On July 1, Germany's new incentive program for plug-in electric cars went into affect.

And as we just saw in our report on Germany plug-in sales for July (details), the program seemingly added little value to EV adoption in its first month, as 1,801 registrations were noted, 6% less than year ago .

Germany's New EV Incentive Program Results - First Month

The program grants buyers of all-electric vehicles a €4,000 ($4,452 USD) discount and buyers of plug-in hybrid vehicles a discount of €3,000 ($3,339 USD).  But the amount may just not be enough to influence buying decisions in Germany.

To better see the impact the program has had since launch, Germany’s BAFA (Bundesamt für Wirtschaft und Ausfuhrkontrolle) has compiled sales figures from the program's start on July 4 through August 4.

With the first full month in the books, the numbers are as follows:

  • 1,791 plug-in electric cars were sold under the program in Germany
  • 1,194 BEVs
  • 597 PHEVs
  • BMW leads the charge with 581 plug-ins sold
  • Renault - 444
  • Volkswagen - 154
  • Nissan - 121
  • Renault ZOE is most popular at 444 units sold
  • BMW i3 is second most popular at 339 units sold.
While it is still too early to draw final conclusions on the program, and the newly upgraded 33 kWh BMW i3 will start to skew the sales results in Germany higher shortly, the earlier returns can only be classed as underwhelming.

Source: Green Car Congress