Audi e-tron's roof box or Tesla Model X's falcon wing doors?

In one of the most recent ads, Audi presents the e-tron as an electric SUV ready for everyday adventure.

There are Musk have features you will not find in a Tesla Model X, like the roofbox. To us, the e-tron and Model X are on opposite sides - e-tron is a more conventional car, while the Model X with the falcon wing doors is more a "look at me". As the established manufacturers finally get into EVs, we will have an opportunity to see which approach is more preferred by the customers.

Because of some delays, the Audi e-tron is expected in Norway in December. Other markets in Europe probably will get first deliveries early in 2019.

https://twitter.com/AudiOfficial/status/1067469601804562432

https://twitter.com/auto_schmidt/status/1067471200279019522