Tesla Model S Is America’s Most-Loved Car Once Again For 2016


California-based survey agency, Strategic Vision, created a Consumer Love Index (CLI) to rank vehicles. Basically, owners rate their vehicles on a 7-point scale that ranges from “I Hate It” t0 “I Love It”. The Tesla Model S was the winner with a CLI of 652 out of 1,000. The closest competitor was the Mercedes-Benz C-Class at 583.

Tesla Model S tops

Tesla Model S tops US consumers automotive “want list” for this Christmas

To qualify for the competition, the cars had to be new on the market between October 2015 and July 2016. The users rate a total of over 120 facets of their ownership satisfaction. The Model S received the highest score in 2014 as well, and wasn’t rated in 2015, due to model year designations and sampling complications.

Some of the high points for the Model S were instant acceleration (of which the top-of-the-line Model S P100DL just got a software boost enabling 0-60mph runs in 2.4 seconds), technical innovations, and the large infotainment display, among many others. Alexander Edwards, Strategic Vision’s president, said:

“It’s a performance car first, and an environmentally-friendly electric vehicle second.”

However, he is concerned that once Tesla has viable competition, it may be hard for the company to stay on top. Also, the Model X did not fare as well. The top five luxury models, aside from the two mentioned above:

BMW X5 (shown here in plug-in xDrive40e trim) rates higher that the Tesla Model X

BMW X5 (shown here in plug-in xDrive40e trim) rates as the 5th most loved vehicle – besting the Model X in the SUC category

  • BMW 3 Series (581)
  • BMW X1 (560)
  • BMW X5 (552).

Top five economy models:

  • Nissan Juke (542)
  • Volkswagen Golf GTI (532)
  • Subaru XV Crosstrek (516)
  • Subaru Legacy (510)
  • Jeep Wrangler Unlimited (506)

A few of these company’s, including Mercedes, are surely moving forward with electric vehicles.

Edwards pointed out that, despite the constant news about ride-sharing and reports that car ownership may fade, people really do love their cars. Especially excited about their vehicles were the Gen Y group. Edwards explained:

“Vehicles today are not just satisfying their needs to go places and stay connected with others. They are providing means for younger people to become ideal versions of themselves as they come to rely upon, have freedom in, feel good about, and ultimately love all the things that their new vehicle does for them. There is no easier way to become Batman than to be behind the wheel of your own, personal Batmobile.”

Source: The Drive

Categories: Tesla


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26 Comments on "Tesla Model S Is America’s Most-Loved Car Once Again For 2016"

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Why is shocking Bacardi?

He was being ironic, if I may be so bold.

Agree Tesla is the top killer drivers brand in the world. The survey was rigged by Tesla employees.

Nobody’s taking the bait sven.
Oops I just took the bait:)

Sven means rigged by cult members. Oops, hook, line, and sinker!

If we quote him in the future, he’ll try to use the “HA HA HA, I was just joking!” defense.

So I have read.

Batmobile? No

This is the Batmobile

..and just washed too.

Warning…Tesla fanboy comment below…

I’ve owned 14 cars to-date (5 were “luxury” brands includIng Mercedes S Class). My current ride, a Tesla Modle S, is by a wide margin the car I’ve loved most. There is no car out there today at any price point that I’d make an even trade for my Model S other than a new Model S or new Model X (now that it has 2nd row fold flat seats).

Although the above mentioned Strategic Vision Most Loved [car] Model study did not include “road trip charging” as a topic data point, I strongly believe that no EV can make it to first place “Most Loved” slot without providing access to a convenient and reliable supercharging network.

agreed CDavis,

Once one has had the Model S for a while it’s hard to imagine a nicer vehicle and the supercharging network adds significantly to the appeal.

I’m not sure I will be able to step down to a Model 3.

Go Tesla!

“It’s a performance car first, and an environmentally-friendly electric vehicle second.”

This is what I love. This is how you get people to love their cars. Nissan, etc. should learn from this statement.

