BYTON, a new electric car brand established by Chinese company Future Mobility Corporation, launched its North American headquarters in Santa Clara, California.

Byton electric car

Byton electric car

The company states it is developing innovative, affordable - premium electric vehicles, being focused on the user experience of the connected environment in the car. Its first public presentation is scheduled for the upcoming CES event in Las Vegas.


BYTON means: “Bytes on Wheels”


Sales of a mid-sized electric SUV in China are expected to start in 2019, while Sedan and MPV models are planned on the same platform at a later time.

U.S. and Europe will follow at a later stage. Ultimately, China is expected to represent 50% of total sales, while U.S. 30% and Europe will take the remaining 20%. The SUV's target price $40,000-$42,000.

A production plant in China will be able to produce 100,000 cars in 2019 and up to 300,000 after ramp up. The factory will cost $1.1 billion. Those are all the goals at least.

"The new Silicon Valley center is focused on autonomous driving and user experience, but BYTON’s global headquarters, R&D center and manufacturing base is in Nanjing. (The R&D center responsible for the design of prototype and concept models is based in Munich, Germany. ) The company is building its plant in Nanjing, with start of production slated for 2019, said Dr. Daniel Kirchert, President and, with Dr. Breitfeld, one of the co-founders of the company."

The industry partner for development is Bosch. BYTON already highlighted its own battery pack design with two options:

  • 71 kWh for 350 km (217 miles)
  • 95 kWh for up to 500 km (311 miles)
Two powertrain options are considered:
  • 200 kW rear-wheel drive
  • 350 kW all-wheel drive (200 kW rear motor and additional 150 kW front motor)

BYTON: battery packs

BYTON: battery packs

The interior stands out with a “coast-to-coast” screen (49-inch by 10-inch), which is large enough to show everything at once and to be the biggest distraction ever found in a car.

BYTON, in partnership with Faurecia, implemented:

  • voice and gesture recognition and hand tracking
  • touch-screen steering wheel
  • facial recognition to identify its drivers and passengers
  • autonomous driving Level 3

BYTON: Future is all-screen, but not only for the phone. Last week, we presented our world first invention of Shared Experience Display and Driver Tablet. No more buttons and a revolutionary user interface for the most intuitive and immersive experience yet. Concept car reveal at 2018 CES Las Vegas, say hello to the future.

BYTON: Future is all-screen, but not only for the phone. Last week, we presented our world first invention of Shared Experience Display and Driver Tablet. No more buttons and a revolutionary user interface for the most intuitive and immersive experience yet. Concept car reveal at 2018 CES Las Vegas, say hello to the future.

Source: Green Car Congress