Tesla Model S Sales Lead The Way In Switzerland

APR 17 2014 BY MARK KANE 7

TOP EV registrations in Switzerland

TOP EV registrations in Switzerland

Model S

Model S

According to the latest official data on the number of EV registrations in Switzerland, the Tesla Model S is leading the way in every aspect.

In March, the Model S had a record 105 registrations, which is more than all other pure-electric cars combined, leaving Renault ZOE, BMW i3 and Nissan LEAF far away with 34, 29 and 13 registrations, respectively.

Tesla is number one in the the first quarter (133 units) and #1 if we count by value of sales or total number of battery kWh delivered.

We see that a second newcomer – the BMW i3 – is now on the podium through after the first three months of 2014.

Judging by the first four models and first quarter sales, the EV market in Switzerland is accelerating.  With a total number of 68,395 registrations, market share for EVs is however still far from 1%.
Rounding out the list in the 5th spot with 21 sales to date was the Opel Ampera, followed by the Mitsubishi i-MiEV with 17, and the Chevy Volt with 15.

Categories: BMW, Sales, Tesla


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7 Comments on "Tesla Model S Sales Lead The Way In Switzerland"

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Danke/merci/grazie Mark for the numbers!

Afaik, Switzerland boasts relatively cheap gas (by European standards) and provides zero incentive for EVs, so it’s good to see that those nonetheless slowly creep into the country.



Zero incentive in Switzerland … AFAIK there are no or reduced import taxes on EV vehicles (all of Switzerland) and yearly road tax is reduced for low emission vehicles and increased for high-emission vehicles (each canton/state has their own rules here)

Further Switzerland’s VAT is also much lower than the average EU VAT.


With Switzerlands almost totally clean electricity production you would hope that they add some incentives and make the EV sales thrive.
Especially since as far as I know the Swiss are proud of their beautiful nature and environment.
And it’s not like they are poor either… =)

Well… The Opel Ampera and Chevrolet Volt are basically the same car with different badging. So, together they outsold the Nissan Leaf. Chevrolet will soon be leaving the European market, so the cannibalization of Opel sales will end.