Nissan LEAF In Bus Lane In Norway
Electric cars are insanely popular in Norway where for 2014, plug-in electric cars captured at least 3 of the top 5 spots on the best-selling cars of all types list.
According to Best Selling Cars, "The VW Golf is the best-seller in the country for the 7th year in a row and its splendid year-on-year increase (31% or 2.313 sales) is almost entirely the work of its electric variant the e-Golf launched halfway through the year (2.018). The all-electric Nissan Leaf remains on the third step of the podium (a world-best) with sales up 4% to 4.781 and the Tesla Model S is up 104% to 4,040 units for its first full year of sales in the country, earning it a 5th position, another world-best."
Best the domination by electric cars doesn't end there:
"Add to this the VW Up doubling its sales year-on-year solely thanks to the e-Up (2.971 units or 78% of its total sales), the BMW i3 instantly becoming the brand’s best-seller in the country at #22 and the Kia Soul #2 best-selling all-new nameplate this year with 72% of its customers purchasing the electric version."
So, if an automaker hopes to sell well in Norway, then it needs a competitive electric car on offer. The sales figures prove this, with automakers such as Toyota down 11% (no electric car offered in Norway) and BMW up 40% (thanks to the intorduciton of the BEV version of the i3):
"Volkswagen remains the most popular manufacturer in Norway thanks to sales up 13% to 21,659 units and 15% share, distancing itself clearly from Toyota down 11% to 11.1% and Volvo down 5% to 7.9%. Outstanding year for BMW up 40% partly thanks to the i3, Nissan is also in great shape at +12% in 5th place. Notice also Peugeot up 25%, Renault up 84% and Lexus up 51%. Model-wise, the Toyota Auris holds onto the #2 spot, the Skoda Octavia is up 17% to #4, the Peugeot 308 takes off 475% to #20, the Mercedes C-Class up 120% to #30 and the Mazda3 up 293% to #33."
Tesla Model S In Norway
Source: Best Selling Cars