2013 Monthly Sales Chart For The Major Plug-In Automakers *Estimated Tesla Numbers have been included in this graph. Tesla Total US Sales Based On Quarterly Disclosures (Q1 & Q2 from filings, Q3 based on shareholder letter, and Q4 based on company estimate of half of sales out of North America) *Fiat 500e estimated based on available data.
The Chevrolet Volt Brought Home The Plug-In Sales Crown Again In 2013
Finally 2013 has wrapped up and we have obtained all the sales data for the year!
The chart (above) pretty much says it all but we will highlight some random points of interest as well.
For the 2nd straight year, the Chevrolet Volt won the prize for most plug-ins sold, narrowly edging out the Nissan LEAF (full story with past winners/more statistics can be found here).
And while no one offering from Ford came close to competing for that crown, the 3 plug-in products (C-Max Energi, Fusion Energi and Focus Electric) managed to sell about 15,000 copies combined in 2013 - meaning that Ford may compete for the #1 automaker of all things plug-in for 2014.
Greatest BEV (pure EV) Gainers in 2013:
- Total Sales (min 10 months selling in 2012): Nissan LEAF +12,791 (22,610 vs 9,819)
- Sales as a Percentage: Tesla Model S +667% (17,650* vs 2,650)
- Best Performing Newcomer: smart ED - 923 units sold
- 2013 sales: 95,859 (+82%)
- 2012 sales: 52,581 (+202%)
- 2011 sales: 17,425
- 2013 mix: 49% BEV - 51% PHV
- 2012 mix: 27% BEV - 63% PHV
2013 also saw two plug-ins decrease in sales from one year to the next, the first such occurrence during the 'modern era of EVs', as the sales leader Chevrolet Volt fell short of 2012 numbers by 367 units, or 1.6% (23,094 vs 23,461) and the Toyota PHV fell 662 units or 5.2% (12,088 vs 12,750) despite only being available 10 months in 2012.
During the second half of 2013, sales increased by 35% over the first. Looking ahead to 2014, with the addition of the BMW i3 and Mercedes-Benz B-Class Electric, sales are expected to increase about 30% according to many analysts.