Norway Plug-in Vehicles Sales Surge To Record 42% Market Share In June

JUL 5 2017 BY MARK KANE 32

All hail the all-electric car, as BEVs take over the Norwegian market in June.

Norway once again has raised the bar for plug-in car sales, setting several new all-time records last month.

Tesla Model X

Amazingly, new passenger BEVs (all-electrics) and PHEVs (plug-in hybrids) registrations combined to account for a whopping 42.2% of the market!

In total, 6,011 new BEVs, PHEVs (and a few FCVs) were registered last month (up some 65%).

The driving force behind the new record was doubling of sales for the all-electric vehicles over a year ago – thanks mostly to the updated VW e-Golf, Tesla Model X and also the new Renault ZOE and Ampera-E.

  • BEVs (3,946 – up 107%, good for 27.7% market share) + 579 used and 69 vans (58 new and 11 used)
  • PHEVs (2,063 – up 18.6%, good for 14.5% market share)
  • FCVs (2)

We don’t yet have full model ranks for June, but results of the top 15 or so models are known:

  • VW e-Golf: 874 (1st overall)
  • Tesla Model X: 609 (2nd overall)
  • Renault ZOE: 428 (3rd)
  • BMW i3: 420 (4th)
  • Opel Ampera E: 389 (6th)
  • Nissan LEAF: 384 (7th)
  • Tesla Model S: 242 (16th)

New plug-in passenger car registrations in Norway – June 2017

Additionally, another new type of record was set in June in Norway,  the electrified car market share was higher than conventional diesel cars and conventional gasoline cars combined.

Put another way, plug-ins paired with conventional hybrids took a 52.7% market share in June.

New plug-in passenger car registrations in Norway – June 2017

Categories: Sales


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32 Comments on "Norway Plug-in Vehicles Sales Surge To Record 42% Market Share In June"

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Another Euro point of view

Why is eGolf always doing so good in Norway ? (as compared to other markets). Any Norwegian here who could explain ?


Norwegian here.

It is a bit hard to say, but Volkswagen (and especially the Golf) has always done very well in Norway. It has become kind of a people’s favorite. This is the way it has been basically from the introduction of the Golf back in the 70’s and up until now.

German cars have been viewed as robust and high in quality, whilst other European cars have been seen as having lower quality.

This combination of the VW Golf being a peoples favorite and it now being electrified probably makes this e-Golf model reach a larger audience than just the “tech savvy”. I think alot of “normal” buyers now – that would normally be in the market for a new Golf – are considering the e-Golf because electrical vehicles are becoming mainstream – not just for the tech savvy anymore.

Personally I hoped that the Renault Zoe would do even better than it is. But this car is suffering from two main problems :
– Renault having a low quality reputation in Norway
– The Zoe not having DC fast charging.


And the Zoe has a bad isolation against the cold. I drive the Zoe in Germany and i get very cold feet even in our mild winter times. Also I heard the AC in Norway is a bit strange (like two nets with different hertz?) and Zoe can’t always fully use its fast AC charger. Thats better in Germany, 22kW AC almost everywhere, and 43kW an most fastchargers.

A friend of mine is a driving teacher and his school always buys Golfs because if you want to spent much time in the car, you want it to be well done (just speaking about the interior and comfort, not the manipulated motors – I’m ashamed for VW in that regard… deeply…).

Michal Kaut

In Norway, there is only a couple (literally) of quick chargers with 43kW AC, the vast majority has 50kW DC (Chademo and CCS) and 22kW AC.

john doe

The AC in Norway is not strange – BUT it is the main reason why the Renault Zoe did not sell well in the beginning (due to the design of the internal Chamelion charger in the Zoe).

In Norway the Hz is the same, and the voltage (basically 50Hz and 230V).
There are two main electrical systems IT (isolated terra) which is basically a system where the transformers 0 point is not grounded (but is protected by an arch gap between ground and 0 point).
This is the most common system in Norway and is compulsory in hospitals (due to safety, to ensure electrisity to machines even if one machine fails due to a ground error of some kind). It is a 230V system.
Three wires, brown, blue and protective earth that is Yellow/green.
So if you need 400V, you need a transformer in the house.

