Nissan's latest nationwide LEAF commercial carries with it the headline of "100% Electric."
Well...duh. Of course, we all know the LEAF is 100% electric, but is the majority of the nationwide audience aware of that?
We'd reckon yes and Nissan seems to be on our side here, so these words runs with the commercial:
"If the car we're invented today, it would be the 100 percent electric Nissan LEAF."
"The question isn't, why electric? It's why gas?"
This spot runs with the familiar Nissan tagline of "Innovation That Excites."
Watch the 30-second spot and then let us know what you think of this "why gas?" approach.