Tesla Emblem On Model S

Tesla Emblem On Model S

Tesla's communications/public relations department has taken a hit with the departure of Khobi Brooklyn. Brooklyn held the title of "Director of Communications" for the past 6 months or so.

For Tesla, keeping an individual for any length in time in the capacity of head of communications has proved challenging over the years.

Most notably, Ricardo Reyes, a two-time vice-president for Tesla's Global Communications left the automaker back in March. Reyes had served in the lead communications capacity at Tesla from 2009-2012 and then again from 2014 through March of this year.   Earlier to Mr. Reyes second term, Nissan's former Chief Planner took a spin at heading up communications at Tesla and burned out within 6 months.

When Reyes departed in March, Brooklyn became the most experienced individual to fill the spot. Brooklyn had been at Tesla since 2009 in similar roles, but had not held the top spot until Reyes departed. However, Brooklyn assumed a different title than Reyes.

  • Reyes - Vice-President Tesla Global Communications
  • Brooklyn - Director Of Communications
Why the different titles? We're not sure, but regardless, Tesla is now down a head of communications. This department at Tesla has always been undersized, so a loss of another prominent individual will make an already overworked team have to work even harder as a replacement is sought...or maybe no replacement will be named.

Source: Electrek