BYD was hit hard by the consequences of lowering New Energy Vehicle incentives in China as sales collapsed.

In September, the company sold some 13,048 plug-in electric cars in its home market, which is 48% less than a year ago, despite having new or upgraded models.

The changes in the policy were applied on June 26:

  • No more subsidies for New Energy Vehicles with range below 250 km (155 miles) NEDC
  • halved subsidies for higher range models

Total BYD sales amounted to 40,096, which also means that the plug-in share decreased to 33%.

Thanks to the strong first half of the year, BYD's nine-month result is above the previous year by 37.4% at 185,929.

BYD plug-in electric car sales in China – September 2019

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BYD sales breakdown:

The lineup consists of 12 models since September as BYD introduced an all-new e2 model, which debuted with a decent 2,078 sales.

  • Yuan BEV – 3,051 (54,982 YTD)
  • Tang PHEV – 2,012 (29,944 YTD)
  • e5 – 221 (28,405 YTD)
  • Qin PHEV – 1,047 (15,063 YTD)
  • Qin BEV – 406 (13,734 YTD)
  • Song PHEV – 2,255 (12,788 YTD)
  • e1 - 301 (6,689 YTD)
  • Tang BEV - 203 (6,388 YTD)
  • S2 - 347 (5,829 YTD)
  • Song BEV – 752 (5,553 YTD)
  • Song MAX PHEV - 375 (4,466 YTD)
  • e2 - 2,078 (2,078 YTD) NEW

Most of the sales are BEVs:

  • BEVs: 7,359
  • PHEVs: 5,689
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