Kontent Partners and BMW North America teamed up to create and produce a collection of media for the launch of the new all electric BMW i3. The duo built brand films, still photography, social channel videos, and installation media to support BMW i events.

The stories shared across these platforms showcase the ways in which premium brands like BMW and Graypants have embraced responsible design across the fields of automotive engineering, architecture, and industrial design.

KP and Craig Brooks developed the creative and produced all of the visual media components.

*Editor's Note: This post, as well as a pair of hosted videos, appear on BMWBLOG. Check it all out by clicking here.

Director: Craig Brooks Photographer: Logan Havens Executive Producers: Courtney Clarke and Michael Bini Production Coordinator: Kort Havens Producer: Ryan Morris DP: Chris Bell AC : Steve Itano Editor: Andrew Franks Media: Dartanyon Race Aerials: Shifted Cinema