Volvo's performance and EV brand Polestar will launch the Polestar 1 World Tour at the Monterey Car Week from 23-26 August.

The U.S. is considered a major market for the first plug-in hybrid model, the Polestar 1, as nearly 200 customers have placed deposits - more than in any other country.

The car will be shown for a few days, including at the famous Pebble Beach Concours d’Elegance, joining other high-profile electric concept from Audi.

Polestar Pebble Beach preview

Polestar Pebble Beach preview

"In addition its the presence at the Polestar pavilion on Peter Hay Hill at Pebble Beach, the Polestar 1 will also make an appearance at The Quail, A Motorsports Gathering on Friday 24 August. This event sees some of the world’s rarest cars shown on the rolling greens of the Quail Lodge & Golf Club in Carmel Valley.

On Sunday 26 August, the Polestar 1 will be positioned amongst some of the newest automotive exotica on the Concept Lawn at the Pebble Beach Concours d’Elegance. The Concept Lawn is a fitting environment for the Polestar 1 – a car whose concept car design disguises its production-ready status.

Adding to the ceremonious nature of the event, Polestar CEO and awarded designer Thomas Ingenlath has been selected as an honorary judge in the world-famous Pebble Beach Concours d’Elegance."

Thomas Ingenlath, Chief Executive Officer at Polestar said:

Polestar Pebble Beach preview

Polestar Pebble Beach preview

“It’s great to bring Polestar to America. North America is a major market for our new brand and we have received great feedback and high interest in the Polestar 1 from our American customers. So far, nearly 200 customers have placed deposits in the United States alone – the largest number of any country. Now it’s their turn to see the car in person and in a beautiful environment.”

“The invitation to be an honorary judge at the Concours d’Elegance is a great honour for me. As a car designer you take so much inspiration by looking at the diverse mix of the world’s most famous and beautiful historic cars alongside today’s avant-garde designs. It will be a truly unique experience.”