This Mini concept isn't too cool for school

Meet Deep Orange 7: a rear-wheel-drive all-electric concept conceived and built by students from two very different schools a continent apart. A crew of 18 young engineers from Clemson University International Center for Automotive Research (ICAR) collaborated with a design team from the ArtCenter College of Design in Pasadena, California to produce a "2025 Mini" at the behest of BMW Group, who sponsored the project.

Orange 7 front
Reportedly, the EV was engineered to achieve three main goals: "target the premium U.S. market 2025 and beyond, maximize the use of interior space and ensure a fun driving experience." Certainly we can see they've achieved at least one of these by extending the windshield out over the space a traditional hood might occupy, creating a spacious front hatch. We'll give them the benefit of the doubt as to whether the driving experience is fun, since it's electric and, well, instant torque awaits your right foot from the get go. Whether it successfully targets a future premium US market, that's for you to decide. This writer is not quite convinced they nailed that essential element, given that the unique front glass probably wouldn't make it through crash tests with any success.

Still, it is an interesting approach with regards to its architecture. Instead of a uni-body, the engineering team developed the vehicle to be built from four different modules: front, middle, rear, and greenhouse. This would allow them to change one or more of the main components to create variants from convertibles to four-door sedans.

Check out the video above if you haven't already for other unique details about the project. We also would like to send out a big congratulations to the students involved, many of whom might take on engineering your future vehicle at their new-found employers.

Source: Clemson University via Car and Driver