What people voted? They apparently don’t care about reliability. The cult of Tesla must have voted for their own product.

“The cult of Tesla must have voted”

Did you think allowing “non owning” cult members to Vote would be fairer?

Here’s how it works:

Tesla Model S owners are willing to overlook some reliability issues because the car is so good. It’s that simple.

Yes, and aside from the few exceptions that prove the rule, most owners are happy with the service they get when they do have issues.

On top of that, reliability has been measured to be improving substantially for the Model S over Tesla’s of old.

Setting the minority of grumpy old cranks who have owned very early Tesla’s aside, owners simply don’t consider the warranty service a problem.

Of course since the Model S been stealing sales from the likes of Jaguar, Mercedes, BMW, etc, which have all had more than their fair share of service nightmares over the last decade or two, it may just be a relative judgement factor.

Marry a super model, she’s sure to have to baggage…

So, you’re claiming anyone who owns a Tesla car is part of a “cult”? Presumably you think the same of people who own Chevys and Toyotas and Fords and Nissans?

Seems to me the only real cult here is the cult of serial Tesla bashers and FUDsters.

I see these lists and I wonder:
Aside from Tesla, were other US-based manufacturers somehow excluded from being voted for? Cause all I see is one Model S, 5 German cars, 3 Japanese cars and, oh look at that, there’s finally a Jeep, too.
Also interesting to see that between 2nd and 5th place is only 31 points difference, whereas Tesla is ahead by 69 points when compared to the Benz in #2. Reminds me of a drag race between a P100D with Ludicrous mode and (insert name of production ICE car here)

Tesla scores the highest of any auto maker on Consumer Reports‘ customer satisfaction index, too.

Some Guy —

The US car makers simply didn’t do well in the overall numbers. But they do better in the individual market segments, where they don’t compete as much. But be rest assured that the US cars were also scored along with everybody else.

Segment Winner(s) CLI Score
Micro Car Fiat 500 Hatchback 449
Small Car Mazda3 Sedan 438
Small Multi-Function Car Kia Soul 408
Small Alternative Powertrain (APT) Car Fiat 500e 408
Mid-Size Car Subaru WRX 451
Mid-Size Multi-Function Car Subaru Outback 408
Mid-Size Alternative Powertrain (APT) Car Toyota Prius / Toyota Camry Hybrid 354/354
Full-Size Car Dodge Charger 543
Near-Luxury Car Mercedes-Benz CLA-Class 564
Near-Luxury Alternative Powertrain (APT) Car BMW i3 474
Luxury Car Mercedes-Benz S-Class Sedan 563
Luxury Multi-Function Car BMW 3-Series Gran Turismo 466
Specialty Coupe MINI Cooper Hardtop 547
Premium Coupe Chevrolet Corvette Coupe 598
Standard Convertible Ford Mustang Convertible 564
Premium Convertible/Roadster Chevrolet Corvette Convertible 617
Standard Pickup Chevrolet Colorado 423
Full-Size Pickup Nissan Titan 482
Heavy Duty Pickup GMC Sierra 2500/3500 467
Entry SUV Jeep Renegade 490
Entry CUV Hyundai Tucson 451
Mid-Size SUV Dodge Durango 465
Mid-Size CUV Ford Flex 460
Full-Size Utility GMC Yukon XL 483
Near-Luxury Utility Land Rover Range Rover Evoque 5-Door 516
Luxury SUV Infiniti QX80 524
Luxury CUV Porsche Macan 629
Minivan Kia Sedona 391

juke and wrangler are some of the worst selling. go figure.

The Wrangler is a semi-niche vehicle, so sales are never going to be at F150 levels. But they have been growing pretty impressively, up 200% over the last 5 years, and 300+% since 2002:


Not exactly “worst” selling…

Wrangler is 23rd out of some roughly 300 models for YTD 2016 sales:


But yea, the Juke is 152nd. Not that good.