Nissan Celebrates 30,000 LEAFs Sold

JAN 5 2015 BY ERIC LOVEDAY 34

LEAFs Charging

LEAFs Charging

Pop The Champagne!

Pop The Champagne!

Pop open the champagne…it’s time for a celebration!

As we reported earlier in the day, the LEAF had a very big year.  Now Nissan itself is celebrating over 30,000 LEAF sales in 2014.  (remarks below)

This marks the first time ever that sales of a plug-in electric car have exceeded 30,000 units in the U.S. in a single calendar year.

The nearest competitor (in annual sales volume), the Chevrolet Volt, recorded 23,461 sales in 2012, its strongest sales year.

Nissan celebrates 30,000 leaf sales in 2014, best year ever for sales of any plug-in vehicle

NASHVILLE, Tenn. (Jan. 5, 2015) – Nissan, the world leader in electric vehicle sales, shattered yet another sales record with 30,200 LEAF vehicles sold in 2014, which is the first time any plug-in has sold more than 30,000 units in a single year.

“Now in its fifth model year, Nissan LEAF is more popular than ever and continues to bring new buyers to Nissan,” said Brendan Jones, director, Nissan Electric Vehicle Sales and Infrastructure. “From the beginning our vision was to bring electric vehicles to the mass market in a practical and fun-to-drive package, which is what makes Nissan LEAF the best-selling electric car in the world.”

Last month, Nissan sold 3,102 all-electric LEAFs, up 22.7 percent from the prior year and a December record.

With seating for up to five passengers, the all-electric Nissan LEAF boasts an EPA-estimated* driving range of 84 miles on a fully-charged battery and MPGe ratings of 126 city, 101 highway and 114 combined.

The starting price of a Nissan LEAF is about $22,000** after the available maximum $7,500 federal tax credit, and LEAF offers the benefits of lower running costs and less scheduled maintenance. LEAF offers a wide range of standard equipment plus a variety of available premium features such as leather seats, 17-inch alloy wheels and 7-speaker BOSE® energy efficient audio system.

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34 Comments on "Nissan Celebrates 30,000 LEAFs Sold"

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George Parrott

Better enjoy this while they can, as when the final delivery/sales numbers for Tesla in 2014 come in they could well eclipse the Leaf tally….

Time soon will tell, but then the Tesla is 3-4 times more expensive than the Leaf as well.

tftf

“the final delivery/sales numbers for Tesla in 2014 come in they could well eclipse the Leaf tally….”

How so?

US deliveries don’t equal worldwide deliveries!

Those are US-sales only for the LEAF, look at Europa, Japan…

tftf

PS: Also note that Renault-Nissan sells many EVs, the LEAF is just one (and the best-selling model).

When you compare company sales, Renault-Nissan is even further ahead of anyone else in terms of EV unit sales:

http://www.media.renault.com/global/en-gb/alliance/Media/PressRelease.aspx?mediaid=63469

Micke Larsson

World wide number of the Leaf is somewhere around 60k in 2014 and slightly more than double the Tesla sales.

Speculawyer

That is a great milestone. Congrats to Nissan!

If Tesla manages to build the Model 3 with a ~200 mile range and sell it for less than $40K, it will be huge success. We need to break out past these ~85 mile range EVs.

tftf

Nissan is expected to introduce such a car in 2017.

It looks more and more likely to me that they (Nissan) and maybe even GM and others may introduce their 150-200m range EVs well before the Model 3.

Tesla had its shares of delays and this may well carry over for the Model 3 introduction.

Someone out there

I agree. I don’t think we’ll be able to drive the model 3 before 2019 and by that time the other manufacturers will have caught up with Tesla.

BraveLilToaster

Be that as it may, considering Tesla’s dedication to rolling out the Supercharger network (and the crazy rate that you’d be able to charge a Model 3 at), the super convenient locations that they’re placing them at, and the super fast rate at which their onboard level 2 charger accepts power, I’d still rather own the Model 3 than a 185 mile Leaf. And I’m a current Leaf owner!

Just because you’re not first to market doesn’t necessarily mean that you don’t have a product that can compete on its own merits.

Speculawyer

Yeah . . . all things being equal . . . or even if the Nissan or GM cars were a little better/cheaper than the Tesla Model 3, I am probably much more inclined to go with the Model 3 as long as it has some type of Supercharger access. I wouldn’t necessarily want it to be free but if I could pay $40 for a Supercharger fill-up, that would be great for the few times I’d need the superchargers.

Josh Bryant

I agree that Tesla Model 3 could arrive 12 months after the GM or Nissan “150 mile EVs” and not lose significant sales. Tesla will have shown the design and been taking reservations for 12 months before delivering. That could essentially take sales away from GM and Nissan with customers that think the Model 3 is a better for them.

Nissan will have to worry about stealing sales from the current gen LEAF and GM will have to consider that it might take from Volt sales. Tesla on the other hand doesn’t have anything in that price range to compete with. It is more likely the Model 3 will be joining a garage that already has a Model S or X in it.

Having the best product will matter the most. If all three are great, there is plenty of ICE sales to steal from and all will be a great success.

The risk for Tesla is staying financially viable in the development of Model 3 and ramp to volumes in the 100s of thousands.

RedLeafBlueLeaf

“I agree. I don’t think we’ll be able to drive the model 3 before 2019 and by that time the other manufacturers will have caught up with Tesla.”

You mean: “The other manufacturers will have actually introduced what Tesla pre-announced 6 years earlier.”

