The Porsche Mission E
Porsche Mission E Concept
Though it's still several years away from launch, Porsche has already announced an initial production target for its long-range, high-performance Mission E electric car.
Porsche says that the initial production target will be 15,000 units per year, a rather high figure considering that the Mission E is sure to be on the expensive side.
As Bloomberg reports:
"Porsche will add more than 1,400 new jobs as it revs up development of its first all-electric sports car to challenge Tesla Motors Inc. and plans an initial annual production volume of more than 15,000 vehicles per year."
"Some 900 positions will be created in production, 300 in development and 200 in administration for the project dubbed “J1,” personnel chief Andreas Haffner said Tuesday at a press briefing in the brand’s hometown of Stuttgart, Germany."
The Mission E concept will spawn a production electric car that will be produced at Porsche's Stuttgart factory. Currently, Porsche is eyeying Bosch as a supplier for the battery packs for the production car, but no firm deal is in place at this point in time.
"Final assembly of the battery systems will be done in-house at one of the new production facilities in Zuffenhausen and parts manufacturing for the new car will be flexible to offset swings in demand between electric vehicles and traditional combustion motors."
As for that 15,000-unit figure, Porsche says that it'll have to sell at least 10,000 units per unit for the electric car to be profitable, so it's hoping that sales far exceed that figure. The automaker added that at 20,000 units per year, "it starts to be fun" in terms of returns.