Richard Branson Announced As Reserve Formula E Driver For New York Race

5 months ago by Mark Kane 1

DS Virgin Racing Formula E Team in New York

Ok, we know a PR stunt when we see it…but still, here is the news nonetheless.

The DS Virgin Racing Formula E team is gearing up for the upcoming New York ePrix in a rather unique way;  the team will be supported at the event by Virgin Group founder Sir Richard Branson as a reserve driver.  Seriously.

Virgin Group founder Sir Richard Branson insists he’ll be doing more than watching from the sidelines when he attends the forthcoming Formula E race in New York City, in support of his DS Virgin Racing team.

Branson willingly jumped into reserve driver status, as previous reserve driver Alex Lynn replaces Jose Maria Lopez (who is unable to compete) alongside Sam Bird.

This way DS Virgin Racing will achieve its first ever all-British line-up.

We are not sure whether Branson will race, but he apparently tested the racing cars to be ready for the show…so all good then, right?

The New York rounds (9 and 10) of the FIA Formula E Championship take place on July 15 and 16.  Hopefully all of the DS Virgin Racing drivers survive the weekend.

Alex Lynn achievements:

  • LMP2 pole position at this year’s Le Mans 24 Hours
  • Formula Renault Champion
  • GP3 World Champion
  • victor in the coveted Macau F3 Grand Prix
  • multiple wins in GP2
  • long-standing Formula 1 test driver

Alex Lynn said:

“I’m delighted to be racing for the DS Virgin Racing team. Formula E has always impressed me with its combination of advanced technology, iconic city centre locations and some of the best drivers in the world. We have a lot of testing and simulator work to do before the New York event, but I’m confident I can show what I’m capable of during my rookie debut in the Big Apple.”

DS Virgin Racing Formula E Season 3 Livery

Sir Richard Branson said:

“I heard about the situation at the team and offered my services! As you know, I’ve always loved a challenge and Alex, Sam and myself are the three plucky Brits ready to take on New York.

Team Principal Alex Tai is putting me through my paces before the event; I’ve organised some testing time on the streets of Manhattan ahead of the race so hopefully I can impress the boss!”

Team Principal Alex Tai said:

“I’ve long been an admirer of Alex as a driver so it will great to see what he is capable of and how quickly he can adapt to the competitive world of Formula E. As it’s a new track it will be a level playing field for all drivers so, combined with our quick car, hopefully we can achieve the results we deserve. And besides there’s always Richard to fall back on!”

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One response to "Richard Branson Announced As Reserve Formula E Driver For New York Race"

  1. Omicron says:

    For reference: Branson is 67 years old. Even with special training and lots of practice, nobody is expecting him to do anything at all beyond generating publicity. 😉

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