The TN (terra neutral)is a growing system in Norway (and is the same as most of Europe).
It is basically a 400V system.
Each cable has 4-5 wires. Black, brown, blue, white and yellow/green. Can use thinner cables compared to a IT power system.
It supplies 230V to most of the house – but can also deliver 400V. 230V x √3 = 400V


Totally agree and I am from Sweden. We need Bolt here would be a great success.

Zoe could do ok if they fixed DC charging. But maybe there construction would run to hot ?


volkswagen are favourite cars in norway because they are farmers.never seen more boring ugly design than a VW….citroen is much more avant garde and aesthetic !

john doe
🙂 You have clearly NOT been to Norway. There are probably no country in Europe that has less area covered by farms then Norway. Apart from Iceland and Faroe islands.. Just to compare: Norway 2,2% (I learned in School it was 3%) Denmark 59% Chech Republic 42% Romania 41% Serbia 41% Poland 37,5% Germany 34,7% Italy 31,4% Spain 34% Netherlands 30,9% And so on. Link: I’m sure we have out share of farmers too, but they are mostly hobby farmers. People who own two horses, and some chickens are considered farmers even though the “farm” is small and they ride horses for fun and like eggs from free range chickens. We also have some people who have sheeps in the mountains or in the forest. . and they are all so surprised when a wolf or a bear eat them. . . that must be the equivalent of a microwave TV dinner for a predator. I had an uncle who had a cabin by a lake, in a fairly large forest (free of predators) who bought sheeps to keep the vegetation down. Even he was considered a farmer. The sheeps was just living lawn mowers. But rest asure you’re… Read more »


Thanks for the detailed comment and history. Longer and more detailed than many articles here. 🙂

You should consider becoming a contributor.


“Personally I hoped that the Renault Zoe would do even better than it is. But this car is suffering from two main problems :
– Renault having a low quality reputation in Norway”

the new renault megane 4 and the new peugeot 308/ are as good as the golf ! scandinavian people have to change their opinions ! stop saying french cars are rotten and bas its wrong stop with this stupid mindledd CLICHés thanks


you really think they are going to change their perception by bullying them? French cars have a bad reputation all over the world.. period.

john doe
In Norway we have a saying( badly translated to): a bad reputation is owned for ever. People keep remembering problem cars, and car stories from the 1970s and the 1980s. Especially since the cars were so expensive – and you had to have it for a long time. Citroen have several nice models, and I like the DS. I’m sure they are good now. But people choose safety still. Even though Renault have some models that have better test scores regarding then VW for example. Personally I will not buy a new car due to the taxes. I feel like I get ripped off – so I spend my money on travelling and other stuff. We drive several Peugeots at work, and there have been no problems with them what so ever. On the older Opel models on the other hand, we’ve experienced some. Not many, just sprins that break, and the wheel alignment have changed om several of them. Right now there are many that is not happy about VW. Unlike the US which bitch and moan about the diesel scandal – that is not the case in Norway. The main problem is with problems with dual mass flywheels,… Read more »
Michal Kaut
I live in Norway and I am waiting for my e-Golf (currently driving C-Zero), so I can try to explain. Basically, at the moment, the new e-Golf seems the most practical option: – Zoe does not have DC quick charging, so I would not even consider it. (Norway is full of DC charging stations.) Moreover, Zoe had from the start problems with Norwegian IT power net – though this should be sorted now. – Ioniq looks nice, but it can take any load on the roof (we have two kayaks), does not have an app… – I did not like Kia, it’s too much of a brick. Also no app. – The 30kW Leaf is OK, but e-Golf is a more modern car .. and I did not want to wait for the yet-to-be-announced new Leaf. In addition, it does not take load on the roof either. – The i3 is just too weird, and more expensive than the e-Golf. – Finally, Ampera-E (aka. Bolt) looks nice, but when I ordered the e-Golf in spring, the expected delivery was autumn 2018. Moreover, the e-Golf has some practical features like the possibility to fold down the middle seat, to get place… Read more »

