survey Says: CK9