Rivian’s Big R2 Bet Is Already Paying Off

Rivian set a record quarter for deliveries, thanks largely to the R2.

Photo by: Rivian

By: Tim Levin

Oct 2, at 10:32am ET

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Rivian on Friday announced its best sales quarter ever as deliveries of the R2 ramp up.

The company said it produced 19,751 vehicles and delivered 19,248 vehicles in the three-month period ending September 30. That represents a 45% jump over Rivian's delivery figures in the third quarter of last year, when it reported selling 13,201 vehicles.

While Rivian doesn't break out sales figures between its four-model lineup, most of the gains likely come from the R2, which kicked off customer deliveries in June. When Rivian set its 2026 delivery guidance of 62,000-67,000 vehicles, its CFO said the gains over the previous year's numbers of some 42,000 vehicles would come from the the R2, Rivian's first vehicle with the potential for mass-market success.

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Since then, the company has raised its delivery target to 65,000-70,000 units for the year. On Friday, Rivian said it was on track to hit that.

Contact the author: Tim.Levin@InsideEVs.com