ZOE leads because it’s utterly cheaper than the e-Golf. In Portugal, for example, an e-Golf costs around 45k, as long as the ZOE costs around 30k. Here, 15k is a LOT of money :/

Brave Lil' Toaster

Does the e-Golf’s heated windshield play into it at all? I know from driving my 2012 Leaf in Vancouver’s cold-and-damp winters, that windshield fogging is a pain in the butt even when you don’t actually need the heater to stay warm, and the heated seats do a good enough job at the latter part much of the time anyway.

Just that feature alone is nudging me towards an e-Golf for my next (used) car. I’ll be doing plenty of test driving when it comes time though. 😉


There are over 30 million Golfs, most of them in Europe (maybe less in Southern Europe). And it still was most sold car in Europe in 2016 despite dieselgate.


In Three years Diesel went from 55% to 25%? those pump stations better start putting in 150kw charging stations like yesterday!!


VW in Norway have a markedshare of about 15% for over 10 years now. That markedshare is higher than in Germany and is only rivaled by Austria. One of the reasons for that is the fake european Co2 emissions regulation, and Norwegian Co2 taxes on diesel cars. Since 2007 diesel was favoured by the goverment since it had lower Co2 emissions. Its important to say that it holds still true to this day, that diesel cars still have less tax than petrol counterparts. Tho’ PHEV’s are tax free for the most part. Regular Non-plug hybrids have a higher tax than regular petrol now because of weight tax.(Norwegian car tax system is based on Curb Weight and Co2 emissions. Formally there was also a HP/KW tax on cars so Norway have had a “Norwegian” version of regular engines that were downgraded for less import tax untill the end of 2016).

Simplified: Regular Golf’s have been a top seller for years. Resell value have also been above average for Golfs. That goes for the same on eGolf.


How is it doing Toyota Mirai in Europe? Anyone has some informations?

Micke Larsson

I do… the Mirai has sold a stunning 28(!) vehicles in Europe this year up until May.
Holding an impressive 34,6% of the European FCEV car market.

3 of them in Norway (a 200%! increase YoY 😉 ). Where the outstanding leader is the Hyundai ix35 with an amazing 14 vehicles sold.


How much Mirai cost in Norway? Assuming there is no extra subsidies…


Only leasing as I can see now; Lease buyinn 7744USD and 583 USD per month for three years.


Thanks, seems for 3 year lease price you purchase base Ioniq…

Another Euro point of view

To all providing explanation about success of eGolf in Norway (my question above).

Thank you.

David Murray

Interesting how the i3 sold almost as many in the small country of norway as it did the whole USA.


If Opel could have more Ampera-e, I’m sure that they would lead the BEV.
I hope that Peugeot will take more seriuosly the BEV for the futur.
The Zoé 40 needs DC fast charge at least. The AC is not efficient enough, and I hope Renault will adopt the CCS for the Zoé II.

Mr. M

Why is AC charging with above 90% efficiency not efficent enough?

The efficiency of the zoe charter drops drastical if you slow charge it, but fast charging is ok.


Sory to desapoint you, but even at 22kW, the Zoé can’t even reach 85% of efficiency.
And for the 43kW, I tested it with a friend on 3 chargers, it’s fail the 3 times. And the motor was very hot.
Renault have to use DC charging for more than 25kW in the futur. They can continu to use the Cameleon charger for 22kW or less, beside the DC 50kW+.

Bob Nan

Bravo Norway. Seems this is an all time record and they should be able to maintain this by grabbing some Model-3. 100% increase in BEV is really great.


Does Norway offer any subsidies for EV’s? That would be good to know.

Mr. M

Yes reduced taxes.

Mr. T

And 0.03 € per kWh.