Cadillac ELR connected to ChargePoint
ChargePoint CTO and Founder Richard Lowenthal
If you haven’t noticed, electric vehicles (EVs) are catching on with over 200,000 on the road and record sales in the month of May. They’re better for the environment, cheaper to fuel and, with thousands of charging stations sprinkled throughout the country, drivers know they can plug in wherever they go. One of the biggest barriers to buying an EV is the feeling that you don’t have anywhere to charge. So to continue pacing the rapid growth we’ve seen in the EV industry, it’s important to make offering EV charging fit into any business model and more affordable for everyone.
As such, here are five ideas to reduce the cost of building out a charging infrastructure, ultimately helping to avoid congestion and the resulting “charge rage” among drivers.
Editor's Note/Disclaimer: The author of this piece - Richard Lowenthal is also the CTO and founder of ChargePoint. InsideEVs received no compensation of any kind (as always) for publishing it; and as such, takes no stance on the superiority of one EVSE product over another as a result. Our thanks to Mr. Lowenthal.
Charge for charging
Cumulative Plug-In Sales For The USA Through June (InsideEVs data compiled by Mark Larsen)
It’s important to have options when it comes to setting fees on your EV charging stations. Some station owners want to offer free charging, and they should have the ability to do so. But if your stations are being over utilized and causing congestion, you can incent drivers to move their car by setting even a small fee. On the ChargePoint network, when a station is free to use, drivers spend an average of 6 hours there – even after they’ve received a full charge. Effectively, that means a station may only serve one car a day. When there is a cost to charge, drivers will only plug in when they need the charge and move their car when they have finished, freeing up the station for the next driver. In fact on the ChargePoint network, when there is a fee to plug-in, average dwell time is cut in half to just 2 or 3 hours, freeing up the station for the next driver. Plus with a small fee, you can also help cover the cost of providing electricity and start paying yourself back for the station itself.
Serve more than one car at a time
ChargePoint Station Interacting With A BMW i3
Prepare to scale up
Pick the right kind of station
Be smart about installation locations
By making EV charging more affordable, we can continue building the industry and getting more people to make the switch to electric.