I love Tesla but they have a horrible track record of delivering on schedule. The Model X is at least 2 years late. The Model E, I mean 3, is complete vaporware – an early phase research project. I think they should change the name to the Model Godot.

Anthony Fiti

The Tesla and GM/Nissan longer-range EV models wont really compete. There isn’t a lot of pressure to get those pure EV gen 2 models out on any firm time table – Nissan’s Leaf is selling very well, and GM’s Spark EV is a compliance car. Its more important to hit price points and volume production.

Tesla’s Model 3 will be around 35-50K (all prices pre-rebate). In 2017 and the first part of 2018 I expect them to deliver the high-end cars (signature, higher pack capacity, etc.). It wont be until late 2018 and 2019 that we see the “$35,000 Model 3” available to be delivered.

GM/Nissan will price their cars around $25-35K for around 150 miles EPA range.

Now if Tesla has to cut prices to get their volumes, or can radically cut battery production costs (50% or more instead of their promised 30%), then GM and Nissan may have to worry.

Ocean Railroader

I’m not really worried about Tesla doing anything in that they are mainly mouth saying they are having a Generation 3. The reason why is back in 2012 they said would have Generation 3 by 2015. Then it was by 2016 and now they are making up a story about how it won’t be till 2019. As for Tesla now they to me don’t exist in that even if gas was eight dollars a gallon I would not be able to afford a $70,000 car.

I think Kia as if now is the closet car to a 150 mile range car in that they already are at 93 miles and regularly pass a 100 miles on the road. So in theory they are the closet people to getting a 150 mile range car on the road.

Speculawyer

Yeah, Nissan and GM could possibly beat Tesla. However, I wouldn’t be surprised if they intentionally did NOT beat Tesla. Tesla will only gain by introducing the Model 3. But Nissan and GM may lose sales of much more profitable gas & hybrid cars, so they might not introduce long-range EVs until forced to do so by Tesla.

Jeff koupal

Very good point.

ggpa

I know of many rumors that other carmakers are close to releasing cars with double the range, and I wish it is true, but is there _ANY_ evidence to support such a claim?

It takes a long time to get some new thing into mass production, and I suspect when somebody has a new battery with double the capacity, we will see prototypes a year or more before they are widely available.

Cavaron

Audi R8 E-Tron will be above the 150 milish range and is sayed to come this summer. But I expect its price way north of the Model S 60.

Maybe when the sales are bad and VW-Group (Audi is part of it) is sitting on these batteries, they will offer the E-Golf with a bigger battery option… well, you can have dreams, right?

Assaf

Congrats Nissan for a job well done!

Now you need to break the 100-mile barrier ASAP, and force those reluctant automakers kicking and screaming into the BEV market, by way of eating up their market share 🙂

Leptoquark

This shows you what can happen when you have the courage to bring a mass market electric car to market, and you’re the first to arrive. The market share is there for the gobbling….

Congrats Carlos Ghosn!

ggpa

+1

BraveLilToaster

Take that, nay-sayers!

scottf200

Good but realized Nissan sold ~140,000 Versas in the USA!

ggpa

That makes as much sense as saying that on the day that NASA took 2 men to the moon, Greyhound took 200 people to Toledo

Just_Chris

I don’t know there are a lot of similarities, the space men probably had more leg room and got there in less time but both trips were long painful journeys that took weeks to recover from

ggpa

ROFL!

Just_Chris

5% is 5%, that is what the leaf sales make up as a percentage of total Nissan sales in North America. That’s huge! yes, EV’s in general are not mainstream but it is probably more than a whole heap of other models that Nissan sell.

Brian Henderson

Take a look at how the LEAF places next to Nissan Infiniti brand models in terms of volume.

The Versa is a high volume compact with basic features, with a design just updated for 2014 and the LEAF is a mid-size up-featured design from 2010. Versa has an ICE drivetrain and the LEAF has a modern electric drivetrain. Not seeing why a Versa comparison?

scottf200

Giving them more credit than they deserve is my opinion. I’ve watched how they treated early LEAF owners on MNL. Dreadful. Nissan is pushing their gas cars as much or harder even. Look at 2013 to 2014 jump in the numbers above.

Josh Bryant

Congrats Nissan!

This did not come easy. Nissan made revisions to the LEAF’s content, MSRP, battery tech, warranties, and support of infrastructure to get to this point.

Nissan has shown they stand by their product and really want to sell EVs. I would put them #1 (in terms of traditional OEMs, Tesla excluded) on this front.

Just_Chris

Well done Nissan, it is great to see you having success with this car.

This year I became one of the “worldwide” sales hopefully pushing the sales figures in Australia to new heights. We’re hoping to 2014 will be a new record down here too but 2013 will be hard to beat at 188 cars sold….. yes I too wish Australians were smarter or taxed more heavily

Scott Franco

Ok, listen closely:

Do NOT pop the champagne cork with the wire guard still in place (as pictured in the foto). Its a safety hazard.

Trace

Buzzkill! 😉

Scott Franco

Buzz had it coming…

Brian Henderson

2015 is off to a great start for the LEAF and Nissan.

Not only 30,000+ delivered in 2014 to US market, it marked first 1,000+ LEAF year in Canada plus first deliveries to Mexico. This places actual Smyrna LEAF production well into 30,000. Globally over 155,000 delivered.

Dec 2014 also marked the 23rd consecutive month of year-over-year sales records topped with four months of 3,000+ sales.

In 2015 it is likely we’ll see a bit of LEAF love in Feb, with the 75,000th LEAF followed by a special delivery of the 100,000th LEAF in the 4th quarter. Wonder what other EV surprises Nissan will share in 2015?