"I don’t believe in the electric cars, but I strongly believe in hybrids," says Ferrari Chairman Luca Cordero di Montezemolo.

LaFerrari Hypercar is a Mild Hybrid

LaFerrari Hypercar is a Mild Hybrid

 

And by hybrid, Montezemolo isn't talking ones that plug in.  Rather, Ferrari's chairman means more vehicle likes LaFerrari, a mild hybrid that packs a huge punch.

The 963-horsepower LaFerrari is sold out, but it competes is a growing segment of high performance hybrids, which will soon include the BMW i8 and Porsche 918 Spyder (both of which are plug-ins).

For Ferrari, it's all about making money.  As Montezemolo says, "I want to have different Ferraris for different Ferraristi.  We have a lot of parallel activities that can increase revenues without being obliged to produce more cars."

Cutting emissions and being green isn't part of Ferrari's goal, as is witnessed in LaFerrari, a vehicle that pairs two electric motors with a 12-cylinder gasoline engine to pump out more horsepower than road-going Ferrari ever made.

Source: Bloomberg