Tesla Model S Was #2 Seller In U.S.’ Large Luxury Car Segment In 2014
Whether or not the Tesla Model S belongs in the large luxury car segment is certainly open for debate (Tesla itself says the Model S is not a luxury car), but if we accept this segment as being where the Model S belongs, then here’s how the U.S. sales figures played out for 2014.
- Mercedes-Benz S-Class – 25,276
- Tesla Model S – 17,300*
- BMW 7-Series – 9,744
- BMW 6-Series – 8,647
- Lexus LS – 8,559
- Audi A7 – 8,133
- Mercedes-Benz CLS-Class – 6,981
- Audi A8 – 5,904
- Porsche Panamera – 5,740
- Jaguar XJ – 4,329
Total – 83,313
We should note that the 17,300* Tesla Model S sales include Canadian sales (as the company split out 55% of total sales to North America in its Q4/full year earnings report last month), but even if we were to remove Canada from the equation, the Model S would easily remain in the #2 spot.
Why’s the S-Class so hot? It was all-new for 2014. In fact, S-Class sales shot up by 90% in 2014, as compared to 2013.
When Model S sales are put in perspective like this, it’s all the more impressive what Tesla has achieved in so little time, isn’t it?