Renault wasn't able to improve its electric car sales in January, which shows just how difficult it is to achieve consistent growth in Europe.

2018 Renault ZOE R110

2018 Renault ZOE R110

Sales decreased by 11% year-over-year to 2,496.

  • Renault ZOE - 1,988 (down 25%)
  • Renault Kangoo Z.E. - 508 (up 201%)
While the Kangoo Z.E. enjoys high growth due to the recent introduction of the bigger 33 kWh battery, ZOE struggles.

Maybe that's because competition is fierce with the new Nissan LEAF or perhaps even due to consumers reading hints of the new ZOE R110 in the French press. The new 80 kW motor sounds tempting enough to wait.

Taking into consideration only Europe, where Renault delivered 2,422 cars (almost all of its EVs), share of EVs to overall sales amounted to over 2.4%.

This year Renault will expand the lineup with Master Z.E., but we don't expect it to be high volume.

Related – Renault Sold 36,000 Electric Cars (Up 38%) In 2017

Renault EV lineup - from left: Twizy, ZOE, Kangoo Z.E. and Master Z.E.

Renault EV lineup - from left: Twizy, ZOE, Kangoo Z.E. and Master Z.E.