Tesla Model S
Tesla shared the story of Craig and Crystalyn Huegen, who bought their first Model S in 2012. It was a Signature edition and of the first 1,200 in North America. Since then, they have become advocates for the company and likely lifelong Tesla owners.
Tesla Model X
At the time, there was no Tesla service center in the St. Louis area. The car had to be delivered from Chicago directly to the Huegen home by a semi! A delivery specialist was sent to assist in the process. The family named the car "Tessie."
The car attracted much attention right away. Many people would take photos of the car and ask the family questions. In January 2013, the Huegen's were invited to the St. Louis Auto Show to show off their car and answer questions.
Over time, Superchargers began to open up throughout the country, so the family could begin to travel in the vehicle. They were able to put all 4 boys in the car due to the rear-facing jump seats. Their boys quickly became Tesla aficionados as well. The family took the Model S on 2 trips to Florida.
Craig and family are very impressed with Tesla's customer service. He shared:
"Tesla continues to amaze and delight us with the combination of ever-improving technology and top-notch service. The technology is amazing, yet simple at the same time. When something has gone wrong, we’ve never experienced a level of service from another manufacturer or dealer compared to what the team in the St. Louis service center is able to provide us. The staff puts pride in their customer service."
Tesla prides itself on customers to be its number one marketing strength. The Heugens are a huge testament to this belief. They were involved with the St. Louis Auto Show four years in a row. The St. Louis Tesla Enthusiasts group was co-founded by the family. They also took a rally group and 14 Teslas to the Missouri Capitol to assure that a bill restricting Tesla sales would not progress.
In 2013, the Heugens put a down payment on the new Model X. They just received their vehicle on February 5, 2016. A signature red Model X with autonomous capabilities, among many other advancements! The boys named the car "Eva-ah!"
Would it be safe to assume that most Tesla owners are lifers? The Model S is indeed the highest rated car in customer satisfaction and that typically leads to repeat buyers, so perhaps this story of the Huegens is more or less the norm, rather than a one-off tale.
Check out the full story details at Tesla Motors