Plug-In Electric Cars Took 19% Of Market In Sweden

AUG 23 2018 BY MARK KANE 8

Sweden is experiencing Norway-like plug-in electric car sales market share.

As it was expected, the new tax scheme applied on July 1 (higher taxes for ICEs) caused a collapse of new car sales – especially diesel ones, which decreased to 23% of the market (from 48% one year ago). The all-electric and long-range plug-in hybrids benefitted the most, so their results went through the roof.

“A new fiscal system started on July 1st, where regular ICE models see their taxes increased (Malus), to the profit of a few PHEVs, but especially BEVs, that will see their incentives (Bonus) increase to some 6,000 euros”

Plug-in electric car sales and diesel car sales in Sweden (Source: EagleAID)

In total, some 2,340 plug-in cars were sold in Sweden last month, which is 96% more than a year ago at a market share of 19%!

After seven months, sales stands at 15,579 (up 65%) at an average market share of 6.5%.

Plug-in electric car sales in Sweden – July 2018 (data source: EV Sales Blog)

The top-selling plug-in models in July were Kia Niro PHEV (437) and Volkswagen Passat GTE (430), which also happened to be the #2 and #3 best-selling models, regardless of powertrain.

Plug-in electric car sales in Sweden – July 2018 (source: EV Sales Blog)

Source: EV Sales Blog, EagleAID

Categories: Sales

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8 Comments on "Plug-In Electric Cars Took 19% Of Market In Sweden"

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I can see why the Kia Kiro is the best selling plug in in Sweden. I just bought one a month ago, after leasing Volts for 6 years. The Niro is much roomier, has much better visibility, gets better mpg when running on gas, and mine was only $22k after discounts/tax credit. I got a base niro lx, and it comes standard with adaptive cruise control, autonomous emergency braking and lane keep assist.

The only downside vs.a Volt is that the Niro has slower acceleration in full ev mode, and always runs the engine to heat the cabin, and only 26 miles electric range. But for my usage, the better mpg on gas more than compensates for the reduced electric range.

I wonder why the Niro phev isn’t selling so well in the States?


Supply. I had to have mine shipped from one dealer to another. just got it last week. Kia/Hyundai are ramping up battery production but also rolling out several hybrid/phev/ev vehicles all over a very short period. It’s a major undertaking. They appear to be focusing on Europe and Korea (duh) for supply.


“Supply” Well said! Now that I think of it my local Kia dealer isn’t even stocking a PHEVs, and has no plans to in the future. I went on vacation about a month ago, and saw online that the dealer near our shore rental had five Niro PHEV’s in stock, so I ended up buying my Niro PHEV while on vacation. The Niro is almost exactly the same as the tease that GM gave us with the Volt MPV concept (which I think would have been a massive success had GM made it):

Get Real

I agree but unfortunately GM has pulled out of the West’s largest auto market and also completely out of all right-hand drive markets and is only making and selling its EVs in compliance numbers.

I agree on the MPV and really GM could have been a dominant player in electrification if they had the courage to put their excellent Voltec system into CUVs, SUVs, and trucks but they almost never miss an opportunity to miss an opportunity.

the future is electric

just wait and see when volvo xc40,xc60,xc80, polstar, lynk & co and NEVS start their mass production.


The tesla model 3 sales will take off like a rocket in sweden IF it comes with a tow hitch.
That is a big reason why ppl dont buy electric cars here, it is hard to find one that is afordeble and have a tow hitch.


THis is why Tesla really needs to get their second factory going in Europe, rather than CHina.
Chinese gov will use it to steal technology,and will likely manipulate the taxation anyways.
BUT, Model 3 and Y will sell in Europe as fast as they can be made.

Carlos Almeida

Good morning,

Would it be possible to have the source of that table? I am in need to know the market share of both BEV and PHEV in Sweden and cannot find any reliable place with that information.